Remove Email Marketing Remove Fast Casual Remove Guest Recovery Remove Loyalty Program
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MRM Research Roundup: End-of-September 2021 Edition

Modern Restaurant Management

Intriguingly, it appears fast casual restaurants have started taking back the customers they lost to quick serve restaurants since the pandemic, with consumers visiting fast casual restaurants more often, up to 24 percent from 21 percent in May. Loyalty programs yield repeat business. Brand Engagement.

2021 153
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MRM Research Roundup: End-of-April 2021 Edition

Modern Restaurant Management

In this edition of MRM Research Roundup, we have news on understanding customer loyalty, beverage insights, restaurant supply loyalty, the influence of discounts, the state of payments and the evolution of gift cards. Customer satisfaction has traditionally been the main driver of loyalty. The Value of Trust.

2021 189
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How to Increase Restaurant Sales and Traffic Using Customer Incentives

Black Box Intelligence

While one great deal or special may drive restaurant revenue, the reality is most restaurants need a mix of specials, discounts and loyalty rewards to offer a little something for everybody. Here’s how to increase restaurant sales with the right blend of incentives and restaurant marketing strategies. Restaurant sales data trends.

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MRM Research Roundup: Mid-August 2021 Edition

Modern Restaurant Management

restaurant recovery is underway, but it will take time for it to return to pre-pandemic levels fully,” said David Portalatin, NPD food industry advisor and author of Eating Patterns in America. The restaurant industry has made progress restaffing, but job recovery for the industry is lagging the overall economy. “The U.S.

2021 178
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MRM Research Roundup: Mid-August 2020 Edition

Modern Restaurant Management

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. This sentiment was most prevalent with millennials, with 43 percent reporting an increase in loyalty. See details here.

2020 193
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MRM Franchise Feed: Church’s Goes Hybrid and Curry Up Incentives Now

Modern Restaurant Management

This program, piloted last year, is designed to help KFC team members build short-term savings and create lasting savings behaviors. “This program is a way to empower and equip restaurant employees with tools and resources to help them succeed and achieve their goals. To be able to offer these types of resources means a lot.

Franchise 199
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MRM Research Roundup: End-of-June 2021 Edition

Modern Restaurant Management

Top Foods Across Major Markets. Thai Thani – 2021 NW Market St B, Seattle, WA 98107. When they do go out, consumers prefer local restaurants over national chains; QSR more than fast casual or casual dining; and coffee shops/casual eateries are preferred over "breakfast only" spots.

2021 124