Restaurant Engine

AUGUST 12, 2020

Online ordering is perfect for upselling customers. They want to be able to order it the minute they think about it. Your customers believe that your restaurant should be available with an online ordering system when they want to use it. Through online ordering. 2: Streamline Your Online Menu.

Online Ordering 89

Online Ordering Ordering Loyalty Program Email Marketing 89

7 Shifts

NOVEMBER 9, 2022

A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. But what makes email newsletters such an effective marketing strategy for restaurants? Increase online orders?

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

ChowNow

DECEMBER 2, 2020

When looking for ways to grow your sales, look no further than restaurant email marketing. For the average business using this tried and true communication method, every $1 spent results in $42 earned, according to Litmus. . This makes email a great way to stay top of mind. Step 1: Build your email list.

Email Marketing 78

Email Marketing Marketing Online Ordering Social Media 78

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

Seating 222

Seating Email Marketing Marketing SEO 222

Modern Restaurant Management

MAY 31, 2023

With so much potential revenue on the table, Father’s Day is a key holiday that restaurant owners and operators should pay attention to and find ways to amplify through marketing efforts. This starts by implementing innovative marketing tools to drive potential revenue.

Marketing 176

Marketing Email Marketing Online Ordering Specials 176

Modern Restaurant Management

JANUARY 22, 2024

How can you adjust your B2C marketing strategy to align with their needs and provide an elevated culinary experience? You can craft a B2C marketing strategy that is interesting, relevant, and successful by following this checklist. But precisely, how can you determine what customers want?

Loyalty Program 178

Loyalty Program Dietary Restrictions Mobile Ordering Social Media 178

Modern Restaurant Management

JULY 12, 2022

While having a special menu for Restaurant Week is important, so is keeping your bottom line in check. Consider how profitable and scalable your special menu items are with a cost/benefit analysis to ensure you’ll break even or come out ahead when the week is over. Offer Easy Online Ordering.

Loyalty Program 222

Loyalty Program Online Ordering Point of Sale Customer Experience 222

Modern Restaurant Management

MAY 31, 2023

With so much potential revenue on the table, Father’s Day is a key holiday that restaurant owners and operators should pay attention to and find ways to amplify through marketing efforts. This starts by implementing innovative marketing tools to drive potential revenue.

Marketing 167

Marketing Email Marketing Online Ordering Specials 167

Modern Restaurant Management

FEBRUARY 10, 2023

Most diners now discover new dining places online. Why You Need a Restaurant Website Digital marketing is crucial to restaurant growth because most diners aren’t just looking up information on your website, they’re also examining your menu online. Online ordering Delivery and takeout have risen since the pandemic.

Social Media 195

Social Media Mobile Ordering Email Marketing Online Ordering 195

Open for Business

MAY 16, 2024

A website can be a powerful tool for marketing your restaurant. Clearly communicating these details can improve reservation volume and foot traffic. A well-optimized website can improve your restaurant’s visibility in search engine results, making it easier for potential customers to discover you online.

Website Management 78

Website Management Email Marketing SEO Seasonal Menu 78

Modern Restaurant Management

FEBRUARY 9, 2021

The National Retail Federation estimates that 41 percent of consumers will celebrate Valentine’s day with a special dinner or celebration at home. This article includes some simple digital marketing strategies that restaurants can quickly implement ahead of the Valentine’s Day holiday. Make Your Menu the Main Course.

Marketing 220

Marketing Email Marketing Website Management Social Media 220

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Most simply do not have the time needed to research digital marketing strategies, let alone implement them. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 201

Marketing Social Media Mobile Ordering Website Management 201

Modern Restaurant Management

JUNE 29, 2022

With close to two-thirds (63 percent) of Americans now ordering takeout at least once a month , and most of this group ordering online, restaurants are looking for unique ways to win guests through digital channels. In addition, a better look into guest ordering habits and spending helps generate more complex menu item insights.

Ordering 188

Ordering Online Ordering Email Marketing Seasonal Menu 188

Modern Restaurant Management

AUGUST 3, 2021

That means the digital experience is of the utmost importance as more consumers are accustomed to researching online, reading reviews and turning to social media for what’s new and hot in their area. Beef Up Your Online Presence. I really look forward to those emails! They want to know what to expect before they arrive.

Customer Experience 214

Customer Experience Email Marketing Social Media Online Ordering 214

Touch Bistro

MAY 26, 2021

The short answer is offering enticing 4th of July specials. The right 4th of July specials will drive traffic to your restaurant, helping you take advantage of one of the biggest celebrations of the year. Planning 4th of July Specials for Your Restaurant. A mobile POS that you can take tableside to capture customer orders. .

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

7 Shifts

MARCH 10, 2022

7shifts provides a cloud-based team management and scheduling solution, allowing owners and managers to schedule restaurant employees , approve shift trades, and communicate with staff from one easy-to-use mobile app. Team Communication. Toast Order & Pay. Look no further than Toast Order & Pay. Apple | Android.

Management 195

Management Management Operations Point of Sale 195

7 Shifts

JANUARY 31, 2024

Restaurant managers also either oversee or directly respond to online reviews. Some restaurant managers work directly with the chef to plan menu item selection or daily specials. This means that managers tend to bear more of the marketing responsibilities and have to know how to use digital marketing platforms effectively.

Management 398

Management Management Kitchen Safety Front of House 398

7 Shifts

DECEMBER 11, 2019

Clever marketing and strong branding from a restaurant’s corporate offices can boost sales for franchised restaurants. A lack of trust and communication between both parties worsens this cycle, with franchisees of worldwide restaurants like McDonald’s, Dominos, and Subway having very public disputes with their franchisors.

