RGU

JANUARY 20, 2020

by Deepa Prahalad and Ananthanarayanan V ​Companies of all sizes today are looking to improve the effectiveness of their social media marketing — and with good reason: Digital platforms are constantly innovating the way that brands are discovered, shared and experienced. Yet these numbers are a double-edged sword.

Social Media 52

Social Media Marketing Point of Sale Consumer Goods 52

EATER

APRIL 13, 2022

Helen Cho didn’t originally set out to work in food television, but not long after she left film school, she found herself working on some of the industry’s most important docu-travel shows. When I was in high school, I went into this free media arts program, DCTV [Downtown Community Television Center], in [New York’s] Chinatown.

Travel 134

Travel Food Take-out Social Media 134

Embrace the Suck

JANUARY 20, 2021

Human beings are social creatures and we need each other. What happened that day altered how we travel and our perceptions of the world around us. It starts with social media. When this pandemic hit, fear and panic consumed the media and social media channels. —wait for it—be social.

Social Media 416

Social Media 2001 Online Ordering Cash Management 416

Modern Restaurant Management

JUNE 29, 2021

Now that the pandemic is finally under control, summer travel is underway, and people are able to get out and be social. Tactics for success can include segmenting your audience to provide a targeted and personalized message through email and social media. Get Social. With consumer spending up 11.3

Social Media 208

Social Media SEO Email Marketing Seasonal Menu 208

Culinary Cues

JANUARY 8, 2021

will have the upper hand when it comes to securing those prime job opportunities. [] SOCIAL MEDIA SAVVY. Assuming that after the pandemic customers will return to a semi-predictable pattern of traveling to your restaurant is a bit naïve. Marketing no longer belongs to a department – marketing is every person’s responsibility.

2021 462

2021 Social Media Kitchen Safety Restaurant Law 462

Modern Restaurant Management

NOVEMBER 7, 2023

Invest in an Online Presence Social media platforms provide an unparalleled opportunity to get in front of the right audience at the right time. Having a social media page is important, and claiming your property across all social platforms is recommended. In many cases, trends are a good thing.

Marketing 199

Marketing Social Media SEO Front of House 199

7 Shifts

DECEMBER 18, 2020

Instagram is an important part of any business’s marketing strategy in 2021 , but you might be wondering how the social media platform can make an impact on your restaurant. Cooking tutorials are incredibly popular on social media right now, so consider filming a few of those.

Social Media 398

Social Media Customer Service Seasonal Menu Take-out 398

Gourmet Marketing

AUGUST 7, 2022

Hoteliers target business travelers more than ever because almost 40% of hotel guests are business travelers.

Travel 75

Travel Hotels Marketing Social Media 75

Social Hospitality

MAY 6, 2020

JetBlue and United Airlines: Free Flights for Medical Volunteers Long Island City-based JetBlue and United Airlines are offering free round-trip flights for medical volunteers traveling to New York City to join the frontline in the battle against COVID-19. Social also donated and delivered 200 meals to Costa Mesa first responders.

Hospitality 195

Hospitality Airlines Healthcare Hotels 195

Modern Restaurant Management

FEBRUARY 17, 2022

Keep Customers Informed on Social Media. It is key for restaurant and bars to use social media to communicate with their customers. Social media is a great place to share any winter or holiday specials you’re offering, creating more buzz around your business.

Social Media 186

Social Media Seasonal Menu Customer Service Consumer Goods 186

Modern Restaurant Management

OCTOBER 26, 2022

” “I think social media has created a desire and a need for people to have these experiences. I think that social media has also created a greater sense of competition amongst these chefs and Hollywood has fed off that.” We strive for excellence in all that we do and we expect only the best.

Fine Dining 173

Fine Dining Social Media Dine-in 2000 173

Modern Restaurant Management

JANUARY 4, 2023

Consumers are more likely to cut back on other activities outside of food delivery and spending such as buying clothing (44 percent), going out for drinks and dinner (47 percent) and traveling (43 percent) more. Pizza and Social Media Reign Supreme when it Comes to Delivery Orders.

Social Media 193

Social Media Delivery Consumer Goods Customer Experience 193

Modern Restaurant Management

DECEMBER 27, 2022

Then, you may also have more intangible costs of an unhappy customer spreading poor word-of-mouth about your restaurant, negative reviews on social media, and decreased traffic, lower sales, and customer loyalty. These “small costs” will add up over time. Boost Workplace Accountability. Enhance Brand Protection.

