7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Which is where your restaurant marketing plan comes in. What are they ordering?

Marketing 420

Marketing 2020 SEO Loyalty Program 420

The Rail

AUGUST 4, 2022

By Roman Shvidun, Contributor Running a small business today is no small feat, and the narrative is no different for business owners in the food scene. With global restaurant brands gobbling up more of the market, it has become extremely challenging for small restaurants to compete and gain loyal customers.

Email Marketing 52

Email Marketing Marketing Loyalty Program Online Ordering 52

7 Shifts

NOVEMBER 9, 2022

A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. Benefits of Having an Engaging Newsletter for Your Restaurant Business. It helps in business promotion.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

JUNE 24, 2021

As a restaurant owner, digital marketing can be a daunting task that takes up valuable time, energy, and resources. Day-to-day demands – coupled with all of the FOH and BOH duties – can be simply too overwhelming for many small restaurant owners. A double win!

Marketing 199

Marketing Social Media Mobile Ordering Website Management 199

Indoor Media

FEBRUARY 5, 2021

Today, more and more consumers are turning to small businesses for their everyday needs. It may seem like everywhere you look there’s an expensive marketing plan looming, but we have plenty of budget-friendly marketing tips for your small business. Community Oriented Advertising. Establish a Budget.

Marketing 158

Marketing Email Marketing Advertising Coupons 158

Indoor Media

OCTOBER 4, 2021

Google My Business (GMB) is a free Google service intended for local businesses. This free tool offers numerous advantages for business owners looking to become more visible on the world’s largest search engine. What is a Google My Business Listing?

Advertising 78

Advertising Social Media Website Management Email Marketing 78

Open for Business

MAY 2, 2023

Restaurant marketing attracts new customers, keeps regulars coming back, and sets one restaurant apart from the crowd. It’s more important than ever to make savvy marketing central to your business. Quick links What is restaurant marketing? Quick links What is restaurant marketing? Ignore it at your peril.

Marketing 78

Marketing Email Marketing Social Media SEO 78

Indoor Media

APRIL 9, 2018

Digital advertising has become a practically mandatory element of marketing. If you’re like most small business owners (myself included), getting started with digital marketing can be overwhelming. Measuring the success of advertising relies heavily on your expectations. Claim your local listings.

Advertising 78

Advertising Social Media Website Management Email Marketing 78

7 Shifts

DECEMBER 14, 2022

In the age of social media, anything is possible. Other Restaurant Marketing Resources. How is TikTok different from other social media platforms? It's great news for small businesses and those who don't have a lot of resources. Can a single customer bring a restaurant chain to their knees?

Marketing 222

Marketing Social Media Email Marketing Influencer 222

Next Restaurants

JUNE 30, 2020

Owners are faced with the challenge of keeping their business alive even amidst limited gatherings, quarantines, curfews, and the fear of infection. Advertise & Promote Your Restaurant on Social Media. Social media channels like Instagram are more important now than ever.

Social Media 160

Social Media Email Marketing Online Ordering Food Safety 160

Modern Restaurant Management

JANUARY 9, 2020

These aren’t just adjectives explaining coffee flavors, but should also be terms that describe your coffee shop’s marketing campaigns. Keep reading as we share marketing tips designed to help small coffee shops better compete in today’s market. Here are three top places to advertise: Online.

Marketing 179

Marketing Email Marketing Loyalty Program Social Media 179

Modern Restaurant Management

APRIL 30, 2021

The pandemic has ravaged many businesses in the country and few industries were hit as hard as the restaurant industry. So it makes good business sense to revamp your marketing strategies. The Pandemic and the Restaurant Business. Five Local Marketing Strategies.

Marketing 226

Marketing Food Safety Social Media Small Business 226

Ken Burgin

OCTOBER 19, 2020

It’s not hard to write a good advertisement – most are so poorly written yours will stand out with just a little care! The secret is to offer real BENEFITS – talk about what applicants want , not just what you want – this is basic Marketing 101, and most operators ignore it. 7am – 5pm Sat & Sun. AFTER: Exp.

Advertising 78

Advertising Email Marketing Uniforms Social Media 78

Clover - Restaurants

MAY 10, 2024

Research from payment global analysis firm PYMNTS shows in May 2023: 37% of diners found restaurant information on social media, with even higher numbers for younger generations (42% for Generation Z and 46% for Millennials). Digital marketing also helps you build stronger relationships with your current customers.

Marketing 52

Marketing Email Marketing Social Media POS 52

Indoor Media

NOVEMBER 15, 2017

Auto shop advertising campaigns demonstrate that you are an anchor of your local community. Without marketing and advertising, it’s tough to spread the word about your great business and bring in new customers. Social media. Those details can make your business look unprofessional and turn people away.

Advertising 78

Advertising Social Media Coupons Email Marketing 78

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

Indoor Media

JANUARY 16, 2019

Which is why just about every restaurant either considers offering or actually runs special discounts through coupon advertising. Did you notice we said coupon advertising ? But on the other hand, just like with any type of advertising there are associated costs. Advantages of Restaurant Coupon Marketing. That’s right.

Coupons 78

Coupons Advertising Email Marketing Seating 78

Indoor Media

JULY 19, 2021

So you’ve decided to start creating advertisements for your business. You know exactly what channels you’re going to leverage — maybe Yelp, Cartvertising, billboard advertising, and some Facebook ads. Now, the only thing you have to do is create, store, and manage those marketing materials. You’ve done all the research.

