7 Shifts

OCTOBER 9, 2020

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic.

Design 398

Design Social Media Mobile Ordering Online Ordering 398

Modern Restaurant Management

AUGUST 11, 2020

With people staying home to avoid the spread of COVID-19, the popularity of virtual events has taken off. Virtual events allow people to feel connected and to enjoy themselves, despite the fact that they can’t do so in a restaurant, bar, or other venues. Does your venue host live entertainment such as bands, DJs, or comedy?

Events 209

Events Food Supply Entertainment Equipment 209

Modern Restaurant Management

NOVEMBER 7, 2023

That’s because 41 percent of people prefer to order food online rather than in-store. If you’re not marketing yourself online or devising a powerful local search engine optimization (SEO) strategy, how are they going to find you? In many cases, trends are a good thing. This isn’t one of those cases.

Marketing 199

Marketing Social Media SEO Front of House 199

7 Shifts

MARCH 30, 2022

After two years of only being able to order takeout and having to wear a mask when not at the table, restaurants are poised to bounce back in 2022. Online Restaurants Advertising Ideas. Neon signs beg to be photographed and can create a ton of free advertising from excited social media posters. Table of Content.

Advertising 370

Advertising 2022 Social Media Email Marketing 370

Modern Restaurant Management

JANUARY 22, 2024

How do you manage your restaurant in a modern and efficient way? It’s critical to provide a seamless eating experience, which includes simple payment choices and online reservations. Engage consumers using social media, storytelling, and events to create a deep emotional tie that extends beyond the plate.

Loyalty Program 152

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 152

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. Do they prefer takeout or dine-in?

Seating 222

Seating Email Marketing Marketing SEO 222

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? In an era when enabling online ordering is essential to running a restaurant, having an online presence for your restaurant is critical. Restaurant website builders make your website easy to update and maintain.

Website Management 370

Website Management Online Ordering SEO Hiring 370

7 Shifts

AUGUST 18, 2020

Traditional strategies for driving additional revenue in your restaurant such as new menus items, events, catering, or pop-ups have been displaced by changed consumer habits, regulatory guidelines, and dine-in restrictions. The restaurant industry has irreversibly changed due to the COVID-19 pandemic.

Social Media 195

Social Media Email Marketing Online Ordering Website Management 195

Open for Business

MAY 16, 2024

Diners are doing more research than ever and a restaurant website is a critical touchpoint of the guest experience. There’s a common misconception that building a restaurant website will incur significant expense or require advanced technical skills. Why is a restaurant website important? Start simple and leave room to expand.

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

Social Hospitality

JULY 5, 2019

Even if your restaurant is well established, you have to keep up with current marketing trends in order to remain competitive. Leverage Social Media Marketing. Social media is your restaurant’s ultimate weapon. People spend a substantial amount of time on social media platforms every day.

Marketing 170

Marketing Social Media Loyalty Program Email Marketing 170

Modern Restaurant Management

AUGUST 31, 2023

Identify Your USP and Use it to Conceptualize PR Events Identify what makes your brand stand out from the rest. You may then leverage this unique selling proposition (USP) when conceptualizing PR events. So, basically, you’re harping on your USP—which your customers love—to make your event a success.

Social Media 125

Social Media Email Marketing Influencer Events 125

Modern Restaurant Management

SEPTEMBER 21, 2023

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. Use Local Links : Include links to other local sites and directories to help establish your online presence in your local community. What Is Local SEO? More on this in the next topic!

SEO 198

SEO Website Management Email Marketing Online Ordering 198

Modern Restaurant Management

DECEMBER 10, 2020

Some of these strategies include: Optimizing the Website. Optimizing restaurant websites is an important part of driving sales in any business climate but is critical in the pandemic environment. Consumers are online now more than ever, and restaurants need to engage with them where they are. Ensure they are fast loading.

Marketing 224

Marketing Social Media SEO Website Management 224

Restaurant Engine

OCTOBER 11, 2023

It’s key to engage with your customers through their online reviews. Just as important, though, is using your strong, positive online reviews to leverage trust and loyalty in your restaurant. Let’s look at 10 tips for using reviews to boost your restaurant’s online following. #1: Are they on your website?

Social Media 110

Social Media Email Marketing SEO Website Management 110

7 Shifts

JUNE 1, 2022

With so many different events on the horizon, you'll need to plan accordingly. Here are some of the most noteworthy restaurant conferences and events to attend, as well as some information to help you decide which ones are the best for improving your restaurant business. Website: BITAC Food and Beverage. Website: MURTEC.

2022 195

2022 Fast Casual Website Management Workshop 195

Modern Restaurant Management

OCTOBER 19, 2022

Between holiday get-togethers, end-of-year corporate gatherings and dinners with loved ones from out of town, it’s essential for restaurant brands to pay attention to their online visibility to maximize the season ahead. When done right, SEO can build brand awareness, increase web traffic and drive overall online customer engagement.

SEO 186

SEO Social Media Website Management Online Ordering 186

7 Shifts

NOVEMBER 9, 2022

When done right, email marketing works wonders—you stay top of mind and increase order values. You can use a newsletter to update them about a new location opening , special offers, menu upgrades, or food-based events. Restaurants often use social media to target users. Increase online orders?

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

FEBRUARY 2, 2022

A vast, community-wide event like Restaurant Week can be the perfect push to start 2022 successfully. For example, a handheld POS device will allow you to turn tables faster, improve order accuracy, and speed up service. A direct digital online ordering platform can help boost efficiency in several ways. Go Digital.

Loyalty Program 192

Loyalty Program Online Ordering Social Media Mobile Ordering 192

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. What’s working right now: Hours should be updated everywhere: Facebook, google my business, yelp, your website, etc.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

Ken Burgin

OCTOBER 12, 2021

It’s an unofficial Chinese holiday for people who are not in a relationship, and it’s rapidly become a major shopping event! Extra points for loyalty customers, or a double discount when they order online. Mix online and offline deals, to encourage awareness of online sales.

Marketing 133

Marketing Social Media Merchandise Online Ordering 133

Modern Restaurant Management

MAY 28, 2021

Plus, using pictures of your restaurant and food on social media is a great way to get noticed and spark digital conversations. Consider the fact that nearly 50 percent of diners are influenced by social media. But, chances are you got into the restaurant business to manage or cook, not to market. Managing SEO.

Social Media 215

Social Media Website Management Mobile Ordering Food Order 215

SpotOn

MAY 21, 2024

Provide these guests with off-premise options like meal kits, online order specials, and other food they can take to-go. Pre-order meal kits Some of your customers have already locked in their plans to celebrate America's birthday. Pre-order options are popular for guests looking for catering or family-style food options.

Specials 52

Specials Online Ordering Seasonal Menu Social Media 52

7 Shifts

MARCH 10, 2021

Invest in Technology Accounting and inventory management software are just a couple of the technologies that small business owners should invest in. The pandemic accelerated the rise of contactless solutions like mobile ordering and payment and self-ordering kiosks. Attend a National Small Business Week event.

Management 370

Management Management Small Business Email Marketing 370

Lavu

MARCH 23, 2020

When it comes to managing a restaurant, it’s not always easy. With narrow margins, unpredictable crowds, and new trends such as delivery services, it is critical to provide customers a variety of dining opportunities, like hosting events. Since most people want food at their event, it really is a win-win situation.

Events 78

Events Social Media Customer Service Document 78

Modern Restaurant Management

JULY 14, 2020

As a restaurant owner, social media is one of the cheapest and most-accessible ways to connect and engage with your diners—and drive more business through your virtual or real-life doors. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.

Marketing 212

Marketing Social Media Influencer Online Ordering 212

7 Shifts

NOVEMBER 5, 2019

This post will walk you through creating, optimizing, and managing your restaurant business profile not only for single-site restaurants, but also multi-location restaurants and franchises. It gives you a strong online presence when potential customers are searching for nearby restaurants. What is a Google My Business Account?

Website Management 253

Website Management Customer Service Customer Experience Book 253

ChowNow

FEBRUARY 27, 2024

To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. Common channels for mobile marketing include mobile-friendly websites, text messages, push notifications, social media, and more. Most of us browse websites, check apps, respond to texts, etc.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

Modern Restaurant Management

NOVEMBER 19, 2020

In fact, as digital platforms have become more prominent during the pandemic for ordering takeout and delivery, restaurants can use the time their customers spend on their smart phones to their advantage. The Customer Online Journey Needs to be at the Forefront.

Social Media 212

Social Media Online Ordering Coupons Advertising 212

7 Shifts

OCTOBER 17, 2019

In the modern marketing landscape, it’s difficult to stay in business without an online presence. While Instagram in particular has taken the food and restaurant communities by storm, it’s still important to have a website to serve as your restaurant’s official home on the internet. Not convinced?

Demo 240

Demo Website Management SEO Online Ordering 240

Modern Restaurant Management

MAY 14, 2020

Ensuring a positive digital customer experience entails optimizing various channels and technological infrastructure to improve how customers navigate a restaurant’s online persona. And with economic uncertainty looming, many consumers are ordering out less frequently and cooking at home more.

Customer Experience 221

Customer Experience Online Ordering Social Media Mobile Ordering 221

Goliath Consulting

MAY 19, 2020

It can be stressful to manage a growing catering business without relying on technology. there will be logistical challenges in trying to keep track of every detail without a business management software. Your restaurant would deliver these pre-ordered meals in one single delivery. INVEST IN SOCIAL MEDIA.

Catering 151

Catering Social Media Loyalty Program Online Ordering 151

Open for Business

NOVEMBER 21, 2022

Once upon a time, most restaurants operated on a patchwork of paper systems involving notebooks and back-of-the-napkin calculations, not to mention information owners and managers kept in their heads, hunches, and habits. Manage your team and costs. Online reservation system. Table management software.

Technology 147

Technology Front of House Back of House Online Ordering 147

Restaurant Engine

FEBRUARY 22, 2023

Update your content regularly to encourage repeat website visits. According to experts, nearly 80% of people will visit a restaurant’s website before dining in or taking out food. This is one of the many reasons your website is the centerpiece of your marketing efforts. This also adds new content to your website every day.

Website Management 110

Website Management Social Media SEO Email Marketing 110

Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. Contactless ordering at the table, virtual host stands, and online staff wellness checks have all become standard operating procedures for us now. Change management needs to be a top priority.

2021 229

2021 Mobile Ordering Loyalty Program Kitchen Safety 229

ChowNow

DECEMBER 7, 2020

Guests in most areas can’t flock to crowded dining rooms and order catering for large celebrations, but hope isn’t totally lost. Don’t forget to add the items to your online menu, and promote them on your website, email, Instagram, Facebook, and other marketing channels. Engage your audience with Instagram Stories.

Marketing 88

Marketing 2020 Email Marketing Seasonal Menu 88

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. You can save up on ingredients by discontinuing the more niche dishes that rarely get ordered. Offer Disposable Menus.

Social Media 203

Social Media Food Safety Cash Management Kitchen Safety 203

7 Shifts

MARCH 27, 2020

Due to the volatile situation caused by COVID-19, restaurateurs across the globe are having to temporarily close their businesses to support social distancing. Do you have accounts on online ordering sites like GrubHub and Uber Eats? What measures can you take to make customers feel more comfortable ordering from you?

Social Media 312

Social Media Restaurant Law Employee Relations Communication 312