SpotOn

MAY 13, 2024

  From crafting a summer menu that celebrates seasonal ingredients to offering cool beverages can enhance customer loyalty, adapting to the busy season with innovative menu ideas and online ordering can set your restaurant apart. Lean into marketing Summer brings a shift in consumer behavior and preferences. We can help.

Seasonal Menu 98

Seasonal Menu Outdoor Email Marketing Loyalty Program 98

Modern Restaurant Management

FEBRUARY 10, 2023

Discover 12 things your website must include to boost reservations and revenue. Some 41 percent look up restaurants on social media before deciding to make a reservation or visit. Contact information Your restaurant website must include updated information about your location, hours or business, phone numbers, and email address.

Social Media 191

Social Media Mobile Ordering Email Marketing Online Ordering 191

7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Indoor Media

FEBRUARY 15, 2021

When business owners are already struggling with these kinds of expenses, they’re not going to want to shell out a lot on marketing. The research report emphasized that “Successful restaurants use extensive and continued training programs customized to the modern learner to improve information retention.”

Loyalty Program 148

Loyalty Program Email Marketing Advertising Back of House 148

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 222

Seating Email Marketing Marketing SEO 222

Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Users should easily access the menu, book a table, and click on the phone number or other links without pinching. Send Relevant Emails.

Marketing 199

Marketing Email Marketing SEO Social Media 199

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

Marketing 420

Marketing 2020 SEO Loyalty Program 420

Modern Restaurant Management

JULY 6, 2023

It's a crucial step to ensure that recipients receive messages that match their behavior and preferences and are designed to then modify or augment their known behavior to generate greater loyalty, increased revenue or more awareness. marketers have witnessed business growth by using personalized messaging.

Seating 178

Seating Innovation Marketing Loyalty Program 178

7 Shifts

MARCH 10, 2022

Reservation software keeps your hosts organized, review sites provide you with actionable feedback on your performance, and staff management software keeps your team in sync with auto scheduling. The team communication tool from 7shifts solves for the ranging conversations, text threads, and email chains that seem to go nowhere.

Management 195

Management Management Operations Point of Sale 195

Cheetah

SEPTEMBER 23, 2020

Restaurant reservation systems help solve one of the biggest challenges of the foodservice industry – managing the constant influx of reservations and customers. In this article, we compare 4 of the best reservation systems out there to help you make the right choice for your restaurant. Reading Time: 5 minutes.

Reservations 78

Reservations Website Management Online Ordering Mobile Ordering 78

7 Shifts

FEBRUARY 7, 2024

Delivery, scheduling, inventory management, reservations, and guest management have seen technological advancements over the past few years, and it's just the beginning. Better team communication: Say goodbye to endless text threads, email chains, and whatever other inefficient methods your team uses to negotiate schedules.

Technology 312

Technology Mobile Ordering Social Media Online Ordering 312

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 199

Marketing Social Media Mobile Ordering Website Management 199

Cheetah

SEPTEMBER 23, 2020

Restaurant reservation systems help solve one of the biggest challenges of the foodservice industry – managing the constant influx of reservations and customers. In this article, we compare 4 of the best reservation systems out there to help you make the right choice for your restaurant. Reading Time: 5 minutes.

Reservations 78

Reservations Website Management Online Ordering Mobile Ordering 78

The Rail

NOVEMBER 10, 2023

By Viktoria Arsenteva, Contributor In the hyper-competitive restaurant industry, effective marketing can be the difference between a bustling dining room and a quiet one. Clear Calls to Action (CTA): Whether it's "Book Now", "Order Online", or "View Menu", ensure the viewer knows the next steps.

Advertising 59

Advertising Loyalty Program Email Marketing Mobile Ordering 59

Social Hospitality

OCTOBER 21, 2019

Want to boost your restaurant marketing? Psychological techniques can give your restaurant marketing an effective boost. Theories such as The Illusion of Scarcity, Social Proof and Mere Exposure can increase your foot traffic drive profits, and generate essential guest bookings. Use psychology. The result? More guests.

Marketing 150

Marketing Social Media Loyalty Program Email Marketing 150

Social Hospitality

SEPTEMBER 3, 2019

Want to boost your restaurant marketing? Psychological techniques can give your restaurant marketing an effective boost. Theories such as The Illusion of Scarcity, Social Proof and Mere Exposure can increase your foot traffic drive profits, and generate essential guest bookings. Use psychology. The result? More guests.

Marketing 150

Marketing Social Media Loyalty Program Email Marketing 150

Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Open for Business

NOVEMBER 21, 2022

Online reservation system. Make the pen-powered reservation book a thing of the past by moving the reservation-making process online. A system like OpenTable takes reservations day and night, running the book even when you’re away from the restaurant. It can sync with a loyalty program.

Technology 147

Technology Front of House Back of House Online Ordering 147

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

The Rail

MARCH 21, 2023

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! QR codes in menu stands can also be used to promote specials, deals, and events, providing an additional marketing opportunity for restaurants. This reduces the risk of spreading germs and viruses.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

RGU

NOVEMBER 6, 2019

By: Adam Guild Editor's note: While this article focuses on email marketing for restaurants, the information, links to resources, and tips and advice are easily applied to other industries. In today's hyper-visual world of social media, it may seem like email marketing is a little old-fashioned. Not necessarily!

