7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. Create a blog section on your website.

Marketing 420

Marketing 2020 SEO Loyalty Program 420

7 Shifts

FEBRUARY 15, 2022

About a year and more than a dozen episodes later, we had the privilege to interview a wide range of folks with advice on everything from hiring staff , to creating content, to providing benefits, and increasing profits. Storytelling is an essential part of the hiring process. Hire for fit rather than skill.

Social Media 450

Social Media Hiring Website Management Hospitality 450

7 Shifts

JANUARY 31, 2024

You're responsible for tactical duties like training new hires, conducting performance reviews, disciplining rule breakers and poor performers, and handling compensation changes—in addition to more interpersonal tasks like mentorship and ensuring professional growth. This part of the job is arguably the most multi-faceted.

Management 398

Management Management Kitchen Safety Front of House 398

Culinary Cues

OCTOBER 24, 2020

These aspects include: décor, skill level of staff, style of service, pricing, profit, type of vendors selected, kitchen layout, equipment selection, marketing and advertising, pay scales, dining room seating, type of china, glassware and flatware, even the location and color scheme for the exterior of the restaurant. CAFÉ Talks Podcast.

Menu 386

Menu Seasonal Menu Front of House Café 386

Open for Business

APRIL 25, 2023

Generally speaking, people have more faith in earned media than in paid advertising, too. Here are some of the most common: Media coverage: Blog posts, newspaper and magazine articles, and reviews from restaurant critics published online or in print are all examples of earned media. It’s a transparent transaction.

Social Media 78

Social Media SEO Email Marketing Influencer 78

Culinary Cues

JANUARY 23, 2021

How you approach profit will determine what your physical plant will look like, the scope of sophistication in your kitchen, who your vendors will be, how many employees you will hire and the depth of their experience, where you advertise and how much you invest in that, your table top appointments, and even your hours of operation.

Point of Sale 450

Point of Sale Front of House Back of House Fine Dining 450

The Restaurant Group

JUNE 25, 2022

This blog post will outline some of the most critical factors you must consider before opening a new restaurant. Competition can also impact advertising and marketing efforts (Anderson, E. For example, if several restaurants compete for the same customer base, you may have to spend more on advertising to stand out from the crowd.

2013 78

2013 Advertising Food Supply Insurance 78

Modern Restaurant Management

MAY 27, 2022

So make sure you either hire a professional photographer or use a high-quality in-house photographer to take pictures of your dishes. Bad photography can make good food look awful, so make sure you hire the right photographer to get the best results. Select the Right Size and Format. Include Webpage Links.

Email Marketing 199

Email Marketing Marketing SEO Social Media 199

Indoor Media

AUGUST 5, 2020

Whichever route you choose to take, be it build your own or hire a professional, here’s a checklist to help you create an effective, traffic-driving auto shop website. A well-thought-out domain name is critical to your marketing and advertising. Automotive News or Blogs. Before You Build. Choose Your Domain Name. Sqaurespace.

SEO 117

SEO Website Management Customer Service Advertising 117

7 Shifts

JANUARY 31, 2024

You're responsible for tactical duties like training new hires, conducting performance reviews, disciplining rule breakers and poor performers, and handling compensation changes—in addition to more interpersonal tasks like mentorship and ensuring professional growth. This part of the job is arguably the most multi-faceted.

Management 195

Management Management Kitchen Safety Front of House 195

Culinary Cues

APRIL 3, 2020

If it is any consolation – numerous other industries will take time to recover to business levels of 2019 – so they will be slow to hire. Possible strategy: Although this might be a perfect time to place emphasis on those traditional methods of marketing and advertising – many restaurants will simply not be able to afford them.

Guest Recovery 318

Guest Recovery Social Media Kitchen Safety Food Safety 318

7 Shifts

JANUARY 7, 2021

To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. There are many restaurants who’ve never touched advertising or social media, and they’ve been the neighborhood’s go-to spot for decades.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Sling

OCTOBER 7, 2023

9) Advertise your business The final step in starting a cleaning business is to advertise your operation to potential customers. As you consider how to go about advertising, keep in mind that you don’t have to spend a bundle on traditional sources like TV, radio, and print. Post flyers on local bulletin boards.

