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Social Marketing: Insights from Meta’s Restaurant Summit

Modern Restaurant Management

On October 1st in Chicago, Meta’s Restaurant Summit brought together more than 100 marketers from some of the most recognizable franchises in the industry for a buffet of diverse programming, discussion, and exploration into the world of restaurants. in returns for businesses. in ROAS 4. . Meta Study, June 2024. billion impressions.

Marketing 164
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11 Restaurant Marketing Strategies That Work in 2021 & 2022

7 Shifts

In today's highly competitive environment, restaurant marketing requires precise, dependable, and complete consumer data. Data acquired about your actual consumers can be used in both online and offline marketing campaigns. Consider online marketing for restaurant engagement to be a long-term commitment. Email Marketing.

Marketing 397
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2022 Reflections: The Year That Was for Restaurants

Modern Restaurant Management

The restaurant industry once again proved its resilience in 2022 as it dealt with ongoing obstacles like inflation, supply chain, labor shortages and more. Restaurant owners will end 2022 with a sigh of relief after another tough year. "Restaurant "Restaurant owners will end 2022 with a sigh of relief after another tough year.

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How Fast-Casual Marketers Can Prepare for 2022 Dine-in Traffic

Modern Restaurant Management

Now, as we enter 2022, predictions indicate a big shift back to sit-down dining. (We’ve So, what can marketers of fast casuals do to bring people back to their brick-and-mortar locations? For Bigger Marketing Budgets, It’s About Doubling Down on Digital. For Small Eateries, It’s About Focusing on Fundamentals.

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Going to Market Smarter in the New Economy

In 2022, as companies continue to move more functions online, employees will take a more virtual -- and flexible -- mindset and lifestyle in parallel to the digitization of businesses. The fight to find new customers and retain existing ones is the biggest business challenge for many companies.

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The American Restaurant 2022 (Post Pandemic)

Culinary Cues

Let’s start with what we are fairly comfortable saying: whatever “normal” is will likely not make an appearance until the end of 2021 – so…let’s begin our speculation with January of 2022 to be safe. Minimal staff, no long-term lease, no property taxes, no dining room, no service protocol, and social media as your only marketing initiative.

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Seven Restaurant Trends That Will Define 2022

Modern Restaurant Management

Though many of the market forces that shaped the restaurant industry in 2021 were closely linked to disruption from the pandemic's onset in 2020, 2022 brings new challenges — and opportunities. Unprecedented labor and supply chain pressure will drive most of the restaurant trends that will define 2022, industry analysts say.

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What We Learned From Our Own Data-Driven ABM Strategy

Analysts and professionals alike tend to argue that account based marketing (ABM) is not new. So, what does ABM look like in 2022? On the surface, this is an accurate statement. However, ABM practitioners have evolved the strategy from development to implementation.

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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

Businesses are tasked with beating pre-pandemic numbers, making marketing more essential than ever before. In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy. In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy.