7 Shifts

NOVEMBER 9, 2022

A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. But what makes email newsletters such an effective marketing strategy for restaurants? Emails are easy to track.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

SpotOn

MARCH 5, 2024

Designed to streamline the restaurant marketing process, SpotOn Marketing Assist is the first product of its kind to empower restaurants to drive guest visits and boost sales while eliminating the time and resources needed for self-serve marketing tools. 

Marketing 115

Marketing Email Marketing Social Media Loyalty Program 115

Modern Restaurant Management

MAY 24, 2024

Today, customers find restaurant brands through influencers, social media, review sites, and multiple channels. Brands like McDonald's, Pizza Hut, Domino's, Starbucks, and others invest and implement customer retention strategies to hold the market share. With so many options, staying fresh and agile is important.

Loyalty Program 99

Loyalty Program Point of Sale Email Marketing Customer Experience 99

Modern Restaurant Management

MARCH 25, 2022

As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. While QR codes are a great tool for contactless service, they have a wide variety of uses, particularly when it comes to marketing. At least 63.6

Social Media 214

Social Media Email Marketing Mobile Ordering Kitchen Safety 214

Modern Restaurant Management

AUGUST 8, 2022

Customers come in many forms, so often the focus is on new customers, but the reality is that repeat, loyal customers are really the starting point. So how can a restaurant drive revenue without time-intensive and costly marketing initiatives? What allows simple WiFi to move past WiFi “marketing”? Real-Time Offers.

Loyalty Program 186

Loyalty Program Social Media Email Marketing Point of Sale 186

Modern Restaurant Management

AUGUST 31, 2023

An increase in sales. They may even promote these special events for free via word of mouth. Here are some ways: Ask your marketing and sales team. Your restaurant marketing and sales teams will always know what selling points your customers respond to best. The ultimate result?

Social Media 150

Social Media Email Marketing Influencer Events 150

Restaurant Engine

APRIL 26, 2023

That’s because it’s one of the most critical marketing tactics you can utilize to grow your restaurant. Tell them about specials and discounts. You can have text opt-ins on your website, in your restaurant, on your social media pages, and even in your mobile app if you have one. Let diners know when their table is ready.

Email Marketing 106

Email Marketing Loyalty Program Social Media Mobile Ordering 106

Modern Restaurant Management

JULY 12, 2022

While having a special menu for Restaurant Week is important, so is keeping your bottom line in check. Consider how profitable and scalable your special menu items are with a cost/benefit analysis to ensure you’ll break even or come out ahead when the week is over. Review and Revise Your Menu Offerings.

Loyalty Program 222

Loyalty Program Online Ordering Point of Sale Customer Experience 222

7 Shifts

MARCH 10, 2022

TouchBistro - a point of sale (POS) app for iPads - allows servers to take payments tableside, managers to monitor sales activities, and accountants and administrators quick access to valuable performance trends. Top Restaurant Management Apps. Try 7shifts for Free. Apple | Android. TouchBistro. Team Communication. QuickBooks.

Management 195

Management Management Operations Point of Sale 195

Bingage

APRIL 16, 2024

In today’s competitive market, building customer loyalty is paramount, and cutting-edge loyalty solutions are helpful to drive engagement and boost retention but the question is there are several loyalty program providers in the market so which one to choose? Earning customer loyalty takes time and effort!

Loyalty Program 104

Loyalty Program 2024 Email Marketing Coupons 104

Bingage

APRIL 16, 2024

In today’s competitive market, building customer loyalty is paramount, and cutting-edge loyalty solutions are helpful to drive engagement and boost retention but the question is there are several loyalty program providers in the market so which one to choose? Earning customer loyalty takes time and effort!

Loyalty Program 105

Loyalty Program 2024 Email Marketing Coupons 105

Bingage

JULY 18, 2023

Confused about How to increase e-commerce sales ? Starting an online business is easy but the most difficult part is getting customers and increasing sales. You are here reading this blog means you are looking for ways to increase e-commerce sales. You’re at the right place!

