Modern Restaurant Management

MARCH 10, 2021

Customer segmentation should be a fundamental aspect of maintaining relationships and growing your customer base. As a precursor to targeting and positioning, customer segmentation facilitates targeting by selecting mutually exclusive customer groups. The most popular comes from Facebook. The benefit? Custom Audiences.

Email Marketing 158

Email Marketing Communication Small Business Customer Service 158

Lavu

APRIL 24, 2020

There’s never been a better time to grow your audience online and engage with potential customers due to lockdown mandates and everyone being at home. If you’re looking for advice to grow your followers online and create engaging social media posts for your restaurant, then this guide is for you. Don’t Forget the Videos.

Social Media 104

Social Media Online Ordering Kitchen Safety Influencer 104

Lady Boss Blogger

OCTOBER 10, 2021

Have you started a Facebook group or are thinking about it? Have you thought about having rules for that group? Group rules are best way to create and maintain a good environment for your community to grow in. You should! But what does enforcing those rules actually ensure?

Social Media 78

Social Media 78

Indoor Media

FEBRUARY 11, 2021

We all have to start somewhere, so whether you’re gearing up to run your first Facebook ad campaign or just wondering how many users you could actually reach — be sure to keep reading. Today, Facebook is one of the largest social media platforms out there — and it’s got plenty of real estate to advertise on.

Advertising 78

Advertising Small Business Website Management Consumer Goods 78

Culinary Cues

MAY 21, 2023

THE BAD What Dr. Gupta’s podcast pointed to is a growing concern over the long-term impact of technology as a substitute for a human beings’ natural instincts and needs. We have embraced all of this and more and would likely agree that these uses of technology have made our lives better at some level.

Technology 335

Technology Social Media Back of House Front of House 335

Marketing4Restaurants

NOVEMBER 3, 2021

This is the second part of our 2 part podcast series on Restaurant Marketing Technologies that many Restaurants use to grow their restaurant profitability. We can use that with Piwik, so it can be a great way to grow and create a richer customer engagement process. It is very helpful in engaging with different demographics.

Technology 98

Technology Marketing SEO Website Management 98

EATER

JANUARY 26, 2021

With nearly 50,000 members, Facebook group Black Girls Cook & Meal Plan is preserving soul food traditions for a new generation of home cooks When I was a child, my mother taught me how to cook by demonstration. This is evidenced by the popularity of the Facebook group Black Girls Cook & Meal Plan. Getty Images.

Food 116

Food White Paper Back of House Social Media 116

Ken Burgin

JANUARY 5, 2020

Here are a few thoughts on how to protect and grow your reputation… If you’re running something like ‘ $1 from every coffee is donated to the fire brigade ‘, keep a list on show of how much was raised each day, plus where and when you sent it. Photos of kids and animals get a strong response.

Social Media 99

Social Media Information Events Hospitality 99

Open for Business

APRIL 12, 2023

Spread the word on social media: Focus on the channels where this group spends time. Teens are more likely to be watching YouTube or scrolling TikTok than they are to be checking Facebook or Twitter, according to a Pew Research Center survey. Consider posting here to target this group.

Recruiting 78

Recruiting Hiring Training Hospitality 78

Modern Restaurant Management

OCTOBER 11, 2021

For example, if you’re trying to learn about how to market to the typical food truck audience, join a Facebook food truck group online. Once you’ve found the right audience of returning customers, your restaurant will inevitably grow. You may even want to create a blog as a way to create your own online community.

Marketing 196

Marketing Food Truck Fine Dining Fast Casual 196

7 Shifts

FEBRUARY 5, 2021

The restaurant tech industry is a growing one, with software and services designed to streamline almost every aspect of your business. It does take time, and unless you’re a larger restaurant group, it may be unrealistic to have full-time team members oversee your social platforms. In a busy restaurant, it can get lost in the shuffle.

Social Media 370

Social Media Front of House Back of House Point of Sale 370

Restaurant Engine

NOVEMBER 23, 2022

Whether you are focusing on Facebook, Instagram, Twitter, TikTok, or Snap Chat, you should know how to convert social media fans into paying customers. To do this, you would make a post on a platform like Facebook that included a link to your website. So, make sure your online menu is easily accessible on your Facebook page.

Social Media 78

Social Media Coupons Email Marketing Online Ordering 78

Modern Restaurant Management

APRIL 17, 2020

A quick scroll through your Instagram or Facebook feed and you’re sure to find both influencers and people you know standing in front of beautiful backdrops. Whether on an interior wall, ceiling, floor or on the restaurant’s exterior, murals make a great backdrop for social media check-ins and geotagging when guests arrive.

