Modern Restaurant Management

JANUARY 22, 2024

How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist. But precisely, how can you determine what customers want?

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Loyalty Program Dietary Restrictions Mobile Ordering Social Media 136

Modern Restaurant Management

JULY 12, 2022

The event celebrates another year of connecting hungry guests with discounted meals at restaurants all over the country, and 2022 is shaping up to be a different experience than in years past. Be In Charge of Your Own Marketing. Attract and Retain Guests with a Loyalty Program. But don’t stop there.

Loyalty Program 212

Loyalty Program Online Ordering Point of Sale Customer Experience 212

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Their business is built on the power of word of mouth—one of, if not the most useful marketing tools in the book.

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Marketing 2020 SEO Loyalty Program 418

7 Shifts

JANUARY 20, 2023

And this huge event draws in a lot of people who are looking for a quick and easy meal. If you don't want to give out discounts, consider other perks like loyalty cards or free dessert. We've compiled some fun Super bowl promotional ideas to get your first social media marketing plan started. Junior M.A.F.I.A.) The solution?

Specials 195

Specials 2023 Social Media Email Marketing 195

The Restaurant Coach University

MARCH 2, 2017

We spoke to Donald Burns (aka The Restaurant Coach™) to learn why loyalty programs are a much wiser path to success than giving away your product. Yes, and it’s a big thing in marketing that we often talk about: psychographics vs. demographics. There are all kinds of loyalty programs.

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Loyalty Program Coupons Seating Customer Experience 126

7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system.

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Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

OCTOBER 1, 2022

Restaurant marketing revolves around making your business known. Let’s look at low-budget restaurant marketing ideas to succeed in inflationary times. Implement a chatbot to assist users with making reservations, getting information, and answering frequently asked questions. Send Relevant Emails.

Marketing 197

Marketing Email Marketing SEO Social Media 197

Open for Business

NOVEMBER 21, 2022

Online reservation system. Make the pen-powered reservation book a thing of the past by moving the reservation-making process online. A system like OpenTable takes reservations day and night, running the book even when you’re away from the restaurant. It can sync with a loyalty program. Vegetarian menu.

Technology 147

Technology Front of House Back of House Online Ordering 147

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

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Marketing 2021 SEO Loyalty Program 195

The Rail

NOVEMBER 10, 2023

By Viktoria Arsenteva, Contributor In the hyper-competitive restaurant industry, effective marketing can be the difference between a bustling dining room and a quiet one. LinkedIn Ads: Not traditionally used for restaurants, but it can be an avenue if you're targeting corporate events or business lunches.

Advertising 59

Advertising Loyalty Program Email Marketing Mobile Ordering 59

Open for Business

APRIL 3, 2023

The “4 Ps of marketing” may sound like blah business jargon to restaurant types, but these four principles—product, price, place, and promotion—can magnetize new guests and keep regulars coming back. Here’s how to put the 4 Ps of marketing to work for your restaurant, plus a few examples to get you started.

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Marketing Email Marketing Social Media Loyalty Program 78

Mad Mobile

JUNE 7, 2024

However, modern bar POS systems can create customer profiles from the swipe of a credit card or when guests sign up for your establishment’s loyalty program. Consider this… Bar POS systems track a wide variety of data points about each and every customer who swipes a credit card or joins a loyalty program.

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POS Bar Loyalty Program Point of Sale 40

The Rail

MARCH 21, 2023

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! QR codes in menu stands can also be used to promote specials, deals, and events, providing an additional marketing opportunity for restaurants.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Open for Business

MARCH 21, 2023

Word-of-mouth marketing and evangelism marketing are valuable parts of a restaurant’s marketing strategy. Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Apicbase

AUGUST 5, 2022

If you look under the bonnet, you will see that struggling businesses often lack a clear restaurant marketing plan. Of course, marketing isn’t the only thing that makes or breaks a business, but it does give you an edge when you expand and open in new locations. You don’t need a fancy consultant to do your marketing.

