7 Shifts

FEBRUARY 22, 2021

Leveraging F&B technologies solutions can entice online customers and attract traffic to your website and social media pages. Let’s take a look at the following marketing tactics that you can use: Social media Social media is undoubtedly a popular platform for promoting your loyalty program.

Loyalty Program 195

Loyalty Program Tip Distribution Email Marketing Social Media 195

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Modern Restaurant Management

OCTOBER 20, 2023

Rebranding is the process of creating a new identity both visually and strategically through a new logo, website, and marketing strategy. Define Your Reasoning A rebrand allows a company to start fresh with a new logo, website, or marketing strategy that better matches its business plan.

Email Marketing 183

Email Marketing Online Ordering Food Truck Merchandise 183

7 Shifts

OCTOBER 23, 2020

These social networks don't have the capabilities your restaurant needs to become an online business. Shopify was built for e-commerce, so it's an optimal choice if you want to sell merchandise on your restaurant's website. However, if you want integrations beyond marketing, you'll need to use a third-party tool to make this possible.

Website Management 370

Website Management Online Ordering SEO Hiring 370

Touch Bistro

APRIL 28, 2021

As the COVID-19 pandemic slowly begins to recede, many restaurants are turning to gift card marketing as part of their 2021 recovery plan. In other words, gift card marketing is a valuable way to diversify your revenue stream, while increasing customer volume – two factors that are essential to business recovery in 2021.

Marketing 98

Marketing Email Marketing Social Media Guest Recovery 98

7 Shifts

JULY 16, 2021

In this guide, we'll go through everything you need to open a new coffee shop, from market research to buying coffee to hiring the best team. Research the Market. Market and Promote the Opening. Below is a list of the potential coffee shop concepts to think about when conducting your market research. Research the Market.

License 459

License Hiring Equipment Point of Sale 459

Ken Burgin

SEPTEMBER 27, 2020

Make plans to share with customers in your venue, on social media and through your email communication. It could involve donations from customers on a certain day, a special fund-raising meal, or selling pink ribbon merchandise. It’s an issue for women and for men. If you’re making deliveries, include a flyer.

Social Media 156

Social Media Merchandise Customer Experience Communication 156

7 Shifts

MARCH 27, 2020

Due to the volatile situation caused by COVID-19, restaurateurs across the globe are having to temporarily close their businesses to support social distancing. Consider things like merchandise sales, inventory sales, or private cooking lessons. Social Distancing” and “Flatten the Curve” are more than buzz words of 2020.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Mad Mobile

JANUARY 23, 2024

Many retailers have already adjusted their approach to shopping and merchandising, introducing powerful omnichannel technologies to streamline operations and help them better compete in a new digital landscape. Born from 2010 onward, social media is a way of life for these consumers. Next year, U.S.

Retail 52

Retail 2024 Social Media Online Ordering 52

Touch Bistro

MAY 26, 2021

Marketing and Promotions. Use marketing strategies such as social media (Facebook and Instagram), restaurant email marketing , your website, direct mail, and paid advertising. The Ultimate Guide to Restaurant Marketing. Everything you need to know about social media, digital marketing, SEO, and more!

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

Aaron Allen & Associates

MARCH 29, 2024

The Case for Menu Engineering and Innovation Menu engineering is paramount for restaurants to differentiate themselves in a saturated market. Unique and creative dishes can captivate customers’ attention, leading to increased foot traffic and social media buzz.

Innovation 52

Innovation Menu 2024 FOH 52

Modern Restaurant Management

JUNE 16, 2020

Taking this personalized approach helped many quickly adapt and modify operations using problem-solving skills tailored to the unique conditions of their individual markets. Each Friday, L&L’s social media platforms showcase Acts of Aloha. She saw double digit percentage sales increases in March, April and May.

Franchise 147

Franchise Franchising Leadership Food Safety 147

Modern Restaurant Management

DECEMBER 17, 2020

“It’s encouraging to see consumers continue to rally and support local businesses, with many planning to purchase merchandise, specialty items and gift cards as holiday gifts.” 22 percent of customers are looking to buy restaurant merchandise. 24 percent of people are interested in gifting signature sauces.

