The rise of ecommerce in the coffee industry
Perfect Daily Grind
MARCH 20, 2023
Between 2014 and 2021, global ecommerce sales grew by over 269%. According to Statista, by 2027, the global ecommerce market will be worth almost US $7.4 It’s becoming increasingly important for producers, traders, and roasters to develop an online presence to effectively market and sell their coffees through ecommerce platforms.
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