Franchise 436

Franchise Franchising Email Marketing Communication 436

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? Not sure where to start? Learn more.

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

SpotOn

APRIL 10, 2024

They’ve gained a loyal local following, who show up for their events and stay in the loop on their daily specials.   Blink and you'll miss CCK's specials, which rotate daily. From their food and beverage program to ordering progress and customer outreach, technology has had a profound impact on CCK.

Email Marketing 52

Email Marketing Online Ordering Travel Events 52

Open for Business

NOVEMBER 21, 2022

Communicate with guests. Online reservation system. Make the pen-powered reservation book a thing of the past by moving the reservation-making process online. Make the pen-powered reservation book a thing of the past by moving the reservation-making process online. Daily specials. Streamline the front of house.

Technology 147

Technology Front of House Back of House Online Ordering 147

Modern Restaurant Management

FEBRUARY 10, 2022

You’ve decided to focus on your restaurant's social media marketing. In this post, we'll explain what it is, why you need one, and what links you can add to give your social media marketing a jumpstart. That's because they’re handy marketing tools! Online Menu Link. Online Ordering Link.

Social Media 188

Social Media Online Ordering Seasonal Menu Email Marketing 188

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Bingage

FEBRUARY 9, 2023

In this competitive world, Restaurant Marketing requires every single person’s guest data, marketing automation, and many more that we will discuss in this blog. Hyper Personalised Marketing 2.0 Personalization refers to communicating with customers at every touchpoint. It enables contactless food ordering.

Customer Experience 98

Customer Experience 2023 Loyalty Program Email Marketing 98

Modern Restaurant Management

DECEMBER 3, 2020

As well, eGift cards are a flexible option for those who are choosing to do their holiday shopping online this year. Promo cards can be an extremely effective marketing tool and they’re easy to set-up. For example, when someone purchases a gift card from you, they receive a $10 promo card that can be used on their next order.

Loyalty Program 214

Loyalty Program Seasonal Menu Social Media Email Marketing 214

Modern Restaurant Management

JUNE 1, 2021

Just a few short years ago, customers paid for their meals in cash or credit cards, orders were totaled on analog cash registers, and customers called restaurants to place orders over the landline phone. The New Norm: Text to Order. These solutions work in tandem, making it easier than ever for customers to order and pay.

Ordering 179

Ordering Technology Mobile Ordering Online Ordering 179

Modern Restaurant Management

JULY 6, 2023

marketers have witnessed business growth by using personalized messaging. While some customers might be interested, it won't resonate with those who only come in on weekends, making the message irrelevant, or annoying, to them, and therefore “devaluing” all communications from you. Surprisingly, 88 percent of U.S.

Seating 179

Seating Innovation Marketing Loyalty Program 179

Next Restaurants

JANUARY 27, 2021

As we now move forward into 2021 , it’s more obvious than ever that digital marketing is essential in this industry. Communicating online and making sure your patrons know your hours, offers, policies, procedures and more can keep things going strong even if you’re only offering takeout orders. Have Rotating Specials.

Marketing 111

Marketing Email Marketing Online Ordering Social Media 111

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

Modern Restaurant Management

MAY 19, 2020

Restaurants must build trust, communicate safety and clearly establish value. Local and state guidelines will also have an impact on how restaurants must operate in order to keep their staff and patrons as safe as possible. Restaurants must build trust, communicate safety and clearly establish value. Anticipation.

Guest Recovery 188

Guest Recovery Kitchen Safety Food Safety Email Marketing 188

The Restaurant Times

AUGUST 29, 2020

One of the biggest challenges restaurateurs are facing today is marketing during the reopening. The new reality for restaurateurs is going digital and leveraging online mediums to gain customers’ trust. In this article, we will uncover some effective restaurant marketing tactics to market your restaurant during the reopening phase. .

Marketing 105

Marketing Social Media Email Marketing Loyalty Program 105

Squirrel Systems

OCTOBER 2, 2023

Omnichannel marketing is a strategy for restaurants that can drive greater customer loyalty, brand awareness, and repeat visits from guests. Omnichannel marketing is a common strategy in many industries, including retail, entertainment, and eCommerce. Many hospitality businesses already operate over a variety of channels.

Marketing 52

Marketing Loyalty Program Social Media Email Marketing 52

Lavu

FEBRUARY 3, 2020

Email newsletters are a great way to share your restaurant’s latest announcements, and when used in conjunction with other marketing channels, they are a highly effective way to retain restaurant customers and increase sales. . The point of a drip email marketing campaign is to give customers the right information at the right time.

Email Marketing 78

Email Marketing Point of Sale Online Ordering Seasonal Menu 78

Modern Restaurant Management

MARCH 23, 2020

Proactive marketing can be an effective tool for restaurants that can remain in operation during the COVID-19 crisis. As one way to help restaurants navigate this uncertain time, our team has created a short e-Book with marketing tips for restaurants. This idea can be applied to dine-in, pickup, and delivery orders. Gift Cards.

Marketing 201

Marketing Back of House Employee Relations Social Media 201

Sling

JULY 24, 2023

There is an ever-growing market of specialized software for all of the outside-the-kitchen things restaurateurs have to think about. In addition to scheduling, Sling offers task management and team communication features with notification alerts to keep your entire team on the same page.

2023 78

2023 Management Management Tip Distribution 78

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. The first thing you’re going to do is search online for a place that meets these criteria, right? That’s why digital marketing is so important.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

JANUARY 31, 2024

Restaurant managers also either oversee or directly respond to online reviews. Some restaurant managers work directly with the chef to plan menu item selection or daily specials. This means that managers tend to bear more of the marketing responsibilities and have to know how to use digital marketing platforms effectively.

Management 195

Management Management Kitchen Safety Front of House 195