Modern Restaurant Management

JULY 14, 2021

In today’s tight job market, to be competitive and stay top of mind of potential hires, it’s important to launch a holistic recruitment marketing strategy to support basic recruiting functions. experience already). experience already). Social Media Advertising.

Recruiting 212

Recruiting Hiring Marketing Email Marketing 212

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Basant Baruah, Senior Content Marketer, Beaconstac. An app-first experience for restaurant chains. Here are their insights.

Marketing 234

Marketing Social Media Food Safety Email Marketing 234

Goliath Consulting

SEPTEMBER 7, 2023

With technology evolving at a rapid pace, the way customers engage with eateries has undergone a drastic transformation. In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Offer exclusive discounts on app-based orders.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

Modern Restaurant Management

JANUARY 22, 2021

Marketing a restaurant looks completely different today than it did heading into 2020. Not only are marketers in the restaurant space facing the fallout of the pandemic, they are dealing with the implications of ever-increasing privacy concerns. Apple has announced plans to restrict its IDFA (identifier for advertisers) in 2021.

Marketing 203

Marketing Email Marketing Loyalty Program Point of Sale 203

Modern Restaurant Management

JULY 30, 2021

In gathering more data on consumer behavior as it relates to this topic, restaurateurs and fast-food chains can develop a greater understanding of not only who the target consumer is and how their needs are changing, but also gain perspective on their individual experience with their establishment and identify areas of strength and opportunities.

Mobile Ordering 203

Mobile Ordering Customer Experience Customer Service Food Order 203

Modern Restaurant Management

DECEMBER 28, 2020

And three, above all, we see the need for digital marketing automation continuing and growing into 2021 and beyond. Restaurant owners are as busy as they’ve ever been, so they will look for marketing platforms that allow them to efficiently and effectively set their marketing campaigns, to drive traffic and growth without added effort.

2021 230

2021 Mobile Ordering Loyalty Program Kitchen Safety 230

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Prioritize local SEO. Promote user-generated content (UGC).

Marketing 88

Marketing Social Media SEO Email Marketing 88

Cheetah

JANUARY 13, 2022

From their humble, though ingenious, beginnings as copper tokens and stamps, through the era of credit card clubs, to today’s mobile apps, loyalty programs have become indispensable marketing tools. 3 rd party delivery apps, ghost kitchens and privately owned franchises are all fighting for the same market share.

Loyalty Program 148

Loyalty Program Mobile Ordering Airlines Merchandise 148

ChowNow

JANUARY 22, 2021

Now that you’ve invested in your own restaurant app for online ordering , your next question is likely, “How do I encourage my customers to use it?”. Incentivizing app downloads is important because it gives you a boost in visibility and customer loyalty. Market your restaurant app via email.

Email Marketing 148

Email Marketing Mobile Ordering Social Media Download 148

Modern Restaurant Management

JANUARY 21, 2021

Many restaurants are using QR codes to provide their guests with a mobile menu they can access through a phone camera. As the QR code continues to become more mainstream, many restaurants will begin to explore the full potential of this technology and how it can enhance the restaurant experience. Attracting Customers.

Advertising 139

Advertising Social Media Technology Customer Experience 139

Restaurant Engine

SEPTEMBER 23, 2020

This is a common problem for both new and established restaurants, and it all comes down to marketing. In this article, let’s look at 2020 restaurant marketing trends for your best year yet, and so you don’t have to ask, “Where are my diners?”. Have Someone Dedicated to Marketing. Offer a Wi-Fi Exchange. Offer Delivery.

2020 95

2020 Marketing Email Marketing Social Media 95

Modern Restaurant Management

MARCH 15, 2021

They need to know if your brand is fun and casual, professional and fast-paced, or passionate and customer-service oriented. Once you have established your brand, enthusiastic and interested candidates may come from anywhere (though generally they are existing customers in the early days). Take the Time to Understand Your Market.

Franchise 208

Franchise Franchising Employee Relations Fast Casual 208

Gourmet Marketing

JULY 22, 2020

Therefore, restaurants need to use best practices that encourage social distancing and a more contactless dining experience. . In this case, restaurants QR codes lead diners to their restaurant’s mobile website. . Be sure to either let your customers know they have this option or making it visible. Add it to your physical menu.

Advertising 52

Advertising Mobile Ordering Social Media Customer Experience 52

Modern Restaurant Management

NOVEMBER 10, 2022

Traditional sit-down restaurants and mobile food businesses have uniquely different needs when it comes to insurance. And when it comes to a traditional sit-down restaurant versus a mobile food business, such as a food truck, catering business, or food cart, the insurance needs of both are vastly different and unique. Dram shop law.

Insurance 189

Insurance Food Truck Food Mobile Ordering 189

The Restaurant Times

JULY 31, 2020

According to research, the global cloud kitchen market is expected to reach USD 2.63 Therefore, apart from following the necessary operational processes in setting a cloud kitchen business, operators must adopt effective marketing strategies that will increase the overall sales and help retain customers. . Incentive Programs.

Loyalty Program 95

Loyalty Program Marketing Mobile Ordering Online Ordering 95

7 Shifts

FEBRUARY 15, 2022

And it's proprietor, Shawn Walchef, is redefining what restaurant marketing can be. Ken McGarrie is the cofounder of Korgen Hospitality and uses his decades of experience to help restaurants across the country become more profitable and reach their potential. Your best marketing asset are the customers you already have.

Social Media 448

Social Media Hiring Website Management Hospitality 448

Sling

AUGUST 30, 2021

At first glance, hospital marketing (or HM for short) may seem like a job reserved for hotels and resorts. In reality, hospitality marketing is essential for the success of all businesses that provide goods and services to the general public. What Is Hospitality Marketing? Why Is Hospitality Marketing Important?

Hospitality 78

Hospitality Marketing Website Management Customer Experience 78

RGU

JANUARY 12, 2020

BY ED SILHAN ​ So why do restaurants see so much value in drive-to-store advertising? The quick-service restaurant industry has gone through upheaval over recent years as the ways customers engage with brands and how they make purchases have evolved dramatically. Brands have been forced to totally rethink customer experience.

Marketing 52

Marketing Mobile Ordering Advertising Social Media 52

Restaurant Engine

NOVEMBER 11, 2020

According to one email service provider , email marketing outranks popular marketing tools like social media, SEO, and PPC advertising. This means email marketing for your restaurant is more important than ever. It helps you get promotions and events into the hands of your customers. Breaking Down Subject Lines.

Email Marketing 97

Email Marketing Marketing Coupons Mobile Ordering 97

The Restaurant Times

JANUARY 18, 2022

In recent years, restaurant marketing has gotten considerably more sophisticated. Every company needs a marketing plan that addresses the “Four Ps” of product, pricing, place, and promotion. Those in charge of restaurant marketing and the new business generation encounter intriguing challenges. Google My Business .

Marketing 52

Marketing Social Media SEO Email Marketing 52

Modern Restaurant Management

DECEMBER 28, 2023

Using DoorDash order data from January 1, 2023 to October 31, 2023, we bring you DoorDash’s Dash From the Past 2023 Trend Report. Using DoorDash order data from January 1, 2023 to October 31, 2023, we bring you DoorDash’s Dash From the Past 2023 Trend Report. Holiday Hangovers : On the days after holidays like St.

2024 189

2024 2023 Food Order 2013 189

Perfect Daily Grind

MAY 4, 2022

Many people use mobile apps to order and pay for products, including coffee, almost every day. Covid-19 naturally accelerated the growth of the global food and beverage delivery market. In this article, he explores why coffee delivery services in China are popular and how they are influencing the country’s wider coffee market.

Delivery 127

Delivery Mobile Ordering Customer Service Beverage 127

Next Restaurants

NOVEMBER 6, 2019

Office holiday parties are often a big draw for restaurants that cater, so it’s important to know the ins and outs of how to successfully set yourself up for catering jobs, and how to market your business to draw in more events throughout the holiday season. One of the best things to do is to market any holiday specials you might have.

Catering 73

Catering Marketing Social Media Email Marketing 73

The Rail

MARCH 21, 2023

They help with everything from always have an updated menu, to faster service, to direct in-house marketing, and even less stressful staff! In this way, QR codes not only enhance the dining experience for customers but also help restaurants streamline their operations and reduce costs.