Marketing 97

Marketing Operations Social Media Email Marketing 97

Mad Mobile

FEBRUARY 29, 2024

We’ll walk you through the bells and whistles and show you why CAKE is the best bar POS system on the market. Flexible pricing options If you offer special pricing for happy hour or during special events, your bar system should be capable of managing the switch. Tracking and redeeming loyalty points should be a snap.

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POS Bar Brewery Customer Service 40

Open for Business

OCTOBER 20, 2023

Quick links Market research and business plan Location and layout Budgeting and costs Licenses and legal requirements Creating the menu Staffing Technology and systems Marketing and branding Opening your restaurant Market research and business plan Market research and crafting a solid business plan are foundational steps in opening a restaurant.

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License Email Marketing Front of House Seasonal Menu 78

BNG Point of Sale

AUGUST 25, 2021

Having reserved parking for customers and delivery services ensures people can pick up orders easily. 4: Customer Loyalty Programs . A customer loyalty program improves customer retention rates and increases the chance they will be back with their friends, resulting in even more loyal customers with similar tastes. .

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Loyalty Program Social Media Point of Sale Customer Service 52

Open for Business

JUNE 15, 2023

Empathy might not be part of your restaurant’s training program—yet. In fact, teaching empathy can be a helpful part of every restaurant training program. You can teach empathy in your restaurant’s training program by focusing on these five key areas: Active listening. After all, hospitality is a two-way street.

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Hospitality Loyalty Program Communication Training 78

Tableo

JUNE 26, 2023

Host special events, themed nights or team up with regional artists or musicians to create unforgettable experiences. Use email marketing to communicate with your customers. Implement a loyalty program that pays customers for returning frequently. Establish high standards and make sure they are upheld constantly.

Social Media 40

Social Media Customer Experience Loyalty Program Customer Service 40

Mad Mobile

MAY 22, 2024

In the past, a wallet full of coffee shop punch cards was as close as most people got to restaurant loyalty programs. It’s up to bars and restaurants to embrace modern loyalty strategies in order to attract and retain these customers. Microtargeting and personalization play a significant role in digital marketing.

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Loyalty Program Mobile Ordering Social Media Customer Experience 40

Bingage

NOVEMBER 18, 2019

People must be searching for the New Year events for 2019 , it will be great if you add your name too! Social Media has become the primary mode of an advertisement on every special occasion, the Importance of social media marketing is equivalent to the restaurant as well. STOP Offering Loyalty Points!! Go with Mild decoration.

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Loyalty Program Social Media Email Marketing Advertising 81

Touch Bistro

APRIL 27, 2021

Loyalty Program Information: If you offer a restaurant loyalty program , include all the relevant information about the rewards program and allow customers to sign up directly on your website. Begin growing your email list by including an email subscriber form on your website. Ask for Luigi.

Design 92

Design 2021 Online Ordering Website Management 92

The Restaurant Times

FEBRUARY 24, 2022

Restaurant marketing in today’s highly competitive industry necessitates precision, consistency, and thorough consumer data. Both online and offline marketing strategies can benefit from data gathered about your actual customers. The sharp increase in restaurant competition in the market has emphasized the importance of branding.

2022 52

2022 Loyalty Program Email Marketing Customer Service 52

The Restaurant Times

SEPTEMBER 22, 2021

Moreover, visual marketing is on an upward trajectory. If you add pictures to your marketing content, you stand to get 94% more views than without. Social media marketing is a great way to engage your customers daily. Carefree Reservations . As early as 2018, an estimated 84% of all branded communication was visual.

Social Media 59

Social Media SEO Website Management Online Ordering 59

Restaurant Clicks

NOVEMBER 5, 2017

Whether your restaurant is opening soon or has been open for some time, you’ll need to make some decisions on hiring an internal marketing team. Too many people applying for marketing jobs believe posting on instagram and snap chat qualifies them as a marketing director. Social Media Marketing. Email Marketing.