Insurance 78

Insurance Advertising Customer Service Website Management 78

Indoor Media

MAY 20, 2021

This could include billboard advertising, it could include taking out advertisement space in a local newspaper, it could mean paying to promote your eatery on Yelp. If necessary, find a local photographer whose work you like, and hire them to take them. To operate a restaurant successfully, you need a restaurant marketing plan.

Dietary Restrictions 78

Dietary Restrictions Advertising Reservations Fine Dining 78

Indoor Media

DECEMBER 21, 2020

Maybe you have a vision for what you want your website to look like or have hired someone to build it for you. Customers could be leaving feedback about your law firm online, which can be turned into valuable information for your blog, social media, or other advertising. When you’re starting out, it seems easy.

Advertising 78

Advertising Social Media Article SEO 78

Restaurant Engine

SEPTEMBER 23, 2020

This might mean hiring a marketing person for your restaurant, hiring an agency, or employing a freelance worker. Because you’ve hired a dedicated marketing person, you are better poised to create daily, valuable content for your customers. Consider advertising locally in the neighborhood around your restaurant.

2020 95

2020 Marketing Email Marketing Social Media 95

Next Restaurants

JUNE 30, 2021

Let’s Talk About Advertising. You can start a new restaurant without advertising, but it is unlikely to stay in the market. With a large budget, you can hire a PR agency. Or you can use a freelancer’s services with experience in blogging and social networks. It can help for better advertisement and SEO ranking.

Bar 97

Bar Seasonal Menu Advertising Restaurant Law 97

Goliath Consulting

APRIL 28, 2020

In our previous blog article, we briefly touched on the various advantages of third party delivery services, like how outsourcing delivery to a third-party service has an advantage of allowing smaller, local restaurants to get started quickly (2). Pros: Doubles as advertisement that increases exposure of your restaurant.

Delivery 107

Delivery Food Back of House Franchise 107

Lavu

NOVEMBER 18, 2022

Advertising: Share information about the advertising channels you will leverage and the average cost associated with each platform. List media outlets in your area along with stories to pitch to nearby news stations, print publications, blogs, and social media influencers. Public Relations: Outline a PR plan for your restaurant.

Loyalty Program 78

Loyalty Program Download Document Point of Sale 78

7 Shifts

OCTOBER 9, 2019

Capture Your Community with Local Ads Local advertisement is a powerful tool to increase both foot traffic and your online presence. It’s easy to create and run super-targeted, low-cost ads that can be optimized to be delivered to the right customer at the right time. Another useful GMB feature is the charts showing popular/busy times.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Gourmet Marketing

SEPTEMBER 22, 2021

Follow our blog to soak up some of the lessons we’ve learned along the way. You have to hire qualified candidates while keeping the lid on salaries in an economy where minimum wages are rising, people need benefits, and the turnover rate for restaurant employees is at an all-time high. Hiring Options. The Restaurant Zone.

Hiring 52

Hiring Website Management Advertising Social Media 52

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. This could be as simple as paid social advertising, great signage, an ad in the local paper, or a television appearance. Create a blog on your website. “It Getting New Customers (Acquisition).

Seating 222

Seating Email Marketing Marketing SEO 222

The Restaurant Times

FEBRUARY 7, 2021

However, hiring a PR agency can be an expensive affair if you are already working on a tight budget. Platforms that allow you to advertise your restaurant stating your USP is called Paid Media. and the restaurant blog. Restaurant publicity creates brand awareness and adds to their profits. Paid Media. Earned Media.

Social Media 52

Social Media Tip Distribution Influencer SEO 52

Sling

FEBRUARY 17, 2021

Facebook has powerful targeting features that let you advertise your job opening(s) to people based on their skills, their location, their age, and countless other variables.got. Hiring with an eye to those qualities rather than looking for the most experienced, can go a long way toward getting you the best employees for your business.

Website Management 107

Website Management Social Media Tip Distribution Hiring 107

Indoor Media

AUGUST 26, 2020

You also can hire someone to do it all for you, like services that specialize in email marketing for auto shops. We wrote a blog called, “Do Coupons Really Work to Increase Profits at Auto Repair Shops?” Check it out to find out what coupons you need to offer to boost your auto shop’s profitability.

