Modern Restaurant Management

JANUARY 18, 2021

Over the past year, many restaurants have reduced the stress of the system by having consumers order online, by phone or mobile app, while additionally offering curbside delivery at the nearest point of retail. Throughout 2021 and beyond, that answer will largely depend on how restaurants adjust their loyalty programs.

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Loyalty Program Mobile Ordering Customer Experience Online Ordering 203

Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. It combines different online and offline strategies to promote a restaurant and increase orders. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Optimize the website for mobile screens. Send Relevant Emails.

Marketing 203

Marketing Email Marketing SEO Social Media 203

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 203

Marketing Social Media Mobile Ordering Website Management 203

Goliath Consulting

SEPTEMBER 7, 2023

In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Mastering Social Media: It’s More Than Just Food Pics While showcasing dishes is essential, it’s equally important to: Host interactive polls or quizzes.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

Modern Restaurant Management

JANUARY 31, 2023

With the Super Bowl and March Madness coming up, restaurant owners should be preparing now in order to capitalize on the influx of online orders. 5 Use social media and email marketing to promote Super Bowl specials and gift card promotions to attract customers.

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Loyalty Program Social Media Email Marketing Online Ordering 184

Modern Restaurant Management

JANUARY 8, 2024

– Jaime Bettencourt, SVP of Revenue Growth & Brand Strategy, Mood Media Over the coming years, we can expect technology to play an increasingly pivotal role in the restaurant industry. For example, there will be fewer human interactions when ordering takeaways during busy lunch hours, quick customer seating, or bill payments.

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2024 Loyalty Program Cash Management Customer Experience 215

Open for Business

APRIL 9, 2024

Loyalty is more than a frequent guest punch card or a points-based rewards program in the restaurant world. That’s the definition of loyalty. So why does loyalty matter so much to restaurants? Developing an effective loyalty program that encourages guests to return to your restaurant takes time and effort.

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Loyalty Program Social Media Email Marketing Point of Sale 78

Modern Restaurant Management

JANUARY 22, 2021

Marketing a restaurant looks completely different today than it did heading into 2020. Not only are marketers in the restaurant space facing the fallout of the pandemic, they are dealing with the implications of ever-increasing privacy concerns. Apple has announced plans to restrict its IDFA (identifier for advertisers) in 2021.

Marketing 203

Marketing Email Marketing Loyalty Program Point of Sale 203

The Restaurant Times

SEPTEMBER 21, 2021

While there are ample other ways to boost sales, loyalty program is a reliable solution. The aim is to make the customers happy and satisfied in order to retain them. In the new normal, the big challenge for brands is to increase points redemption and loyalty program participation, thereby increasing your restaurant sales.

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Loyalty Program Point of Sale Mobile Ordering Online Ordering 52

The Restaurant Times

SEPTEMBER 21, 2021

While there are ample other ways to boost sales, loyalty program is a reliable solution. The aim is to make the customers happy and satisfied in order to retain them. In the new normal, the big challenge for brands is to increase points redemption and loyalty program participation, thereby increasing your restaurant sales.

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Loyalty Program Point of Sale Mobile Ordering Online Ordering 52

Restaurant Engine

APRIL 26, 2023

That’s because it’s one of the most critical marketing tactics you can utilize to grow your restaurant. tweet this) Text messaging is cost-effective, and it can help improve customer loyalty while improving your bottom line. Let customers text to place an order. They can do this on your website or a mobile app if you have one.

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Email Marketing Loyalty Program Social Media Mobile Ordering 106

Modern Restaurant Management

MAY 8, 2020

Faced with the stark reality of closed dining areas, people working from home, and home-cooked meals, COVID-19 will force a radical rethinking of Quick Service Restaurant (QSR) marketing. 88 percent of consumers are cooking more meals at home since stay-at-home orders went into effect in March.

Marketing 177

Marketing Franchise Franchising Social Media 177

Modern Restaurant Management

AUGUST 25, 2022

Restaurants pivoted to contactless ordering with open arms for sanitary and social distancing purposes, and embraced digital platforms and apps that enabled streamlined delivery and curbside pickup. Now imagine if you could enjoy the same benefits when placing your next drive-through order?