Marketing 78

Marketing Management Management Advertising 78

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Indoor Media

AUGUST 9, 2021

Advertising is all about raising brand awareness and attracting new customers, right? Let’s take a look at some of the statistics around how existing customers interact with a business. Word of mouth is a vital organic marketing tool that you can only leverage by satisfying your existing customers.

Advertising 78

Advertising Social Media Email Marketing Customer Service 78

Indoor Media

OCTOBER 7, 2020

Spark brand buzz, generate conversations about your fantastic services, and increase profits through consistent, memorable radio advertising. When an ad comes on the radio, drivers are busy driving. For that reason, we don’t recommend radio advertising for single-location shops. Where will the ad be distributed?

Advertising 148

Advertising Social Media Email Marketing Point of Sale 148

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Let’s start – .

Delivery 98

Delivery Marketing Social Media SEO 98

Modern Restaurant Management

MAY 21, 2020

However, as long as you keep the spotlight on food safety – sanitization, employee health monitoring and personal hygiene, and social distancing – your restaurant won’t be a hub of contagion. Here’s a quick checklist to help you make safe choices while ensuring business continuity: Redesign Your Offerings.

Social Media 207

Social Media Food Safety Cash Management Kitchen Safety 207

Indoor Media

JULY 15, 2021

Yelp is a great tool and a major annoyance for modern business owners, especially for restaurateurs. Long gone are the days when all a restaurant needed to do was set up shop, hope for a review in a local paper, some foot traffic, and word-of-mouth recommendation to drive business. The platform just kept multiplying from that point on.

Advertising 78

Advertising Website Management Email Marketing Social Media 78

SpotOn

FEBRUARY 27, 2024

Advertise your egg hunt ahead of time through social media and email marketing, as well as in your restaurant's entryway so diners know to look out for pastel-colored surprises. An easter menu can help your kitchen and servers manage the increased traffic and help you maximize profits during a busy shift.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52

Restaurant Engine

SEPTEMBER 23, 2020

This is a common problem for both new and established restaurants, and it all comes down to marketing. In this article, let’s look at 2020 restaurant marketing trends for your best year yet, and so you don’t have to ask, “Where are my diners?”. Have Someone Dedicated to Marketing. Concentrate on Social Media.

2020 95

2020 Marketing Email Marketing Social Media 95

Indoor Media

MAY 10, 2021

If you’ve ever been in an advertising meeting, the team probably identified a “ buyer persona.” This term essentially refers to your business’s ideal customer — and some business owners go as far as to name them. At its core, a buyer persona is a character who depicts your business’s target customer.

Advertising 78

Advertising Email Marketing Loyalty Program Coupons 78

7 Shifts

JANUARY 31, 2023

You can also choose different types of small bites like mini sandwiches or even bite-sized pizzas. chocolate hearts), consider putting them on display in store windows or on shelves during this time of year so people will see them while they pass by your business location. Spread the love with pizza! ? ? Order Now FOR ONLY $21.99 +tax!

Specials 195

Specials Online Ordering Email Marketing Loyalty Program 195

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

Modern Restaurant Management

APRIL 14, 2020

Since the COVID-19 crisis began, the Association has coordinated more than 400,000 emails to Congress from restaurants, employees, consumers and industry supporters—all speaking out about the need for swift and strong federal relief and recovery programs. "Cox Media has been very supportive to us during this difficult time. . "In

Online Ordering 208

Online Ordering Back of House Customer Service Small Business 208

Indoor Media

JULY 22, 2020

With an average of 35 million monthly mobile users , Yelp is one of the most popular online review sites, with the auto industry being 6% of its reviewed business categories. Potential customers will decide whether or not to give you their business based on what others are saying about you. Set Up Your Yelp Profile and Claim Ownership.

Consumer Goods 146

Consumer Goods Customer Service Email Marketing Advertising 146

Indoor Media

DECEMBER 30, 2020

This pandemic has led many salons to get creative with their advertising. That being said, even before this year of lockdowns and business closures, hair and nail salons have always had to find interesting ways to get a leg up on their competition. Some offers are better than others.

Coupons 78

Coupons Advertising Social Media Customer Service 78

Touch Bistro

APRIL 28, 2021

As the COVID-19 pandemic slowly begins to recede, many restaurants are turning to gift card marketing as part of their 2021 recovery plan. And when things eventually return to business-as-usual (and they will), gift cards help bring old customers back to your business and encourage new ones to visit you for the very first time.

Marketing 98

Marketing Email Marketing Social Media Guest Recovery 98

Indoor Media

NOVEMBER 8, 2021

Businesses can learn how to create free QR codes for their QR code marketing campaigns and what they need to create them. How to Create a QR Code: Tips for Success If you’re looking to create a QR code for your business, here are some of the best ways to get started.

Email Marketing 78

Email Marketing Coupons Healthcare Loyalty Program 78

Modern Restaurant Management

DECEMBER 23, 2019

A portion of this article is included as a chapter in a new, 90+ page eBook – How to Start a Business from Scratch: Build a Successful Business and Turn Your Ideas Into Money. Who can blame you for wanting a small slice of such a big market? And, a failure to deliver that will reflect poorly on your business.

Social Media 165

Social Media Customer Experience Customer Service Small Business 165

The Restaurant Times

NOVEMBER 17, 2022

The market has changed regarding what people spend their money on in recent years. To have a successful endeavor, however, you must heavily implement extreme and exceptional marketing efforts to start and end your pop-up with a splash. . How To Successfully Do Pop-up Marketing. Start Marketing at Least 7 Months in Advance.

Marketing 52

Marketing 2023 Email Marketing Social Media 52