2020 167

2020 Point of Sale Seasonal Menu Consumer Goods 167

Modern Restaurant Management

JUNE 11, 2020

As states reopen, restaurants must deal with rehiring staff, redesigning floor plans to comply with social distancing, and battling customer hesitation dine-in again. Many cite that even though they miss being outside, some are prepared to practice social distancing at home until October. Restaurants are in a scary and uncertain place.

Social Media 171

Social Media 2003 Customer Service Customer Experience 171

EATER

AUGUST 19, 2021

My designs range from branding (logos, menus, merchandise) to physical assets (wallpapers, lighting, and events) to digital assets (social media, emails). Labels are very direct for branding and marketing. During the pandemic, businesses shifted to delivery and focused on developing stronger social media presence.

Design 112

Design Food Social Media Merchandise 112

iTab POS

FEBRUARY 5, 2019

Social Media. Customers usually explore a restaurant’s social media pages and their reviews to see what they can expect, so keep your menu updated and creative at all times. Merchandise. Every restaurant has a unique history and story that you can portray by retailing merchandises.

2019 45

2019 Loyalty Program Social Media Merchandise 45

ChowNow

MARCH 19, 2020

Market these bundles to parents, since they’re great for keeping kids entertained while they’re home from school. If your restaurant has any branded merchandise, such as t-shirts, mugs, or hats, don’t forget to include it on your menu. Put grocery and pantry goods on the menu, too. Unfortunately, there’s some fine print here.

Online Ordering 148

Online Ordering Merchandise Email Marketing Restaurant Law 148

Cheetah

AUGUST 28, 2020

Lifestyle Marketing Campaigns and LTOs Covid-19 has induced a sense of separation and loneliness among many. The idea of exclusivity and being the first to something is one of the oldest tricks in the marketing book. Here are 5 restaurant trends that can directly impact your profitability and put you on the winning side of this crisis.

Online Ordering 117

Online Ordering Customer Service Customer Experience Merchandise 117

Restaurant Clicks

JANUARY 21, 2020

Merchandise. Social Media Presence. This includes fonts, colors, logos, merchandise, and any other visual elements you want to remain consistent throughout your restaurant brand. Interacting with customers on social media can go a long way to accomplish this. What is Restaurant Branding? Visual Branding.

Social Media 78

Social Media Merchandise Consumer Goods Advertising 78

Indoor Media

MAY 3, 2021

You’ve done what you can to build out your social media platforms, and you’re starting to see some serious merchandise sales. Your branding shapes all of your marketing efforts, and it’s important to select campaigns that sync up with the message you’re trying to tell.

Coupons 78

Coupons Advertising Loyalty Program Social Media 78

Modern Restaurant Management

APRIL 15, 2020

The sharp decline in sales has reached all restaurant dayparts as regular daily routines got upended by the social distancing guidelines. Since then, gift card sales have declined, but online ordering and merchandise sales have both increased steadily: Online orders have increased 50 percent week-over-week for the last three weeks.

2020 196

2020 Fast Casual Point of Sale Online Ordering 196

Modern Restaurant Management

FEBRUARY 10, 2020

But, if you have a playful style that could be embodied by a mascot character, consider developing a fun mascot figurehead to speak directly to your customers from your social media posts, signage, menu, website, and maybe even merchandise. Your Website. Your online presence is almost as important as your restaurant itself.

2020 222

2020 Uniforms Online Ordering Design 222

Modern Restaurant Management

OCTOBER 29, 2019

What is the newest, greatest thing to hit the market, that other people don’t have? Our natural inclination is to start with product with sales and marketing, listing out the features and why our thing is all that. So where is the first place we look for innovation? Usually it is product.

Innovation 145

Innovation Menu Back of House Front of House 145

Touch Bistro

APRIL 27, 2021

Social Media Links: Make it easy for your guests to follow you on social media by embedding links to your social media profiles directly on your website. Your social media channels can be a valuable marketing tool – especially your restaurant Instagram account. Norman South Yarra.

Design 92

Design 2021 Online Ordering Website Management 92

EATER

NOVEMBER 21, 2022

The app’s marketing notes that 10 percent of all greenhouse gas emissions are due to food waste, and claims to have saved “164 million meals” in its six years of operation (a representative for the company says the app defines a meal as one surprise bag). Nothing wrong with day-old pastries on sale.

Waste 110

Waste Consumer Goods Food Truck Front of House 110

The Restaurant Times

APRIL 19, 2021

Colourful trucks with decorated exteriors serving niche food items have a lot of potential in terms of generating advertising revenue and tapping new markets. However, food trucks in the UAE can also be a new revenue stream for established restaurant brands in the post-COVID market environment. Market Your Business.

