Social Hospitality

FEBRUARY 25, 2021

For most of its existence, restaurant marketing focused on a single goal: getting more people through the door. How can you convince a customer to come to your business and spend money on your food? Technological advancements and changes to the industry brought on by COVID-19 flipped the focus of restaurant marketing on its head.

2021 434

2021 Social Media Mobile Ordering Online Ordering 434

Social Hospitality

JANUARY 5, 2022

For most restaurants, the focus remains on delivery and pickup to serve customers. The pandemic’s toll on restaurants was more limited than otherwise because of delivery services. Mobile chatbots equip restaurants and food delivery apps to do many things. Covid-19 impacted customer service in new ways.

Mobile Ordering 459

Mobile Ordering Customer Service Food Safety Customer Experience 459

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 203

Marketing Social Media Mobile Ordering Website Management 203

Modern Restaurant Management

OCTOBER 26, 2023

Modern payment solutions that provide the ultimate convenience and enable customers to order and pay how they prefer are on the rise this holiday season, empowering restaurants to deliver an improved experience without sacrificing the quality of service. including the adoption of popular mobile wallets. In the U.S.

Customer Experience 189

Customer Experience Loyalty Program Mobile Ordering Point of Sale 189

Modern Restaurant Management

MARCH 26, 2024

Armed with an omni-channel POS platform, restaurant operators can not only bring an immediate boost in sales during one of the busiest times of the year, but also lay the groundwork for long-term customer engagement and loyalty. Data indicates a notable spike in orders for popular items like chicken wings and pizza during the tournament.

Technology 117

Technology Loyalty Program Mobile Ordering Online Ordering 117

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Not convinced?

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

ChowNow

MARCH 3, 2021

Restaurant mobile apps are having a moment. Online ordering has steadily increased over the years, and the COVID-19 pandemic has accelerated adoption of digital tools and online ordering. . At ChowNow, we’ve long touted the effect of mobile apps on customer retention and loyalty. A mobile app ensures consistency.

Mobile Ordering 78

Mobile Ordering Ordering Online Ordering Download 78

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. Keegan Brown, Marketing Manager Easy On Hold & Brand Music.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Modern Restaurant Management

MAY 15, 2023

As such, implementing a robust food delivery and takeout service has become critical for restaurants’ longevity and success. Here are five ways to enhance your restaurant’s takeout and delivery operations to improve customer experience and open the door to more profit. You can also consider creating your own mobile app.

Customer Experience 197

Customer Experience Delivery Loyalty Program Mobile Ordering 197

Modern Restaurant Management

APRIL 17, 2023

Automation tools also provide value through mobile ordering apps, AI solutions, digital reviews apps, and online reservation software. Here are the latest tech solutions that will allow to increase transparency and productivity of the highly developed and rapidly changing F&B market.

Mobile Ordering 207

Mobile Ordering Cash Management Online Ordering Front of House 207

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing 221

Marketing Email Marketing Website Management Social Media 221

Modern Restaurant Management

DECEMBER 20, 2023

In the dynamic and ever-evolving restaurant industry, culinary experiences are shaping customer preferences. After all, this business is all about people with customers at the forefront of decisions being made. So how do you thrive in a customer-driven competitive market? The industry is projected to reach $1.2

Customer Experience 197

Customer Experience Innovation Social Media Seasonal Menu 197

Modern Restaurant Management

OCTOBER 13, 2022

But restaurants face a fine balance in increasing costs, as customers are also impacted by the realities of inflation. These numbers may be troubling, but to address these issues, restaurants must focus on providing the best service they can within their budgets. Adopt In-House Technology to Improve Service and Reduce Errors.

Technology 180

Technology Loyalty Program Mobile Ordering Download 180

Modern Restaurant Management

JUNE 19, 2023

As travel and leisure activities continue to rebound from the impact of the COVID-19 pandemic, quick-service restaurant (QSR) brands like ours have a unique opportunity to position themselves for growth in non-traditional venues like airports, casinos, college campuses, sports stadiums and other travel centers.

Mobile Ordering 188

Mobile Ordering Sports Travel Customer Experience 188

Modern Restaurant Management

FEBRUARY 18, 2020

This new year is a perfect time to begin shaping a long-term vision and identifying opportunities for growing your restaurant or food services business over the next ten years. The sheer market size of Gen Z and their discretionary spending dollars should make restaurants and food services businesses sit up and take notice.

