Modern Restaurant Management
FEBRUARY 1, 2022
Smart QSR and fast casual chains like Chipotle and Shake Shack reconfigured their strategies to lean heavily into delivery apps, digital ordering, and loyalty programs. So, what can marketers of fast casuals do to bring people back to their brick-and-mortar locations? But the platform is where the real winners shook out.
Modern Restaurant Management
JANUARY 11, 2021
The owner of Delicious Raw, a healthy fast casual concept launched in 2013, is looking to grow the brand and create a one-stop-shop for healthy consumables for a broad audience. We have plans to open another location in South Florida in Miami’s Wynwood neighborhood in 2021. Is that a growth path you see?
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Modern Restaurant Management
JUNE 3, 2021
In addition to the emergence of indoor dining, it explores rising competition between fast food and fast casual restaurant brands with COVID restrictions loosening. “The data strongly signals long wait times are a vulnerability for fast food restaurants as they compete for customers. . Fast food reigns supreme.
7 Shifts
MARCH 3, 2021
From converting to fast casual to offering meal kits to ghost kitchen-driven expansion, restaurants are meeting customers where they are (mostly at-home!), Fast casual is king With dining rooms effectively shut down early last year (many of them still limited), restaurants had to rethink how they would be serving hungry diners.
Modern Restaurant Management
DECEMBER 28, 2020
Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. In 2021, we will see a dip in customer satisfaction. Here are their responses.
Modern Restaurant Management
JANUARY 13, 2021
And, based on our recent survey of 830 US consumers, it’s likely a good mantra for 2021. A snapshot of the most recent survey results follows, with insights to guide 2021 planning. Consider these additional stats: 88 percent of families report visiting the drive-thru in the past two months. In other words, you have to be quick.
Modern Restaurant Management
DECEMBER 21, 2020
Historically, restaurants have been slow to adopt innovative technology. In 2021, restaurant marketing strategy, restaurant design, and internal systems—for independents and chains alike—will evolve, and technology and robotics will become commonplace. Innovators will find their own way. The pandemic changed that.
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