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Restaurateurs, Are You Engaging Gen Z?

Focus POS

Gen Z, those born after 1998—successors to Millennials—are estimated to have a buying power of $44 billion. Gen Z commands an estimated 40% of all consumer shopping. With this much influence, restaurants need to woo Gen Z inside their doors. Here are a few trends and tips for getting Gen Z’s attention.

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How to Show Your Staff Love for Employee Appreciation Day

7 Shifts

When staff are unhappy, you lose more than just the cost of hiring and training. With Employee Appreciation Day around the corner, let’s look at ways you can thank your team for their hard work. Recognize top performers You probably have one employee that you can’t live without. You can: Write them a thank you note.

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Long Live Digital Dining: How Consumers’ Appetite for Mobile Apps and Online Ordering Will Continue

Modern Restaurant Management

trillion, and Gen Z’s was $34 billion. Customization enables customers to digitally assemble their own, unique meal according to their particular tastes and needs, and is something Millennials and Gen Z’ers expect. So, brands wanting to attract, engage with and retain these influential spenders should comply.

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How to Stand Out in a Competitive Non-Alcoholic Beverage Market

The Rail

By Julia Nikolaus, Contributor As a restaurateur or manager, you know just how competitive the non-alcoholic beverage market can be. By appealing to those who choose not to consume alcohol and providing unique, brand-focused materials that emphasize loyalty and engagement, restaurants can become a viable contender in this sector.

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2024 Outlook: Restaurant Trends and Challenges, Part Three

Modern Restaurant Management

Gamification, with its engaging techniques, has emerged as a compelling solution for obtaining ZPD by delivering a meaningful value exchange for consumers and enables brands to acquire deeper insights that can be utilized to optimize marketing efforts, enhance customer segmentation, craft personalized offerings, and deliver targeted messaging.

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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

So, what sets you apart from the pack? You need to put yourself in front of diners, get them in your door, and turn them into ambassadors of your restaurant that come back and tell their friends about you. What is a restaurant marketing plan, and why do you need one? You need a marketing plan. Video Version.

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Restaurant Startup Trends To Follow In 2022

The Restaurant Times

More than a decade ago, millennials started to advocate the cause of sustainability, and Gen Z has only added to it. Trends come and go, and, indeed, they’re never here to stay. However, we are living in exciting times with new opportunities emerging out of utter chaos. Popular Restaurant Start-Up Trends 2022. Restaurant Tech.

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