Email Marketing 40

Email Marketing Marketing Mobile Ordering Social Media 40

QSR Automations

DECEMBER 22, 2023

Online reservation and booking Although online reservations aren’t exactly new, we can see that numerous businesses are attempting to improve the customer experience on that front. Even venues that previously didn’t have a reservation system in place were forced to implement one rather quickly.

2024 52

2024 Loyalty Program Online Ordering Customer Service 52

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.

Marketing 97

Marketing Operations Social Media Email Marketing 97

Next Restaurants

SEPTEMBER 3, 2020

Each restaurant marketing offer should feature a single landing page that is designed for a specific target audience. For example, a landing page on a restaurant website could aim to get visitors to book a table, buy a gift certificate, order delivery , or reserve the restaurant for their party. Simple Website Navigation.

Design 179

Design Loyalty Program Mobile Ordering Online Ordering 179

Open for Business

MAY 4, 2023

To make that happen, restaurant owners need to invest in staff training, service standards, marketing, and tech to create the most positive guest experience. Make sure your staff training program is on point As Massimo Bottura told The World’s 50 Best Restaurants , “The waitstaff are more than 50% of the experience.”

Take-out 78

Take-out 2023 Customer Service Online Ordering 78

Gourmet Marketing

AUGUST 17, 2021

OpenTable is a reservation management system that has many great features to help you easily manage your food service business, including shift planning, guest profiling, reporting and analytics, and online reservations. These include reservation management, waitlist management, table management, and POS integration. .

Loyalty Program 52

Loyalty Program Reservations Online Ordering Website Management 52

Bingage

FEBRUARY 6, 2020

Create a Productive marketing campaign is your task on priority. Restaurant with a good loyalty program , that increase chances of visiting by 22%. Read the exciting valentine’s day marketing ideas for your restaurant that your guest will definitely love : Intrigue the couples with an unnatural touch?

Marketing 98

Marketing Loyalty Program Social Media Email Marketing 98

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Tableo

JUNE 26, 2023

Use email marketing to communicate with your customers. Implement a loyalty program that pays customers for returning frequently. Use an online booking system that enables diners to make bookings online quickly and conveniently. Send them individualised deals, updates, and newsletters. New to Tableo?

Social Media 40

Social Media Customer Experience Loyalty Program Customer Service 40

Open for Business

OCTOBER 20, 2023

Quick links Market research and business plan Location and layout Budgeting and costs Licenses and legal requirements Creating the menu Staffing Technology and systems Marketing and branding Opening your restaurant Market research and business plan Market research and crafting a solid business plan are foundational steps in opening a restaurant.

License 78

License Email Marketing Seasonal Menu Front of House 78

Mad Mobile

FEBRUARY 29, 2024

We’ll walk you through the bells and whistles and show you why CAKE is the best bar POS system on the market. However, you can expect more from the industry-leading systems in today’s market. Tracking and redeeming loyalty points should be a snap.

POS 40

POS Bar Brewery Customer Service 40

The Restaurant Times

SEPTEMBER 22, 2021

Moreover, visual marketing is on an upward trajectory. If you add pictures to your marketing content, you stand to get 94% more views than without. Social media marketing is a great way to engage your customers daily. Carefree Reservations . It helps in streamlining the booking process. About Us’ Section .

Social Media 59

Social Media SEO Website Management Online Ordering 59

Restaurant Clicks

FEBRUARY 17, 2020

Restaurant point of sale software can often handle bookings, arrange seating, collect and track customer information, and more. Marketing & CRM. Loyalty programs. Loyalty programs. Loyalty programs. Loyalty programs. Loyalty programs. Tableside ordering.

POS 78

POS 2020 Point of Sale Loyalty Program 78

Modern Restaurant Management

JULY 1, 2021

Top Foods Across Major Markets. Thai Thani – 2021 NW Market St B, Seattle, WA 98107. They don’t have the luxury of time or space to check emails on a computer, join a town-hall meeting with the CEO, and other programs/activities that only office workers can have access to. Cinnamon apple pie: (+584 percent).

2021 124

2021 Loyalty Program Mobile Ordering Consumer Goods 124

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Use your email database. Prioritize local SEO.

Marketing 88

Marketing Social Media SEO Email Marketing 88

Modern Restaurant Management

AUGUST 19, 2020

The ability to mine customer data and distill insights that drive loyalty, and perhaps more importantly trust, will become necessary as we emerge from the pandemic. There are a number of technologies that can be deployed to address both areas and can be integrated into existing loyalty programs.

Kitchen Safety 225

Kitchen Safety Food Safety Loyalty Program Technology 225

Lavu

MARCH 11, 2020

With so many options available in the market, it can be a huge challenge to determine which one will fit the needs of your business. Provide features like POS, inventory management, order management, accounting, employee management, payroll, and reservations . Restaurant Reservations.

Management 78

Management Management Cash Management Mobile Ordering 78