Technology 189

Technology Mobile Ordering Social Media Customer Experience 189

Modern Restaurant Management

OCTOBER 4, 2021

The findings have offered insight into consumer expectations to support restaurant brands as they work to navigate ongoing operating, social, and economic shifts over the past year and a half. The new report captures a steady rise in mobile ordering, reinforcing the critical importance of mobile initiatives for restaurant brands.

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Modern Restaurant Management

DECEMBER 28, 2020

And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Restaurant owners are as busy as they’ve ever been, so they will look for marketing platforms that allow them to efficiently and effectively set their marketing campaigns, to drive traffic and growth without added effort.

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2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Squirrel Systems

FEBRUARY 28, 2024

Two such powerful tools are loyalty programs and reservation systems. Loyalty Programs: Nurturing Long-Term Relationships Loyalty programs are not a new concept, but with digital technology, they have evolved into sophisticated systems that can track customer preferences and dining habits and reward them in personalized ways.

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Reservations Loyalty Program Customer Experience Mobile Ordering 52

The Restaurant Times

JULY 31, 2020

According to research, the global cloud kitchen market is expected to reach USD 2.63 Therefore, apart from following the necessary operational processes in setting a cloud kitchen business, operators must adopt effective marketing strategies that will increase the overall sales and help retain customers. . Incentive Programs.

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Loyalty Program Marketing Mobile Ordering Online Ordering 95

Modern Restaurant Management

FEBRUARY 2, 2022

For example, a handheld POS device will allow you to turn tables faster, improve order accuracy, and speed up service. A kitchen display system (KDS) can significantly improve your operations by digitally routing orders to the kitchen and then tracking them. And that's not all. Go Digital. Optimize Your Menu.

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Loyalty Program Online Ordering Social Media Mobile Ordering 197

The Restaurant Times

JUNE 29, 2020

Despite the favorable dynamics, a proper cloud kitchen marketing plan is integral for ensuring business longevity. Your cloud kitchen brand might be serving top-quality food, but effective marketing is necessary to amplify your brand’s reach. How To Market Your Cloud Kitchen In Saudi Arabia. Create An Appealing Website.

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Loyalty Program Email Marketing Marketing Mobile Ordering 98

Cheetah

OCTOBER 22, 2020

As businesses are gradually reopening in California , restaurants are coming up with reopening marketing strategies to fit a COVID-19 world. Now we’re here to share with you 4 proven marketing tips and techniques to help you keep loyal customers and get some new ones. Reopening Marketing Tips for Worried Diners.

Marketing 78

Marketing Loyalty Program Social Media Email Marketing 78

Lavu

MARCH 6, 2020

At the heart of restaurant technology for marketing is customer analytics. The three important aspects of improving customer service include customer engagement, digital marketing channels, and customer relationship management (CRM) integration. . The aim is to encourage repeat customers and cultivate customer loyalty.

Technology 78

Technology Marketing Loyalty Program Social Media 78

Touch Bistro

MAY 18, 2021

Few marketing channels are as effective as restaurant email marketing. A whopping 59% of people say that marketing emails influence their purchase decisions. And, email has proven to generate the highest return on investment of any marketing channel at $38 for every $1 spent. The Ultimate Guide to Restaurant Marketing.

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Email Marketing Marketing Loyalty Program Mobile Ordering 97

ChowNow

FEBRUARY 18, 2021

This critical information—such as email addresses, ordering trends, and so on— can help spur business decisions and inform data-driven restaurant marketing tactics. One of the easiest ways is via your online orders – if it’s set up correctly. Get your customers to follow you on social media.

Marketing 78

Marketing Email Marketing Social Media Online Ordering 78

Lavu

SEPTEMBER 29, 2023

Some have involved staffing agencies, increased wages, offered signing bonuses, or implemented referral programs to attract new employees in the service industry. Additionally, some businesses have partnered with job training programs and schools to attract a new generation of workers to the industry.

