Restaurant Engine

SEPTEMBER 13, 2023

Social media is a place to be seen and build reputations, relationships, and engagement. With more than half of people today saying social media can influence their restaurant choice , it’s never been more important to build a presence on social media. Restaurant Web Design, Made Easy.

Social Media 59

Social Media Loyalty Program Email Marketing Website Management 59

7 Shifts

AUGUST 12, 2021

Is your website optimized, and does it provide a good user experience? Aside from paid advertising, ranking high in local organic search results is critical. Assume a customer discovers your website but cannot identify where you are located or how to contact you. Will your website appear in the results of that search?

Marketing 398

Marketing Loyalty Program Email Marketing Social Media 398

Restaurant Engine

JUNE 2, 2022

? Harness the power of social media to drive business to your restaurant. ?. Social media is vital to the success of your restaurant. Did you know that according to one study by Social Media Today, 30% of millennial diners actively avoid restaurants with a weak Instagram presence?

Social Media 80

Social Media Website Management Coupons Customer Experience 80

Indoor Media

JULY 8, 2021

Truth in advertising is of crucial importance. What you might not know is that truth in advertising is actually the law. The Federal Trade Commission (FTC) takes action to prevent fraud perpetrated against consumers, including false advertising. This applies to any advertisement , physical or digital.

Advertising 148

Advertising Social Media Consumer Goods Cash Management 148

Modern Restaurant Management

FEBRUARY 12, 2024

Beyond the brick and mortar, there are many digital assets to manage during the transition phase. The challenge then becomes finding and purchasing a new domain name appropriate for the restaurant, updating all of the collateral branding pieces, online listings, social media, (possibly email accounts) and starting from scratch with SEO.

Social Media 156

Social Media SEO Online Ordering Website Management 156

Modern Restaurant Management

JANUARY 24, 2023

In the digital age, online reputation management is critical for business success. Many depend on social media reviews and posts about a particular restaurant before deciding whether they will dine there or not. Nearly half of your market depends on social media comments for their restaurant reviews.

Social Media 193

Social Media SEO Website Management Audits 193

The Restaurant Times

SEPTEMBER 30, 2021

Social media presence is an important part of running a contemporary business, and it’s quickly becoming a popular restaurant marketing tool for attracting new customers and converting them into regulars. Transform Your Restaurant’s Social Media Presence Into A Huge Success . Source: Thrillax. Timing matters .

Social Media 59

Social Media Website Management Online Ordering Customer Service 59

Bingage

DECEMBER 5, 2019

Well, social media is a quite familiar term for everyone! When it comes to building a marketing strategy to increase restaurant business sales , social media and online marketing is an unavoidable element. and how to take photos that are customer-friendly and proper social media monitoring. Image Source.

Social Media 98

Social Media Marketing Consumer Goods Influencer 98

Modern Restaurant Management

JUNE 24, 2021

Creating and deliver engaging content, maintaining customer communications, establishing an online presence, reviewing data-driven analytics, setting up paid advertising initiatives…all of these important steps take time. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 199

Marketing Social Media Mobile Ordering Website Management 199

7 Shifts

JANUARY 20, 2023

It's hard enough to manage a higher workload without delivery. Next, promote your contest or giveaway through social media and other channels. Advertise on social media Social media is one of the most powerful tools at a restaurant's disposal. And best of all, they're easy to set up and manage.

Specials 195

Specials 2023 Social Media Email Marketing 195

Modern Restaurant Management

SEPTEMBER 21, 2023

When people search online to find a local business, they're usually ready to make a purchase and are more likely to become customers than those casually browsing the web or social media platforms. Verify your business to confirm that you are the owner or manager. More on this in the next topic!

SEO 198

SEO Website Management Email Marketing Online Ordering 198

Indoor Media

JUNE 17, 2020

While we are a bit biased and believe our advertising is the first, best way to advertise for all small businesses, we also believe that every business owner should explore the best way to advertise for themselves. Step 1: Define Advertising Success. Profit generated from your advertising campaign.