Marketing 175

Marketing Social Media Fine Dining Customer Experience 175

Restaurant Engine

OCTOBER 5, 2022

You’ll find that when you post photos of your food on Instagram, you’ll enjoy larger engagement rates than you would on Facebook or Twitter. With more purchasing power than Baby Boomers, these two groups are not to be ignored. You also benefit from targeting these groups because they are the ones most likely to share your content.

Social Media 72

Social Media Food Website Management Consumer Goods 72

Modern Restaurant Management

NOVEMBER 24, 2021

Apple American Group LLC (AAG), a wholly-owned subsidiary of Flynn Restaurant Group LP (FRG), was named the 2021 Abe Gustin Franchisee of the Year by Applebee’s Neighborhood Grill + Bar. This is also the second time in as many months that a Flynn Restaurant Group subsidiary has been recognized as Franchisee of the Year for 2021.

Franchise 177

Franchise Franchising Loyalty Program 2022 177

EATER

FEBRUARY 24, 2021

Demand for seeds is up this year, and many hope this is the sign of a longer-term shift toward people growing their own food This story was originally published on Civil Eats. When COVID-19 caused food system disruptions last spring, Mullen felt driven to grow more food than ever before and share it with her neighbors. “In

Online Ordering 105

Online Ordering Food Order Front of House Food Safety 105

Modern Restaurant Management

FEBRUARY 10, 2021

Demand for gluten-free products continues to grow, with 15 percent of consumers surveyed looking for gluten-free options when dining out, according to a 2020 report by market research firm Mintel. Getting validated by a program like Gluten-Free Food Service is another terrific way to promote your gluten-free offerings.

Marketing 180

Marketing Social Media Online Ordering Demo 180

ChowNow

OCTOBER 14, 2020

There’s a Facebook group called the Laguna Niguel Neighborhood Group and our restaurant gets mentioned there. How a Growing Restaurant Brand Made Over $450K with Commission-Free Pickup and Delivery. We’ve learned a lot through this adventure. Are you communicating differently with guests now?

Online Ordering 148

Online Ordering Outdoor Email Marketing Social Media 148

Next Restaurants

MAY 26, 2020

Spread the Word On Popular Foodies Facebook Groups. Facebook has many groups that bring together food enthusiasts from across the globe, giving you opportunities to market your brand and target the right customers. She’s passionate about writing engaging content that enlivens readers and grows online businesses.

Webinar 89

Webinar Social Media Food Safety Cash Management 89

Next Restaurants

MARCH 8, 2022

This is because social platforms like Instagram, Snapchat, Facebook, etc. are growing in popularity with each passing day. If you’re planning to use restaurant chalkboard art as a way to grow your restaurant, but aren’t sure where to begin, humor is a great place to start. 5 Restaurant Chalkboard Ideas for Social Media.

Social Media 122

Social Media Seasonal Menu Email Marketing Online Ordering 122

ChowNow

FEBRUARY 18, 2021

Growing your audience organically can take quite a bit of time. Facebook and Instagram are great places to start. For example, you can target a group of people on Facebook and Instagram based on your current customers. . Promote any lunch specials you may be offering to this group.

Marketing 78

Marketing Email Marketing Social Media Online Ordering 78

EATER

MAY 26, 2022

May Eason began the Facebook group Beautiful Table Settings in September 2019. She began collecting china shortly before starting the group, and wanted a place to share her tablescapes. Now, the group has over 119,000 members, and last month hosted its first “BTS Bash” in Wetumpka, Alabama.

Entertainment 105

Entertainment Fine Dining Back of House Social Media 105

Modern Restaurant Management

APRIL 13, 2021

This will help you grow your audience by creating “look-a-like” groups you can approach. We recommend that if you are starting with a small budget to manage yourself stick with Google Adwords and Facebook Marketing to deliver hyper location targeted campaigns.

Advertising 196

Advertising Mobile Ordering Website Management Customer Service 196

7 Shifts

SEPTEMBER 20, 2021

The restaurant tech industry is a growing one, with software and services designed to streamline almost every aspect of your business. Online ordering and delivery are one of the fastest growing aspects of the restaurant industry, up 124% in 2020. 7shifts Restaurant Scheduling Software. Online and Mobile Ordering Systems.

Technology 370

Technology Front of House Social Media Back of House 370

7 Shifts

DECEMBER 13, 2021

Social media messaging (Facebook, Whatsapp, Instagram, etc.), An engaged, young group of workers has been the bedrock of the hospitality industry for decades. While you certainly can't promote everybody, you can create a career path for everybody as your business grows. Sanitation efforts. Manager Recognition.