Food Truck 52

Food Truck Kitchen Safety Front of House Food 52

The Restaurant Times

DECEMBER 22, 2021

Marketing Of Your Takeaway Restaurant. By this point, you would have certainly thought of the basics like location, uniform design, a logo, a beautiful menu, kitchen staff and the equipment required, and marketing in general. If not, let’s pause to think about marketing a QSR.

License 52

License Loyalty Program POS Point of Sale 52

Kounta

AUGUST 13, 2019

Consider these strategies when communicating with your audience in writing: Email marketing: This is a fantastic way to include your customers in what’s going on at their favourite restaurant or cafe and is proven to help drive customer loyalty, increase bookings and generate revenue. Loyalty programmes.

Communication 49

Communication Hospitality Email Marketing Social Media 49

24/7 Waiter

MAY 5, 2017

However, getting into the food truck business and being successful at it takes work and planning, particularly when it comes to marketing and management. Whatever it is that makes you unique needs to be a major part of your marketing message. In addition, you will want to have links for all your social media outlets on your site, too.

Food Truck 28

Food Truck Marketing Management Management 28

Notch

JANUARY 23, 2019

Shifts in the real estate market can raise rent. If you’re looking to reduce your food costs, modern tools like allow you to buy from an entire market of local suppliers —so you can cut down expenses and delivery fees. The former is usually handled outside of the restaurant, in the form of marketing and promotions.

Email Marketing 72

Email Marketing Merchandise Website Management Point of Sale 72

EATER

AUGUST 15, 2022

As a company, it’s a shitty feeling when people are getting ripped off because they think they’re buying your merchandise.”. An extensive investigation by ProPublica found that “[t]he social media giant’s shortcomings in overseeing the service have made it easier for fraudsters to perpetrate a litany of scams.”

Email Marketing 97

Email Marketing Online Ordering Food Order Point of Sale 97

BNG Point of Sale

AUGUST 27, 2021

To calculate your restaurant’s gross profit, you need to subtract the total cost of goods sold (COGS) for a specific period from your total revenue (your total food, beverage, and merchandise sales). Traditional marketing is associated with big dollar signs. million and its cost of goods sold was $400,000. .

Point of Sale 52

Point of Sale Social Media Customer Service Online Ordering 52

MBB Hospitality

OCTOBER 22, 2019

Do I Have Strong Marketing & Recruitment Strategies? In the beginning of any business, you need to devote a majority of your time to marketing and recruitment strategies , but once you get busy with a lot of customers, there is less and less time for it. That is why those recruitment and marketing strategies are so important.

Recruiting 40

Recruiting Franchise Franchising Social Media 40

MBB Hospitality

OCTOBER 22, 2019

Do I Have Strong Marketing & Recruitment Strategies? In the beginning of any business, you need to devote a majority of your time to marketing and recruitment strategies, but once you get busy with a lot of customers, there is less and less time for it. That is why those recruitment and marketing strategies are so important.

Recruiting 40

Recruiting Franchise Franchising Social Media 40

Modern Restaurant Management

NOVEMBER 24, 2021

Chick’nCone – the fast-craft restaurant concept famous for serving crispy, hand-cut chicken tenders in a freshly made waffle cone – is looking to capitalize on the growth it experienced throughout the course of the pandemic as it expands into new markets throughout the country. Veterans and first responders want to work.

Franchise 177

Franchise Franchising Loyalty Program 2022 177

Perfect Daily Grind

JANUARY 27, 2023

Once a member, coffee businesses can use the Alt Dairy logo in window fronts, and can also benefit from social media and press release campaigns to promote their use of plant milks. Thu, 26 Jan Biggby Coffee appoints former Starbucks executive Michele Waits as new Chief Marketing Officer. million for failure to recover funds.

2023 112

2023 2022 Events Certification 112

Notch

JANUARY 23, 2019

Shifts in the real estate market can raise rent. If you’re looking to reduce your food costs, modern tools like allow you to buy from an entire market of local suppliers —so you can cut down expenses and delivery fees. The former is usually handled outside of the restaurant, in the form of marketing and promotions.

Email Marketing 52

Email Marketing Merchandise Website Management Point of Sale 52