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Restaurant Loyalty Programs to Boost Revenues

Cheetah

Restaurants, retailers and airlines have been using loyalty programs to drive revenue for nearly three centuries. From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools.

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4 Tips for Creating Successful Restaurant Loyalty and Rewards Programs

Focus POS

When you’re looking for ways to attract and keep customers while increasing your revenue, the best place to start is implementing a customer loyalty and rewards program. Consumers want to feel a sense of personal connection with their favorite businesses and brands, and loyalty programs foster this relationship.

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How To Get Started With Your Restaurant’s First Loyalty Program

The Restaurant Times

Building brand loyalty when starting a new restaurant can save you money and increase your total profitability. A loyalty program can take a variety of shapes, but at its most basic level, it’s a restaurant marketing strategy that encourages consumers to come back. Offer Loyalty Points . Make It Exclusive .

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Restaurant Marketing Has Evolved: Unlock the Preferences of the Modern Customer

Modern Restaurant Management

This creates an opportunity for restaurants to bite into market share by enticing a budget-sensitive customer base with incentives like coupons and loyalty programs. As diners continue to prioritize saving money, however, they still need incentives to spend, such as coupons and loyalty programs that suit their needs.

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To Mitigate ‘The Great Resignation’ Refocus on the Employee Experience

Modern Restaurant Management

89% of operators cited employee retention as a top concern in 2021, up from 69 percent in 2017. From recruiting to retention, if the employee experience is positive and fulfilling, loyalty is fostered, and staff is more likely to stay put. And according to Technomic, Inc.,

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Technology Trends for the ‘New Normal’ Customer Cravings

Modern Restaurant Management

Capitalizing on this craving for convenience, fast food options and food delivery startups are growing rapidly, evidenced by the fact that fast food growth swiftly outpaced that of bars and restaurants by a whopping nearly 7:1 margin between 2017 and 2019. Table Tech : Pay-at-the-Table is the new Lazy Susan of the wait-staff world.

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Sprinkling Success: A Conversation with Dan Mesches

The Restaurant Times

Dan Mesches brings a wealth of restaurant experience to his role as President and CEO of Sprinkles, which he has held since early 2017. He later attended the Masters of International Studies Program at the University of South Carolina. Consistency builds trust, establishes a strong reputation, and keeps guests coming back.