Marketing 209

Marketing Social Media Fast Casual Influencer 209

Modern Restaurant Management

OCTOBER 27, 2022

The last couple of years have proven that digital experiences will continue to play a central role for quick-service restaurant (QSR) operators. Luckily, QSRs have no shortage of technologies at their disposal to help them achieve the sort of customer personalization that drives profits. Easing Customer and Employee Friction.

Mobile Ordering 197

Mobile Ordering Online Ordering Front of House Fine Dining 197

Modern Restaurant Management

MAY 17, 2023

Create a Strong Online Presence While platforms like Instagram and TikTok can generate buzz for a restaurant, many Gen Z customers are still looking to traditional platforms like Yelp and Google Maps when choosing a restaurant to visit; therefore, marketing strategies should focus on creating a strong online presence for the overall brand.

Loyalty Program 189

Loyalty Program Mobile Ordering Social Media Customer Experience 189

Modern Restaurant Management

MAY 8, 2020

Faced with the stark reality of closed dining areas, people working from home, and home-cooked meals, COVID-19 will force a radical rethinking of Quick Service Restaurant (QSR) marketing. 88 percent of consumers are cooking more meals at home since stay-at-home orders went into effect in March.

Marketing 177

Marketing Franchise Franchising Social Media 177

Modern Restaurant Management

OCTOBER 26, 2021

Indeed, we’ve entered a new era of customer habits –– much of it catalyzed by the pandemic, but some of which was already beginning to take shape even prior. Most notably is the shift to mobile and the way in which consumers patronize their favorite restaurants. Owning the End-to-End Experience.

Mobile Ordering 218

Mobile Ordering Fast Casual Download Customer Experience 218

Modern Restaurant Management

MARCH 25, 2022

As the impact of the pandemic wanes, restaurant owners should evaluate the contactless service options they implemented to keep customers and staff safe to see how they can help drive sales. To go contactless, customers scanned a small black and white square called a QR code on their mobile device to see a digital copy of the menu.

Social Media 215

Social Media Email Marketing Mobile Ordering Kitchen Safety 215

Modern Restaurant Management

SEPTEMBER 14, 2022

You are sitting in your favorite restaurant and have placed an order on a tablet at your table. After a few seconds of placing the order, a notification appears on your messaging app. Ding* ‘Your order is being prepared by Chef Bot 19 and will be delivered to your table in approximately 19 minutes. What are AI and ML?

Front of House 211

Front of House Mobile Ordering Loyalty Program Back of House 211

Modern Restaurant Management

SEPTEMBER 28, 2023

The fusion of technology and food service is transforming the way restaurants operate, enhancing customer experiences, and shaping the future of the industry. From the way we place orders to how they’re prepared, every facet of the food service sector is being touched by technology. billion by 2027.

Technology 196

Technology Online Ordering Mobile Ordering Customer Service 196

Modern Restaurant Management

JANUARY 17, 2024

Create an app to make it easy for Gen Z to place a mobile order, review their regular meals and stay up to date on seasonal specials and rewards. Keep your customers coming back for their favorites by saving their preferences and offering them to place those same orders again.

Loyalty Program 195

Loyalty Program Mobile Ordering Customer Experience Back of House 195

7 Shifts

OCTOBER 9, 2020

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Online ordering - Ditto.

Design 397

Design Social Media Mobile Ordering Online Ordering 397

Modern Restaurant Management

AUGUST 16, 2023

Many food and beverage establishments have seen success with technology — such as contactless options, automation to support changing workforces and innovative customer loyalty strategies — in their endeavors to meet the demand for safer and more convenient dining experiences. Gone are the days of cash-only transactions.

Loyalty Program 167

Loyalty Program Mobile Ordering Dietary Restrictions Point of Sale 167

Modern Restaurant Management

FEBRUARY 28, 2024

In a world reshaped by the pandemic, evolving labor markets, and shifts in consumer behaviors, restaurant owners are increasingly turning to technological innovations. Quick-Service Restaurants In the world of quick-service restaurants (QSRs), speed and efficiency have always been the hallmarks of success.

Fast Casual 117

Fast Casual Fine Dining Customer Service Casual 117

Modern Restaurant Management

FEBRUARY 17, 2023

We’re all aware of the value of an existing customer. Restaurant operators have scrambled to launch loyalty programs and subscription services in recent years – capitalizing on new technology to keep that “old” customer, often 16x more valuable than a new one. Developing concise marketing messages.

Loyalty Program 188

Loyalty Program Mobile Ordering Customer Service 2022 188

Modern Restaurant Management

JUNE 30, 2021

It quickly became obvious that the brands best able to respond to the challenges posed by COVID restrictions and customer behavior changes were those with a strong digital foundation. Mobile-Based Loyalty Programs. With the collection of more customer data comes the opportunity to retool customer engagement marketing.

Loyalty Program 203

Loyalty Program Mobile Ordering Kitchen Safety Customer Service 203

Modern Restaurant Management

AUGUST 25, 2022

Restaurants pivoted to contactless ordering with open arms for sanitary and social distancing purposes, and embraced digital platforms and apps that enabled streamlined delivery and curbside pickup. The benefits of automation are two-fold for your existing and future employees and your customers.

Technology 189

Technology Mobile Ordering Social Media Customer Experience 189

Modern Restaurant Management

FEBRUARY 27, 2024

“As in any good relationship, consumers expect honesty and reliability when they seek out businesses online,” said Damian Rollison, Director of Market Insights at SOCi. The study also shows that 84 percent of consumers find new products, services, and businesses online through social feeds, search results, or recommendations. .”

Online Ordering 188

Online Ordering Consumer Goods Customer Service Customer Experience 188

Modern Restaurant Management

SEPTEMBER 22, 2022

Thanks to the labor shortage and increased profit pressure, savvy restaurants are going digital to provide the best customer experience and to keep up with the hefty competition. What’s keeping restaurants humming: mobile point-of-sale (POS) units, ordering terminals, tabletop tablets, and tablets for the waitstaff.

Technology 180

Technology Dietary Restrictions Mobile Ordering Point of Sale 180

Modern Restaurant Management

SEPTEMBER 27, 2023

Guests are dining out more often than last year and and rewarding great service, with the highest tips at bars and fine dining restaurants, according to hospitality industry data from Lightspeed Commerce Inc. The data suggests guests are willing to tip more for great service when digital tools are available to ease the payment process.

Fast Casual 197

Fast Casual Fine Dining Employee Relations Customer Service 197

Modern Restaurant Management

JANUARY 8, 2024

QSRs Shift Focus from Slow-Paced Dining to Swift, Transactional Experiences Quick Service Restaurants (QSRs) are reimagining their dining spaces to prioritize speed, convenience, and personalization over traditional, slow-paced dining experiences. Read the first part, here. For the second part, click here.

2024 215

2024 Loyalty Program Cash Management Customer Experience 215

Modern Restaurant Management

MARCH 2, 2023

It can also be the enemy of payment processing cost efficiencies and the ability to deliver a satisfying customer experience (CX). Some of the most common elements across these various consumer-driven businesses include pricing, location, environment, quality of goods and services, access, parking, and so on. The list goes on.

Operations 164

Operations Loyalty Program Mobile Ordering Consumer Goods 164

Next Restaurants

SEPTEMBER 1, 2020

Marketing for all businesses has become particularly important due to worldwide shutdowns stemming from concerns over economic shutdowns. Several strategies are available to overcome the recession challenge s in conjunction with additional marketing efforts. Be innovative to solve your problems and that of your customers.

Advertising 125

Advertising Marketing Social Media Email Marketing 125

Modern Restaurant Management

JULY 30, 2021

Most establishments were forced to shut down their operations intermittently or limit themselves to carry out or delivery services. Here are a few ways restaurants can use consumer insights to improve their overall business and profitability: Analyze Customer’s Day-to-Day Routines.

Mobile Ordering 203

Mobile Ordering Customer Experience Customer Service Food Order 203

Modern Restaurant Management

AUGUST 23, 2023

Loyalty programs are made to cater to customers' ever-changing needs and expectations. Brands are now seeking creative ways to engage customers in more personalized and unique ways. Brands now leverage data analytics and AI to better understand customer preferences and deliver tailored rewards and offers.

Loyalty Program 167

Loyalty Program Customer Experience Customer Service Mobile Ordering 167