Why Cali BBQ is a Digital-First Restaurant
7 Shifts
FEBRUARY 10, 2023
Mine happened when I realized social media wasn’t about meeting new people — it was about communicating in a brand new way. When we started our restaurant, marketing meant the Yellow Pages and billboards. Now marketing is Yelp and TikTok. Then we started to tell our own story online. What do you use for marketing?
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