Email Marketing 113

Email Marketing Marketing Loyalty Program Coupons 113

Modern Restaurant Management

APRIL 30, 2021

Prominently advertise your commitment to these safety and health guidelines in your social media page and website. For example, most restaurants are partnering or subscribing with food delivery apps, like Food Panda, so you may not need to hire your own delivery personnel. Enforce face-mask wearing for both employees and customers.

Marketing 226

Marketing Food Safety Social Media Small Business 226

Modern Restaurant Management

MAY 21, 2020

Hire Specialists. However, if you feel like you require additional help or your premises are too big for your team to handle, you can hire specialists to help. Share an insightful blog post or redirect members to your services. Take every initiative you can to disinfect and sanitize your restaurant. Online Ads.

Social Media 203

Social Media Food Safety Cash Management Kitchen Safety 203

Harbor Touch

NOVEMBER 21, 2022

This blog post will give you some valuable tips on how to open a bar that will keep people coming back for more. On the other hand, you may need to hire a manager and/or assistant manager to help with the day-to-day operations. This can be a very lucrative business venture, but it is essential to do your research first.

Bar 78

Bar License Restaurant Law POS 78

Restaurant365

MAY 22, 2020

When looking to rebuild your restaurant’s workforce, it is crucial that you advertise your job openings where job seekers are searching. Once you’ve identified the right candidates to hire, the next step in your candidate’s journey should involve an effective and engaging onboarding process. Onboarding your staff efficiently.

Guest Recovery 148

Guest Recovery Recruiting Document Point of Sale 148

Restaurant Clicks

NOVEMBER 5, 2017

Whether your restaurant is opening soon or has been open for some time, you’ll need to make some decisions on hiring an internal marketing team. How do you hire the right person to help your business grow? Remember, the most important thing is hiring someone for your restaurant who knows what to do and how to do it.

Marketing 61

Marketing Email Marketing SEO Social Media 61

Touch Bistro

JULY 15, 2021

Hire a professional to take high-quality images that will take your restaurant promotions to the next level. Though every company is a bit different, most offer easy advertising options for your restaurant. Some dishes look great when you shoot them head on (i.e. a pizza loaded with toppings). Update Your Online Menu.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Restaurant365

FEBRUARY 11, 2021

For your labor cost in particular, hiring and retaining quality restaurant employees has gotten more complicated. Recruiting is different from hiring. For instance, if you are hiring a part-time, flexible role, are there local college or university job boards on which you could advertise? Hiring concepts for retention.

Recruiting 78

Recruiting Hiring Website Management Social Media 78

The Restaurant Group

AUGUST 29, 2022

This will help you decide how much money you want to spend on advertising and marketing campaigns. For example, if you want your restaurant to be known for offering an all-American food experience, you need to hire people who know about traditional comfort food and can help you create a wholesome and inclusive atmosphere.

Food Order 78

Food Order Advertising Menu Marketing 78

Gourmet Marketing

OCTOBER 13, 2021

When you’re trying to hire full-time or part-time hotel team members, you want your job postings to be on the sites where job seekers are looking. HCareers is one of the most popular job posting sites online, particularly if you’re looking to hire qualified candidates in the hospitality industry. HospitalityCrossing.

Hotels 52

Hotels Recruiting Website Management Hiring 52

BNG Point of Sale

SEPTEMBER 2, 2021

This blog post will go over the typical restaurant overhead costs and expenses, including rent, utilities, labor wages for employees, licenses and permits, food cost percentages, and more. Advertising . Use Low-cost Advertising And Marketing . Typical Restaurant Overhead Costs and Expenses . Alcohol licenses . Salaries .

Employee Relations 52

Employee Relations License Point of Sale Food Supply 52

Ordyx

JANUARY 29, 2020

You don't have to go all-in in by hiring a professional decorator. Use Social Media to Advertise Early Not looking the spend much on advertising? Subscribe to our blog. Indicates required field Email * Subscribe to Blog Check out this article describing more ways to get creative with your restaurant promotions.

Social Media 52

Social Media Email Marketing Advertising Customer Experience 52

The Restaurant Times

DECEMBER 20, 2021

This blog post will help you understand the steps you need to follow to venture into the US healthy cocktail bar space. Only after the EIN registration can you officially hire staff for the bar. Hire Staff. You need to hire staff that is creative, motivated, and excited about their job, especially the bartenders.

Bar 52

Bar License Loyalty Program Kitchen Safety 52