Small Business 143

Small Business Advertising Coupons Point of Sale 143

Indoor Media

OCTOBER 4, 2021

Simply visiting your Google My Business dashboard and setting up your profile puts you on the (Google) maps, making you more visible to local searches and boosting your local advertising strategy. You must be the business owner or an authorized manager or representative.

Advertising 78

Advertising Social Media Website Management Email Marketing 78

Modern Restaurant Management

JANUARY 22, 2024

How do you manage your restaurant in a modern and efficient way? Engage consumers using social media, storytelling, and events to create a deep emotional tie that extends beyond the plate. Make sure your website is mobile-friendly, provide online reservations, and think about building a user-friendly mobile app.

Loyalty Program 152

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 152

Indoor Media

JULY 19, 2021

So you’ve decided to start creating advertisements for your business. You know exactly what channels you’re going to leverage — maybe Yelp, Cartvertising, billboard advertising, and some Facebook ads. Now, the only thing you have to do is create, store, and manage those marketing materials. You’ve done all the research.

Marketing 78

Marketing Management Management Advertising 78

Indoor Media

APRIL 9, 2018

Digital advertising has become a practically mandatory element of marketing. Measuring the success of advertising relies heavily on your expectations. Advertising itself can’t build your business if you have poor customer service or failed to acquire the right permits or licenses. Purchase and register a domain name.

Advertising 78

Advertising Social Media Website Management Email Marketing 78

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. With social media, we're able to reach people around the globe—it's so important. It's also important that what you put on social media is the same product you get [in person].

Marketing 284

Marketing Social Media SEO Consumer Goods 284

7 Shifts

FEBRUARY 15, 2022

Your smartphone is your restaurant's media center. It's a full-on media company. Shawn is the host of not one but two podcasts— Digital Hospitality and Restaurant Influencers —and he stopped by ours to talk about creating a media brand out of your restaurant. That smartphone is your media center.

Social Media 450

Social Media Hiring Website Management Hospitality 450

Modern Restaurant Management

JULY 14, 2021

Based on our experience working with these brands, here are our recommendations on the key channels to include in your recruitment marketing strategy: Job Board Advertising. Social Media Advertising. If you don’t actively drive traffic via advertising then nobody will see your content. Search Advertising.

Recruiting 209

Recruiting Hiring Marketing Email Marketing 209

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. Where are they going after?

Seating 222

Seating Email Marketing Marketing SEO 222

Lavu

NOVEMBER 1, 2023

Advertising your delivery service on social media, through partnerships, and with targeted ads can help you get and keep more customers. Next, you should invest in reliable technology, such as a user-friendly website or mobile app, to streamline the ordering process for customers.

Delivery 166

Delivery Food Online Ordering Mobile Ordering 166

7 Shifts

JULY 10, 2020

: A seating capacity goal (such as 100% of the allowed seating capacity) or a reservation booking goal A revenue goal—such as a volume number or percentage compared to pre-COVID A follower goal on social media from gaining new interest in your restaurant A return visit goal for diners who return to your restaurant after the grand opening 2.

Events 351

Events Social Media Kitchen Safety Seating 351

Modern Restaurant Management

NOVEMBER 1, 2022

Restaurant guests in cost-saving mode are eating out less and more conscious of menu prices, according to Restaurants: Consumer Trends Fall 2022/Winter 2023 a report produced by Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine.

Fine Dining 185

Fine Dining Seasonal Menu Social Media 2022 185

Restaurant Engine

OCTOBER 11, 2023

1: Regularly Share Reviews on Social Media One of the best ways to leverage reviews to boost your online following is to post them regularly on your social media accounts. You can also direct people to your website to see more of your Google reviews. Are they on your website?

Social Media 110

Social Media Email Marketing SEO Website Management 110

Open for Business

MAY 16, 2024

Diners are doing more research than ever and a restaurant website is a critical touchpoint of the guest experience. There’s a common misconception that building a restaurant website will incur significant expense or require advanced technical skills. Why is a restaurant website important?