Marketing 61

Marketing Email Marketing SEO Social Media 61

Notch

JANUARY 23, 2019

Shifts in the real estate market can raise rent. If you’re looking to reduce your food costs, modern tools like allow you to buy from an entire market of local suppliers —so you can cut down expenses and delivery fees. The former is usually handled outside of the restaurant, in the form of marketing and promotions.

Email Marketing 72

Email Marketing Merchandise Website Management Point of Sale 72

Notch

JANUARY 23, 2019

Shifts in the real estate market can raise rent. If you’re looking to reduce your food costs, modern tools like allow you to buy from an entire market of local suppliers —so you can cut down expenses and delivery fees. The former is usually handled outside of the restaurant, in the form of marketing and promotions.

Email Marketing 52

Email Marketing Merchandise Website Management Point of Sale 52

Modern Restaurant Management

JULY 6, 2023

It's a crucial step to ensure that recipients receive messages that match their behavior and preferences and are designed to then modify or augment their known behavior to generate greater loyalty, increased revenue or more awareness. marketers have witnessed business growth by using personalized messaging.

Seating 175

Seating Innovation Marketing Loyalty Program 175

7 Shifts

FEBRUARY 8, 2024

With the right tech tools, managers can ease their workloads, employees enjoy a much smoother scheduling process, and guests benefit in countless ways — from mobile ordering to digital menus to better ways of making and managing reservations. It's arguably the go-to platform for diners looking to make a reservation. Get a Demo 6.

Operations 367

Operations Management Management Mobile Ordering 367

7 Shifts

FEBRUARY 8, 2024

With the right tech tools, managers can ease their workloads, employees enjoy a much smoother scheduling process, and guests benefit in countless ways — from mobile ordering to digital menus to better ways of making and managing reservations. It's arguably the go-to platform for diners looking to make a reservation. Get a Demo 6.

Operations 352

Operations Management Management Mobile Ordering 352

Buzztime Business

DECEMBER 26, 2023

A Facebook Loyalty Study asked 14,000 adults to describe businesses they like best. Result: Increase Repeat Millennial Business If you can impress a millennial, they’re 1.75x more likely to become a repeat customer according to the Facebook Loyalty Study mentioned earlier. Or, set a “trigger” to email a coupon on the guest’s birthday.

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2024 Bar Email Marketing Loyalty Program 97

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

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Marketing 2021 Email Marketing Social Media 77

Modern Restaurant Management

FEBRUARY 10, 2023

Discover 12 things your website must include to boost reservations and revenue. Some 41 percent look up restaurants on social media before deciding to make a reservation or visit. Contact information Your restaurant website must include updated information about your location, hours or business, phone numbers, and email address.

Social Media 178

Social Media Mobile Ordering Email Marketing Online Ordering 178

Social Hospitality

OCTOBER 21, 2019

Want to boost your restaurant marketing? Psychological techniques can give your restaurant marketing an effective boost. Restaurant loyalty programs can also be supercharged with psychological techniques, developing engaged customers that last. As a result, your marketing will become more effective and efficient.

Marketing 150

Marketing Social Media Loyalty Program Email Marketing 150

Social Hospitality

SEPTEMBER 3, 2019

Want to boost your restaurant marketing? Psychological techniques can give your restaurant marketing an effective boost. Restaurant loyalty programs can also be supercharged with psychological techniques, developing engaged customers that last. As a result, your marketing will become more effective and efficient.

Marketing 150

Marketing Social Media Loyalty Program Email Marketing 150

Modern Restaurant Management

AUGUST 16, 2021

The shortage of workers is putting upward pressure on wages and other labor costs, as some operators are offering signing bonuses and extra benefits to be more competitive in a tight job market. QSR Marketing Forecast. percent, compared with 3.1 percent overall. ” Wildfires impact West Coast wineries.

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