Social Media 111

Social Media Email Marketing Front of House Customer Experience 111

Indoor Media

NOVEMBER 4, 2021

Many customers may feel better eating takeout than visiting your restaurant in person due to the ongoing COVID-19 pandemic. However, in 2020, loyal customers spent twice as much on takeout meals compared to those who were not members. You can also use them to intrigue your customers with menu items available only for takeout.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Advertising 78

Modern Restaurant Management

DECEMBER 16, 2021

Given the increase in off-premise, we expect to see more drive-thru’s similar in format to Checkers & Rally’s iconic double drive-thru model, which dedicates one lane to traditional consumer drive-thru service and one to e-commerce only, including pre-paid digital orders for pickup and third party-delivery orders.

2022 180

2022 Food Supply Back of House Kitchen Safety 180

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Execution will play a pivotal role in building customer trust and ensuring today's diners remain loyal." Mixed take-out bag.

2020 197

2020 Loyalty Program Mobile Ordering Fast Casual 197

Modern Restaurant Management

JUNE 29, 2020

Focusing on customer experience may seem like a luxury for restaurateurs struggling to keep their doors open, but it may prove to be the difference between those that survive and those that get added to the list of tragic COVID-19 business casualties. The other did not seem to be advertising a plan at all.

Kitchen Safety 221

Kitchen Safety Customer Experience Website Management Mobile Ordering 221

Sling

OCTOBER 1, 2023

You can be a part of this wide-open market. You’ll gain valuable experience in such foundational business practices as: Marketing Food prep Payroll Menu development Scheduling Suppliers Employee development Networking Customer service The lessons you learn can be directly applied to the catering business you start.

Catering 78

Catering License Transportation Advertising 78

Modern Restaurant Management

MAY 18, 2021

But as reality of the pandemic sunk in and dining rooms remained closed, it became apparent that ordering delivery and takeout was the best way to help restaurants weather the storm — and there was a significant consumer appetite to do so. By August 2020, Americans reported ordering takeout 2.4

Delivery 168

Delivery Kitchen Safety Social Media Online Ordering 168

ChowNow

SEPTEMBER 16, 2020

Today, amidst varying local regulations around social distancing, and a restaurant industry trying to stay afloat, diners remain unsure of which restaurants in their area are open and accepting orders. Read on for five marketing tips you can use to attract restaurant customers and sustain your business for years to come.

Social Media 148

Social Media Online Ordering Mobile Ordering Download 148

RGU

DECEMBER 15, 2019

​ by Cherryh Cansler EVOS worked with ShopAdviser on a six-week mobile marketing campaign across four locations in Florida. Earlier this year, the marketing solutions company polled dozens of QSR and fast casual restaurant owner/operators to uncover what was missing in their marketing strategies.

Fast Casual 52

Fast Casual Casual Marketing Mobile Ordering 52

MadMobile

APRIL 20, 2023

However, sometimes managing social media marketing can feel overwhelming and almost like a second job. The beauty of social media is that with the right tools, it can act as free marketing, leading to more customers and more revenue. Social media is today’s most influential networking tool. A study examining 700 U.S.

Social Media 98

Social Media Online Ordering Customer Experience Back of House 98

Next Restaurants

JUNE 30, 2020

carminesnyc reposted customer content on their Instagram Stories to highlight their charitable efforts during the pandemic. Advertise & Promote Your Restaurant on Social Media. According to a report by marketing research firm Nielsen, there has been a 15% increase in social media app usage since the pandemic.

Social Media 160

Social Media Email Marketing Online Ordering Food Safety 160

Restaurant Engine

OCTOBER 28, 2020

Highlight and advertise your food truck with your website hub. Whether you’re just starting your food truck, or you’ve been around awhile a website is a pivotal piece in your marketing arsenal. When you put Google Maps on your website, your customers can find your food truck easily. 3: Marketing Hub. tweet this).

Food Truck 78

Food Truck Social Media Food Mobile Ordering 78

Social Hospitality

MAY 6, 2020

Nevertheless, some brands have demonstrated how to be good to their customers, associates, healthcare providers, and communities during this time. “We are fully mobilized and doing all we can to support as many people as possible during this difficult time.” Balboa Bay Resort: Bringing the Experience Home.

Hospitality 388

Hospitality Airlines Healthcare Hotels 388

24/7 Waiter

FEBRUARY 16, 2024

Online food ordering has seen exponential growth over the last few years and continues to expand. If you want to increase your sales, an online ordering system for restaurants is crucial. Bring in new customers who regularly want the convenience of take-out food and drink. Combo deals are another great perk customers will love.

Online Ordering 36

Online Ordering Food Order Ordering Mobile Ordering 36