Food Safety 225

Food Safety Audits Food Supply Food 225

Modern Restaurant Management

DECEMBER 11, 2020

This is a great time to up your game in social media, blogs, and media placements on trending news topics. With holiday travel put on hold for many, people have more time to look online and brand has become even more important. Media Is Looking for Content. Be sure you can be found.

Social Media 212

Social Media Consumer Goods Online Ordering Leadership 212

Social Hospitality

MARCH 27, 2020

However, no one understands the consequences more than the travel and hospitality industries. After all, you don’t want to pay for search traffic if no one is actively searching for travel destinations. Beyond that, stay on top of the COVID-19 impact and assess how it’s directly affecting travel to your destination.

Hospitality 454

Hospitality Marketing Travel Hotels 454

Gourmet Marketing

JANUARY 29, 2021

With this new confidence comes hope and optimism for the travel and hotel industries. Over the past nine months, your hotel has hopefully been preparing for an inevitable uptick in travel. Travel will look different after the pandemic ends, and your guests will expect you to go above the extra mile to gain their trust.

Hotels 40

Hotels Travel Insurance Email Marketing 40

Modern Restaurant Management

OCTOBER 28, 2021

Both owned and earned media are available to nearly every restaurant that promotes itself to the public. These media should be leveraged to communicate in a style and voice that is authentic to your business and your policies so there is no guesswork on the part of your customers. Today’s Pandemic Special.

Communication 198

Communication Social Media Menu Loyalty Program 198

Modern Restaurant Management

MAY 16, 2020

People can’t order from you if they can’t find you, so be everywhere including social media, Google Maps, and third-party marketplaces. Make sure your hours of operation are current and consistent on your website, social media, and your voicemail message. Up Your Digital Game. Deliver on Delivery.

Guest Recovery 178

Guest Recovery Social Media Catering Merchandise 178

7 Shifts

JULY 10, 2020

: A seating capacity goal (such as 100% of the allowed seating capacity) or a reservation booking goal A revenue goal—such as a volume number or percentage compared to pre-COVID A follower goal on social media from gaining new interest in your restaurant A return visit goal for diners who return to your restaurant after the grand opening 2.

Events 351

Events Social Media Kitchen Safety Seating 351

7 Shifts

OCTOBER 26, 2022

Wealthy Americans discovered it for themselves in the 1850s and 1860s while traveling in Europe. American travelers brought it back to the states as a way to feel aristocratic. Customers denounce “tipping screens” on social media, saying that it's too much. But tipping did not take off immediately in the U.S.

Presentation 487

Presentation Tip Distribution Restaurant Law Back of House 487

Modern Restaurant Management

OCTOBER 4, 2021

The findings have offered insight into consumer expectations to support restaurant brands as they work to navigate ongoing operating, social, and economic shifts over the past year and a half. Consumers are snagging deals on social media. 52 percent say social media impacts their app downloads and usage.

2021 163

2021 Fast Casual Mobile Ordering Social Media 163

Modern Restaurant Management

OCTOBER 22, 2021

Seventy-two percent of people choose a restaurant based on comments and images shared by others on Facebook, according to a study by Social Media Monthly. Those stats demonstrate the power and influence of social media. You might also decide to create a custom landing page for visitors from social media.

Social Media 193

Social Media Advertising Events Customer Experience 193

7 Shifts

MAY 1, 2020

Food That Travels Well for Delivery: Tips for COVID-19 ?? Conclusion No matter what way you decide to take your business, remember to keep customers informed through your social media channels. Pros of takeout and delivery: ? Growing Delivery & Takeout Channels at Your Restaurant ??

FOH 364

FOH Online Ordering Delivery Food Supply 364

Modern Restaurant Management

MARCH 22, 2022

For example, the rise of ordering and delivery apps was due to consumers staying indoors to abide by social distancing rules. Traditionally, waiters/waitresses spend more than 50 percent of their time traveling between the kitchen and customers' tables, which could be significantly reduced with the help of robot assistance.

Mobile Ordering 199

Mobile Ordering Social Media Online Ordering Customer Service 199

Hot Schedules

NOVEMBER 3, 2021

E xperts predict the global hotel industry in 2022 will return to 80 percent of 2019 demand — as more vacationers return to the fold and business travelers book trips once more, how have your offerings adapted to post-pandemic consumer demands? For these travelers, the dining experience will be back on the menu. Sustainability.