Loyalty Program 69

Loyalty Program Email Marketing Social Media SEO 69

7 Shifts

FEBRUARY 26, 2021

Send customers special offers, communicate directly, and keep them up to date. Here are the things you should consider: Things to Consider When Choosing an Online Ordering Platform Does it integrate with my Point of Sale (POS) Will I need to add another tablet to my front of house setup?

Online Ordering 341

Online Ordering Ordering Customer Service Food Order 341

Open for Business

JANUARY 26, 2023

Even the most creative restaurant promotion ideas won’t increase sales if they’re poorly planned and executed. And if restaurant owners don’t put restaurant marketing efforts behind a promotion, the best concepts can stall. A restaurant promotion can be any special offer to guests at a restaurant. What does the data show?

2023 122

2023 Loyalty Program Social Media Seasonal Menu 122

Clover - Restaurants

MAY 10, 2024

Research from payment global analysis firm PYMNTS shows in May 2023: 37% of diners found restaurant information on social media, with even higher numbers for younger generations (42% for Generation Z and 46% for Millennials). Digital marketing also helps you build stronger relationships with your current customers.

Marketing 52

Marketing Email Marketing Social Media POS 52

Modern Restaurant Management

FEBRUARY 27, 2023

Different restaurant models achieve a break-even or profitability point at varying times. Increase Restaurant Sales The best way to increase a restaurant’s cash flow is to increase sales. Operators can also encourage Yelp reviews and use their social media platforms to engage with customers.

Cash Management 188

Cash Management Point of Sale Inventory Email Marketing 188

Bingage

JULY 18, 2023

Confused about How to increase e-commerce sales ? Starting an online business is easy but the most difficult part is getting customers and increasing sales. You are here reading this blog means you are looking for ways to increase e-commerce sales. You’re at the right place!

Loyalty Program 61

Loyalty Program Email Marketing Social Media SEO 61

7 Shifts

JUNE 3, 2022

While money isn't everything, it's one of the biggest pain points for restaurant workers right now. We don't have to tell you that the restaurant industry has a turnover problem. As of 2019, hospitality had a national average turnover rate of 75% , and that's only grown since the pandemic. They aren't making enough money.

Tip Distribution 398

Tip Distribution Email Marketing Communication Coaching 398

Open for Business

MAY 2, 2023

Restaurant marketing attracts new customers, keeps regulars coming back, and sets one restaurant apart from the crowd. It’s more important than ever to make savvy marketing central to your business. Quick links What is restaurant marketing? Quick links What is restaurant marketing? Ignore it at your peril.

Marketing 78

Marketing Email Marketing Social Media SEO 78

Social Hospitality

MARCH 27, 2020

As worldwide markets continue to feel the pain of COVID-19, companies of every size are suffering from the effects. This pandemic has forced most companies to reevaluate their financial plans and marketing strategies. This pandemic has forced most companies to reevaluate their financial plans and marketing strategies.

Hospitality 454

Hospitality Marketing Travel Hotels 454

Restaurant Engine

APRIL 24, 2024

Marketing is the key to growing your restaurant and increasing your brand awareness. To do those things, you need a strong, well-developed marketing strategy. In this article, we look at the eight most frequently asked marketing questions for restaurants. 1: What is the “Marketing Mix?” 2: Why Do I Need a Website?

Marketing 52

Marketing Social Media Mobile Ordering SEO 52

Modern Restaurant Management

APRIL 26, 2024

Payment Technologies as a Tool for Allergy-Friendly Dining New payment technologies are reducing the number of possible ‘points of failure’ throughout the process and let restaurants know exactly what their customers can and can't eat right when they order.

Dietary Restrictions 99

Dietary Restrictions Allergens Point of Sale Customer Experience 99

The Rail

MARCH 27, 2024

By Emma Carter, Contributor The 2024 National Restaurant Association report shows that sales are up and restaurants are hiring. From employee turnover rate to who makes the most sales, using data science for restaurants helps with employee management. Guests are also looking for more personalized dining experiences.

Email Marketing 52

Email Marketing Point of Sale 2024 Seasonal Menu 52

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? In today’s world, that means their mobile devices.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

Bingage

MARCH 18, 2023

Maybe the quality of the product is good, maybe the prices are reasonable, maybe the shipping is quick and seamless, better customer experience or the brand sends you super personalized discounts and offers that make you feel special and a strong bond between you and the brand. Did you know?

Loyalty Program 98

Loyalty Program Social Media Email Marketing Customer Service 98

Ken Burgin

OCTOBER 12, 2021

Singles Day Restaurant Marketing – 11 November. Have special deals available, and this time singles don’t get the small table up the back! Have special deals available, and this time singles don’t get the small table up the back! Black Friday Restaurant Marketing – 26 November.

Marketing 133

Marketing Social Media Merchandise Online Ordering 133

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Buzztime Business

DECEMBER 26, 2023

These strategies can help increase sales while driving up guest satisfaction – it’s a win-win. Empower your waitstaff with sales secrets for bigger checks (and tips). Tonight’s special isn’t the “blue cheese burger with fries” – it’s the “1/2 lb. Action: Train Your Team to Upsell Don’t leave upselling up to chance.

2024 97

2024 Bar Email Marketing Loyalty Program 97

Modern Restaurant Management

OCTOBER 4, 2021

The findings have offered insight into consumer expectations to support restaurant brands as they work to navigate ongoing operating, social, and economic shifts over the past year and a half. The data also points to a broken customer arrival experience. The State of What Feeds Us. Restaurant apps reign supreme over third-party apps.

2021 169

2021 Fast Casual Mobile Ordering Social Media 169

Modern Restaurant Management

MAY 20, 2020

To say that the current COVID-19 crisis represents a major change to the way we live our lives is, at this point, probably a bit of an understatement. A lot of restaurants have seen sales decrease by as much as 70 percent in a lot of cases, with no end to the current situation in sight. Email Marketing: Keep People Informed.

Mobile Ordering 234

Mobile Ordering Email Marketing Online Ordering Point of Sale 234

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

7 Shifts

JANUARY 31, 2024

Managing a restaurant is a delicate routine—if we can even call it a routine. A better description might be a balancing act that presents new and unique challenges every day. Managers are responsible for nearly every aspect of the restaurant and have to cover a variety of duties. This part of the job is arguably the most multi-faceted.

Management 398

Management Management Kitchen Safety Front of House 398

SpotOn

FEBRUARY 27, 2024

Advertise your egg hunt ahead of time through social media and email marketing, as well as in your restaurant's entryway so diners know to look out for pastel-colored surprises. However you develop your set menu, consider past sales and profits with a menu engineering worksheet.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.

Marketing 97

Marketing Operations Social Media Email Marketing 97

Ken Burgin

NOVEMBER 15, 2021

In reality, your staff don’t have the time, knowledge or confidence to make recommendations – just like a food menu; the wine list has to do much of the ‘sales work’. Create a Balanced Wine List – make it smaller than you had pre-Covid; that’s what the new rule of menu marketing is all about. Wine List Sales & Marketing Techniques.

Point of Sale 147

Point of Sale Back of House Beverage Email Marketing 147

Sling

JULY 24, 2023

Some of these apps are designed to solve specific problems, like shift scheduling or point of sale , while others boast all-in-one suites for every aspect of restaurant management. There is an ever-growing market of specialized software for all of the outside-the-kitchen things restaurateurs have to think about.

2023 78

2023 Management Management Tip Distribution 78

Buzztime Business

SEPTEMBER 20, 2023

Inspire customers to ditch the couch with event-focused football promotions and these marketing tips. 2) Email is Your Friend Email a personalized invitation to your guests as one of your big game football promotions. 5) Give 3 Reasons Why Come up with at least 3 football promotions, specials, or activities to promote.

Email Marketing 78

Email Marketing Social Media Events Back of House 78