Employee Relations 370

Employee Relations Communication Hospitality 2022 370

Goliath Consulting

JANUARY 1, 2020

Using Instagram, Facebook or Twitter to grow your restaurant business. With more than 79% of the US population now using Facebook, Instagram or Twitter 1 and users projected to increase to 257 million by 2023, restaurants can no longer afford not to invest in their social media presence. About Goliath Consulting Group.

Social Media 92

Social Media 2006 2016 Website Management 92

Squirrel Systems

OCTOBER 2, 2023

By incentivizing guests to establish a data relationship, you can build a foundation of guest knowledge from which your marketing efforts can grow. As guests interact with the business, their profile grows to allow more frequent, relevant, and personalized messages which resonate far better than generic broadcast marketing.

Marketing 52

Marketing Loyalty Program Social Media Email Marketing 52

7 Shifts

DECEMBER 8, 2020

Engage Your Team With Contests Grow your social following There is no underestimating the value of a solid email list or troop of social media followers for your restaurant’s bottom line. When they collect the check, have them ask guests if they follow your restaurant on Facebook or Instagram. If not, have your staff encourage them to.

Front of House 370

Front of House Social Media Employee Relations Back of House 370

Restaurant365

APRIL 9, 2020

Keep in mind how different groups respond to different advertising. Your online advertisement strategy can be strengthened by adding on remarketing ads , which can be executed on Facebook, Instagram and Google (via pay-per-click ad buying). Are you marketing to young millennials or families with kids? Photo: @ niku_nuki).

Marketing 88

Marketing Social Media SEO Email Marketing 88

ChowNow

OCTOBER 21, 2020

The reason why my doors can continue to stay open is because when COVID first hit, a group of people started a Facebook page with a mission to support and advertise small business restaurants in San Gabriel Valley. I joined the group around the end of April with about 3,500 members, and they just eclipsed 26,000.

Fast Casual 78

Fast Casual Online Ordering Small Business Food Safety 78

Buzztime Business

OCTOBER 10, 2023

Many farmers are using high tunnel farming, which extends the growing season for “summer” produce like tomatoes and peppers. When big groups come in, be ready with family-style fall menu ideas. Launch Your Fall Menu Ideas on Social Media: Take a cue from the big chains, who use Facebook and Instagram Live to announce their fall menus.

Menu 78

Menu Seasonal Menu Point of Sale Brewery 78

Modern Restaurant Management

NOVEMBER 20, 2019

What Does it Mean to Grow an Online Presence Organically? "Organic Four Ways to Grow Your Restaurant’s Online Presence Organically. To give you a bit of a helping hand, we have pieced together four things that you can do right now to grow your restaurant's online presence organically. Not everyone has this.

Social Media 134

Social Media Mobile Ordering Influencer Online Ordering 134

The Food Corridor

NOVEMBER 25, 2022

Non-profit users do not need to be certified and may use the kitchen for preparing, cooking, or baking for themselves or as a class or cooking group. Their mission is to help creative food entrepreneurs launch, grow and thrive in their food business. Bohemian Kitchen – 8045 SW Nimbus Ave., Check us out at www.thefoodcorridor.com.

License 52

License Agriculture Food Truck Small Business 52

7 Shifts

MARCH 27, 2020

Connect with colleagues in your area and around the country through Facebook groups, Reddit, virtual meetups, and more. Instead, think of it as an opportunity to work on growing your business instead of getting caught up in the day-to-day tasks of running a restaurant. Stay safe during these difficult times.

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312

Bottleneck Management

JULY 13, 2022

“I discovered Bottleneck on a Facebook ad while I was job searching during the pandemic. “For me, it would be the way they want to help an employee grow if they choose to. “Bottleneck will go out of their way to help you grow and succeed. How did you discover Bottleneck?

Training 78

Training Coaching Take-out Management 78

Next Restaurants

FEBRUARY 5, 2020

As a result, the choices for eating out are growing, from Five Star establishments to coffee shops to food trucks to pop-up eateries, and we flock to them all depending on the need of the moment. Now that you’ve brought a group of diners into your restaurant, what are you putting in front of them? Create A Stunning Menu.

Loyalty Program 78

Loyalty Program Social Media Food Truck Coupons 78

Modern Restaurant Management

DECEMBER 10, 2021

You can then use these photos on your menu, Instagram and Facebook page, website, and other listing platforms that feature your restaurant. If you’re trying to grow your customer base, you don’t need to go all-out with your SEO campaign. Let the pictures speak a thousand words. Create a Conversation Trigger.

Marketing 226

Marketing SEO Front of House Website Management 226