Modern Restaurant Management

APRIL 11, 2024

To delve more into the results, Modern Restaurant Management (MRM) magazine connected with Kadecia Ber, Yelp’s advertising trends expert and director of enterprise solutions Why do you feel these brands resonate with diners? Did you notice any similarities in these Challenger brands? What can other brands learn from these results?

Social Media 187

Social Media Small Business Customer Service Customer Experience 187

Modern Restaurant Management

MAY 16, 2023

In today's fast-paced world, quick-service restaurants (QSRs) are constantly looking for ways to attract new customers while keeping their existing ones happy. By displaying menu items, offers, and specials on screens, QSR operators can effectively communicate with their customers and influence their purchasing decisions.

Loyalty Program 156

Loyalty Program Seasonal Menu Advertising Customer Experience 156

Indoor Media

AUGUST 29, 2020

Are you looking for new ways to advertise your auto dealership? But how do you keep a steady stream of customers without profit-cutting incentives or waiting for rebates from manufacturers? The best kind of advertising campaign for your auto dealership is one that builds your reputation and keeps you top of mind year-round.

Advertising 117

Advertising Point of Sale Seating Customer Service 117

Modern Restaurant Management

SEPTEMBER 21, 2023

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. ” The idea behind local SEO is to ensure that your business appears in search results when people are looking for products or services related to your company in your area.

SEO 203

SEO Website Management Email Marketing Online Ordering 203

The Restaurant Times

NOVEMBER 5, 2021

Influencer marketing is proving to be indispensable for restaurant marketing in the new normal. Using a combination of alluring photos and videos of food, influencers work their magic to get their audiences to try out an outlet. For example, a mid-level influencer, who has 10-100k followers, may demand $250-$400 for their services.

Influencer 52

Influencer Marketing Food Social Media 52

SpotOn

MARCH 12, 2024

In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing. For months, Cohen has been using Marketing Assist, an automated marketing tool that creates customized email, Facebook, and Google marketing campaigns.

Email Marketing 98

Email Marketing Social Media Advertising Online Ordering 98

7 Shifts

JULY 10, 2020

“Frequency and repetition will help your advertisements get noticed. Advertise! ?? Invite influencers ?? To make your restaurant’s grand opening a hit on the local food scene, get influencers involved! Food influencers don’t come free, though, they’re business people too! Mel Bensky, @tastethesix.

Events 351

Events Social Media Kitchen Safety Seating 351

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. Which is where your restaurant marketing plan comes in.

Marketing 418

Marketing 2020 SEO Loyalty Program 418

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. The fact is that running a successful restaurant is more than just offering good food and good service. Emphasize Best-Selling Items.

Marketing 227

Marketing SEO Front of House Website Management 227

Indoor Media

NOVEMBER 15, 2017

Auto shop advertising campaigns demonstrate that you are an anchor of your local community. Without marketing and advertising, it’s tough to spread the word about your great business and bring in new customers. Instead, take a page out of Victory Auto’s book and think like your customer. Its winning trick? Social media.

Advertising 78

Advertising Social Media Coupons Email Marketing 78

Restaurant Engine

MAY 8, 2024

Promote Your Menu Since many of your potential customers are on Instagram , and they are often looking for a restaurant, you want to make sure they can find your menu. Work With Influencers You don’t have to do all the work yourself. Hook up with some local influencers (think food bloggers). Draw something. Add stickers.

Social Media 52

Social Media Online Ordering Food Order Influencer 52

Indoor Media

OCTOBER 19, 2017

Between balancing planning and strategizing, accounting and financing, and customer service and human resources, your plate is usually full—any given day. And, despite the fact that you probably understand the importance of marketing and advertising, more often than not these efforts are overlooked. Think again.

Small Business 78

Small Business Advertising Social Media Coupons 78

Open for Business

MARCH 21, 2023

Both terms refer to the same thing: getting people to talk about your business and growing your customer base. Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Indoor Media

MARCH 1, 2021

Many people don’t realize that all influencers and big businesses use a range of social media tools to create and monitor content. This is a great way to keep up with any trends hitting your market and watch how different influencers or competitors are engaging. Perch Perch is a super accessible free mobile app.

Social Media 145

Social Media Small Business Advertising Coupons 145

Modern Restaurant Management

AUGUST 8, 2022

But one thing is a universal truth: Without customers at your tables you will fail. Customers come in many forms, so often the focus is on new customers, but the reality is that repeat, loyal customers are really the starting point. According to Cisco, 96 percent of customers prefer a business that offers free WiFi.

Loyalty Program 188

Loyalty Program Social Media Email Marketing Point of Sale 188

Goliath Consulting

SEPTEMBER 6, 2021

Social media is an important influence on a consumer’s buying decisions. According to GlobalWebIndex , 54% of social media users use social media to research products, and 71% are more likely to purchase products and services based on social media referrals.” Look at the demographics of the customers that come into your restaurant.

Social Media 97

Social Media Marketing Influencer Customer Service 97

Modern Restaurant Management

OCTOBER 22, 2021

Those stats demonstrate the power and influence of social media. This article will explore seven tips on using Facebook Ads to increase your market share of customers. You might also decide to create a custom landing page for visitors from social media. Pizza Express then automatically gets the customer's details on file.

Social Media 198

Social Media Advertising Events Customer Experience 198

Perfect Daily Grind

MAY 4, 2022

For China’s urban population, digital payment services are everywhere. They also both have their own respective food and beverage delivery services: Meituan (?? However, these delivery services – known as waimai (??) Many independent coffee shops in China’s larger cities have been providing delivery services for some time now.

Delivery 127

Delivery Mobile Ordering Customer Service Beverage 127

Modern Restaurant Management

AUGUST 7, 2020

We also knew it was important to think creatively on how we could get customers their orders without having to dine-in. We ramped up our delivery options with UberEats and Doordash, leveraged our drive-thrus and added a new drive-in service where we brought food to customers' cars. In a way having a U.S.

Customer Service 190

Customer Service Advertising Influencer Take-out 190

7 Shifts

OCTOBER 22, 2019

Instagram is influencing menu offerings, restaurant design, and marketing strategies. Everything needs to be done with the purpose of getting customers to want to try your food, otherwise all you’ll get are fluff metrics. 5) Try Social Media Advertising Want to get more eyes on your dishes? Testimonials work.

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

OCTOBER 15, 2020

Whether customers are ordering direct via your site or through a third-party marketplace, it’s crucial to focus on building customer relationships when your employees aren’t the ones handing orders to customers. Are We Engaging with Customers Often Enough? Do We Own Our Customer Data?

Delivery 223

Delivery Social Media Loyalty Program Customer Service 223

Indoor Media

JULY 22, 2020

Potential customers will decide whether or not to give you their business based on what others are saying about you. To boost confidence in potential customers, here are some things you can do to get positive Yelp reviews for your auto repair shop. Happy customers are the easiest way to get online reviews. Ask for Reviews.

Consumer Goods 146

Consumer Goods Customer Service Email Marketing Advertising 146

Next Restaurants

DECEMBER 18, 2019

It’s no secret that excellent food and service are the cornerstones of a successful restaurant business. That being said, there are many other things you can do to foster more customer loyalty and realize restaurant success. No doubt, your guests are online, and it only makes sense that your restaurant should be too.

Social Media 103

Social Media 2020 Influencer Website Management 103

7 Shifts

JANUARY 7, 2021

To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades. So, where do you start?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Indoor Media

NOVEMBER 4, 2021

Many customers may feel better eating takeout than visiting your restaurant in person due to the ongoing COVID-19 pandemic. However, in 2020, loyal customers spent twice as much on takeout meals compared to those who were not members. You can also use them to intrigue your customers with menu items available only for takeout.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

Sling

OCTOBER 1, 2023

Along the way, we’ll address such issues as: Working from home or a storefront The importance of state and local health codes Creating a business plan Getting incorporated and licensed Hiring and scheduling employees We’ll also discuss financing (to make it all possible) and advertising and marketing (to keep it all going).