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

Restaurant365

MARCH 3, 2022

Nostalgia appeals to tourists who are out creating memories, so be sure to include interesting facts in you advertising. Advertising your menu where it can be clearly seen from outside can increase the number of drop-ins during high traffic times. Set up accounts on popular websites such as Google, TripAdvisor, Zagat, and Yelp.

Travel 146

Travel Fast Casual Social Media Fine Dining 146

7 Shifts

JUNE 1, 2022

Advertised as a place for “uninterrupted private meetings between decision-makers and solution providers,” BITAC allows for several in-depth conversations between attendees and suppliers of equipment , furnishings, and technology needed to scale and sustain a restaurant business. Website: BITAC Food and Beverage. Website: MURTEC.

2022 195

2022 Fast Casual Website Management Workshop 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

Modern Restaurant Management

NOVEMBER 19, 2020

By creating a social media presence, restaurant owners can utilize tools that these platforms offer such as localized advertising using demographic filters or using cookies and remarketing techniques to find repeating customers. This is key for collecting data, and enables the restaurant to create targeted advertising materials.

Social Media 212

Social Media Online Ordering Coupons Advertising 212

Modern Restaurant Management

OCTOBER 22, 2021

Seventy-two percent of people choose a restaurant based on comments and images shared by others on Facebook, according to a study by Social Media Monthly. Those stats demonstrate the power and influence of social media. You might also decide to create a custom landing page for visitors from social media.

Social Media 193

Social Media Advertising Events Customer Experience 193

The Restaurant Times

SEPTEMBER 30, 2021

There are many methods to advertise a restaurant, each with varying targeting, expense, and performance levels. Still, we’re here to give you our top seven restaurant advertising ideas to help you figure out which one is right for you. . With paid advertising, you can get ads that are affordable and target a specific audience.

Advertising 52

Advertising 2021 Loyalty Program Food Truck 52

Modern Restaurant Management

DECEMBER 10, 2021

Promotion and advertising are what we call a restaurant’s “secret sauce.” ” Let’s look at seven ingredients that you should include in advertising and promotional campaigns for your restaurants. How much do you spend on creating your website and promoting it online? Emphasize Best-Selling Items.

Marketing 224

Marketing SEO Front of House Website Management 224

MBB Hospitality

JUNE 30, 2022

Using a mobile digital billboard gives you complete creative control over the advertising for your business. You can choose your logo, color theme, advertising jingle, and add whatever you want to reach your audience. Allow the customers to become interested in your business by using various media. Create Brand Awareness.

Advertising 52

Advertising Food Truck Social Media Customer Service 52

Modern Restaurant Management

MAY 14, 2020

With social distancing guidelines specifying six feet of distance between customers in essential businesses, and most states ordering stay-at-home and shelter-in-place mandates, many restaurants that previously focused only on exceptional dine-in experiences, or those that thrived on foot traffic, have been forced to shutter.

Customer Experience 221

Customer Experience Online Ordering Social Media Mobile Ordering 221

Open for Business

MARCH 23, 2023

Your brand is everything, so it makes sense to have a dedicated team member managing it. One sign that it’s time to hire marketing staff is that you, your general manager, or current team members handling marketing feel overwhelmed. It’s smart to invest in experienced candidates for social media marketing jobs if you have the budget.

2023 78

2023 Marketing Social Media Email Marketing 78

Indoor Media

JULY 29, 2020

Groupon is a website that allows businesses to promote coupons through their website and email list. This coupon advertising program is available for all types of businesses – big and small. Groupon’s coupon advertising platform is easy to set up and manage. Managing your campaign is the hard part.

Coupons 154

Coupons Advertising Website Management Small Business 154

TastyIgniter

JANUARY 7, 2024

Learn how to craft a compelling website, engage effectively on social media, manage online reviews, use email marketing, and execute targeted online advertising. Elevate your restaurant's digital presence with our essential tips. Perfect for restaurant owners looking to thrive in the digital age.

Marketing 40

Marketing Email Marketing Social Media Website Management 40