Remove Advertising Remove Blog Remove Customer Experience Remove Website Management
article thumbnail

What Consumers Want? A B2C Checklist

Modern Restaurant Management

But precisely, how can you determine what customers want? How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? How do you manage your restaurant in a modern and efficient way? The Big Question: What Do Modern Diners Really Want?

article thumbnail

How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats. Table of Contents.

Seating 222
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Seven Top Restaurant Marketing Ideas And Trends

Modern Restaurant Management

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. Promotion and advertising are what we call a restaurant’s “secret sauce.” Emphasize Best-Selling Items. Net result?

Marketing 225
article thumbnail

How to Plan Your Restaurant's Grand Re-Opening Event

7 Shifts

Pssst, if this is your first opening, check out our blog on How to Start a Restaurant! ] Frequency and repetition will help your advertisements get noticed. Additionally, by keeping the menu to a limited number of dishes, you can better plan and manage your food costs. 1 Set goals for the event ?? Mel Bensky, @tastethesix.

Events 351
article thumbnail

Seven Tips on How to Use Facebook Ads for Restaurants to Get More Customers

Modern Restaurant Management

This article will explore seven tips on using Facebook Ads to increase your market share of customers. Optimize the Landing Page Experience. You can’t just have a well-optimized company website that follows the latest web development trends anymore. Pizza Express then automatically gets the customer's details on file.

article thumbnail

The Complete Guide to Creating a Winning Restaurant Newsletter (+Real Examples)

7 Shifts

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

article thumbnail

The 10 Best Bits of Advice We Heard on Season 1 of the Restaurant Growth Podcast

7 Shifts

Check out our blog post breaking these red flags down with what to avoid in a job description. Ken McGarrie is the cofounder of Korgen Hospitality and uses his decades of experience to help restaurants across the country become more profitable and reach their potential. It should be front and center on our websites. Gift cards.“Gift