Catering 78

Catering License Transportation Advertising 78

Indoor Media

JULY 5, 2021

A few factors influence that failure. Whether you’re starting from scratch or pivoting, there are a few crucial steps. Location Where is your business located in relation to your potential customers? Maybe you’re opening up in an area with many nightlife spots but not many full-service restaurants. Is it downtown?

Marketing 78

Marketing Advertising White Paper Customer Service 78

The Restaurant Times

DECEMBER 17, 2021

Since coffee shops need the in-person presence of customers to increase sales, they must develop a strong online presence to woo people and keep them coming back! You need to focus on advertising your coffee specials on social media channels so that customers know they can expect the best taste and service from your coffee shop.

Social Media 98

Social Media Loyalty Program Merchandise Point of Sale 98

EATER

MAY 3, 2024

On TikTok and Instagram, influencers blended adaptogens and powdered algae or collagen into smoothies. The podcasts I listened to advertised mushroom powders and nutrition powders. In contrast to AG1, brands like Erewhon, Moon Juice, and Sun Potion give herbs a celebrity- and influencer- approved sheen.

Healthcare 100

Healthcare Online Ordering Food Order Influencer 100

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other food delivering business, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Other than being creative, also focus on your customers. Re-share customer’s content. Sharing here – 5.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other delivering online food, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Other than being creative, also focus on your customers. Re-share customer’s content. Sharing here – .

Delivery 98

Delivery Marketing Social Media SEO 98

Modern Restaurant Management

DECEMBER 28, 2023

Some customers have the gift of foresight, using DoubleDash to add on recovery (or hair of the dog) essentials from nearby stores. And while our business has evolved over the past decade, so have our customers. The top items paired with ibuprofen included Cheesesteaks, Cognac, Nacho Fries, Bacon Egg and Cheese, and Cold Brew!

2024 190

2024 2023 Food Order 2013 190

The Restaurant Times

JUNE 21, 2022

Because this is the perfect opportunity to attract new customers and excite your existing customer base with something new. . Marketing and advertising are some of the most crucial activities to boost your restaurant’s success. Attract More Critics & Influencers . So you have invited a food critic and an influencer.

Pricing 52

Pricing Menu Marketing Social Media 52

Lavu

NOVEMBER 18, 2022

Service Style : Explain how you will serve customers. Will you have servers or will customers order at a counter? Can customers use a self-serving kiosk or order from their phone? Target Customer: Explain who the restaurant is for. Outline the details of your ideal customer. How much seating do you need?

Loyalty Program 78

Loyalty Program Download Document Point of Sale 78

Bingage

DECEMBER 5, 2019

and how to take photos that are customer-friendly and proper social media monitoring. 93% of consumers admit that online restaurant reviews influence their decisions ( Forbes ). 68% of consumers are ready to spend more than 15% for the same product or service if they are convinced they will have a satisfying experience.

Social Media 98

Social Media Marketing Consumer Goods Influencer 98

Squirrel Systems

OCTOBER 2, 2023

Omnichannel marketing is a strategy for restaurants that can drive greater customer loyalty, brand awareness, and repeat visits from guests. The restaurant industry has been less inclined to embrace omnichannel strategies, although some sectors, notably quick-service restaurants, have been more enthusiastic about the approach.

Marketing 52

Marketing Loyalty Program Social Media Email Marketing 52

The Rail

APRIL 11, 2024

By Eric Tress, Contributor If you are looking for an excellent tool to increase your restaurant’s reservations, email marketing is an effective advertising tool you should consider. But if you want a continuous flow of customers, you must market your services continuously to potential guests, even when business is good.

Email Marketing 52

Email Marketing Reservations Marketing Loyalty Program 52