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Loyalty Program Front of House Mobile Ordering Customer Service 166

Restaurant Engine

FEBRUARY 9, 2022

More than 80% of mobile phone users search for restaurants in mobile apps. Your customers are ordering online, now more than ever before. With an app, your customers simply pick up their phones and order quickly from your restaurant. An App Puts Your Loyalty Program at the Forefront. They might use them.

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Loyalty Program Mobile Ordering Social Media Customer Experience 84

Indoor Media

NOVEMBER 4, 2021

You can try these restaurant marketing ideas to spread the word about your takeout business and reach more potential customers. 3 Marketing Basics for Your Takeout Business As a restaurant owner, you can rely on a guide to restaurant marketing to help you. You can also use them on your receipts.

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Loyalty Program Email Marketing Social Media Advertising 78

7 Shifts

JULY 16, 2021

In this guide, we'll go through everything you need to open a new coffee shop, from market research to buying coffee to hiring the best team. Research the Market. Market and Promote the Opening. Below is a list of the potential coffee shop concepts to think about when conducting your market research. Research the Market.

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License Hiring Equipment Point of Sale 459

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Prioritize local SEO. Promote user-generated content (UGC).

Marketing 88

Marketing Social Media SEO Email Marketing 88

Future Food

SEPTEMBER 6, 2023

This trend continued through to FY23 until prices rose faster (F&B CPI 6%, ABS) than costs in order for businesses to try to recoup losses from the previous two years. From themed art installations to live music concerts, these events provide an immersive and social experience that encourages repeat attendance.

Hospitality 78

Hospitality Loyalty Program Retail Food 78

Future Food

SEPTEMBER 4, 2023

This trend continued through to FY23 until prices rose faster (F&B CPI 6%, ABS) than costs in order for businesses to try to recoup losses from the previous two years. From themed art installations to live music concerts, these events provide an immersive and social experience that encourages repeat attendance.

Hospitality 78

Hospitality Loyalty Program Fast Casual Food 78

Modern Restaurant Management

APRIL 27, 2020

Additional funding has been allocated for the Paycheck Protection Program (PPP ). How to create engaging social media content to stay connected with customers. To make it easy for restaurants of all sizes and types to adapt to these changes, OpenTable is introducing a new Open Door ’ pricing program.

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Webinar Mobile Ordering Loyalty Program Online Ordering 197

The Rail

MARCH 21, 2023

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! By scanning the code, customers can access the restaurant's digital menu and place orders without physical contact or interaction with staff. This reduces the risk of spreading germs and viruses.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

The Restaurant Times

JULY 14, 2020

Over the years, the online ordering culture has flourished and completely transformed the way restaurants deliver food. Providing online food ordering facilities is also considered a proven restaurant marketing strategy that tends to increase the restaurants’ revenue, sales, and profit margin.

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Online Ordering Ordering Loyalty Program Social Media 97

Aaron Allen & Associates

AUGUST 24, 2022

The Most Effective Pizza Marketing Campaigns Pizza marketing tends to have a higher-than-average marketing budget, but it doesn’t always take big dollars to create an effective promotions campaign. Here are some of the most effective pizza marketing campaigns the global pizza industry has seen. The lesson?

Marketing 52

Marketing Loyalty Program Point of Sale Mobile Ordering 52

Modern Restaurant Management

JUNE 1, 2021

Just a few short years ago, customers paid for their meals in cash or credit cards, orders were totaled on analog cash registers, and customers called restaurants to place orders over the landline phone. The New Norm: Text to Order. These solutions work in tandem, making it easier than ever for customers to order and pay.

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Ordering Technology Mobile Ordering Online Ordering 180

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Ninety-five percent of Americans and 87 percent of those in the UK noted they often ordered take-out before stay-at-home orders began.

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2020 Loyalty Program Mobile Ordering Fast Casual 197

Modern Restaurant Management

FEBRUARY 25, 2021

3 in 4 restaurants plan on offering contactless ordering and payment options across all channels, with 61 percent utilizing contactless payments on-premise. 42 percent of restaurants plan to invest in customer loyalty programs. Restaurants that are using online ordering for delivery and takeout expect.

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Social Media Retail Website Management Online Ordering 158