Hotels 148

Hotels 2022 Menu Tip Distribution 148

Gourmet Marketing

JULY 31, 2020

Business travel took a hit when COVID-19 began, and the hotel and travel industry felt its effects. However, now that states are reopening, companies are discussing traveling once again, even if it may be limited. Once business travel starts to pick back up, travelers will want a safe and comfortable place to stay.

Travel 44

Travel Hotels Loyalty Program Email Marketing 44

7 Shifts

MAY 11, 2020

Just this last weekend, in the state of New Jersey, parks were opened and beaches were open, and there were a lot of people that just said ‘social distancing? Social distancing and protective equipment ?? Employees must report any symptoms and recent travel to their managers before a shift.

BOH 368

BOH FOH Food Safety Equipment 368

Culinary Cues

DECEMBER 30, 2022

TRAVEL AND TAKE AN INTEREST IN CULTURE: If you want to be a great Italian, French, Mexican, Asian, German, Cajun, or Southwestern cook then study the people of those regions, their traditions, their history, their ingredients, and their passion for who they are. When in a position to do so – insist that others follow suit.

Workshop 361

Workshop Article Uniforms Take-out 361

Bevology

OCTOBER 11, 2021

Clubhouse was launched in April 2020 and gained popularity as the latest social media app. In the swiftly evolving world of social media, Clubhouse opens doors for wine professionals and enthusiasts. The moderators are Marc Millon IRA, Steve Raye, Christ Scott, and Lawrence Francis.

Seminar 179

Seminar Social Media Workshop 2021 179

Modern Restaurant Management

FEBRUARY 25, 2021

He emerged a couple months later with a new concept: He transformed his 1989 Volkswagen van into a mobile dining room, traveling the city to serve up a four-course “glamping” dining experience. ” On the retail front, Square saw retailers increasingly turning to online and social selling to continue serving their customers.

Social Media 136

Social Media Retail Website Management Online Ordering 136

7 Shifts

MARCH 16, 2020

With new social distancing and self-isolation strategies, it’s clear that COVID-19 will have, and is having, an extreme impact on the restaurant and hospitality industry. Enforce short quarantine periods for any staff returning from travel. Leverage social media to provide updates to guests.

Management 369

Management Management Employee Relations Kitchen Safety 369

Modern Restaurant Management

APRIL 24, 2023

Choose Items That Will Travel Well If we're doing a drop-off catering, we want to sell something that’s wrapped up – in the case of a Mexican restaurant, for example, a burrito. We want whatever we serve to be the best it can be wherever it travels to. And you’re getting them for free!).

Catering 193

Catering Website Management Point of Sale Travel 193

Perfect Daily Grind

SEPTEMBER 30, 2020

How Travel Influences Café Design. As travel has become easier, more affordable, and more accessible throughout the 20th and early 21st centuries, café owners have looked beyond their local area for inspiration. “[Our aim is to make] each space elegant, simple and exceptional. Social Media’s Influence On Café Design.

Café 172

Café Influencer Design Social Media 172

Culinary Cues

AUGUST 21, 2023

People traveled cross country to experience these chef extravaganzas. Becoming a chef was a sought-after career, influenced by the sizzle of media and not always based on reality. What we do know is that people are social by nature. Paired with wines these menus sold for hundreds of dollars taking three or more hours to consume.

Back of House 390

Back of House Food Supply Government Dine-in 390

Modern Restaurant Management

AUGUST 3, 2022

Stronger digital presence with new websites, promotions on delivery platforms and social media, and thank guests via social media. Consumers can use this savings to pay for the gas it takes to travel to the restaurant for a dine-in visit. Increase in specials and promos. Encourage catering and delivery.

Social Media 177

Social Media Loyalty Program Online Ordering Pricing 177

Modern Restaurant Management

MARCH 19, 2020

Any person with a social media account can be considered an influencer, so where should you begin? This way you also limit the cost for their travel, which they’ll typically charge for. Find Bloggers in Your Niche. If, however, budgets are really tight you can always put a cap on how much they can spend (e.g.

Influencer 208

Influencer Marketing Social Media Online Ordering 208

7 Shifts

JUNE 1, 2022

Now that restrictions are lifting and we know how to travel safer in a world of COVID, restaurant professionals are gathering in-person at their favorite restaurant conferences. Or maybe you're a New York local who doesn't want to travel too far. You've waited long enough. Ideal Attendee: Multi-Unit Restaurateurs. When: March.

2022 195

2022 Fast Casual Website Management Workshop 195