Indoor Media

APRIL 15, 2021

Today, many business owners focus on social media advertising for the wrong reasons. If you focus too much of your energy on attracting influencers three states away, you may miss out on the folks and families in your neighborhood. Where you can, make sure to adopt smart, local advertising.

Small Business 88

Small Business Advertising Loyalty Program Sports 88

The Restaurant Times

MARCH 17, 2023

Vying for customers, then, has to be incredibly creative to stand out. The problem, though, is that restaurant marketing strategies can take a lot of different shapes, and only some tactics will appeal to every customer. 5 On-Site Restaurant Advertising Ideas Don’t undervalue your restaurant’s in-house marketing efforts.

Advertising 52

Advertising Email Marketing Loyalty Program Social Media 52

Indoor Media

SEPTEMBER 19, 2017

billion on advertising according to research from 2013. With so much being spent on advertising we have to wonder, “How much of that $6.4 billion is spent on advertising tactics that actually work?” Let’s review three types of restaurant advertising that have a great track record and are easy on the wallet.

Advertising 78

Advertising Coupons Social Media Loyalty Program 78

Indoor Media

DECEMBER 18, 2020

Online advertising and cyber solutions might help get customers in the door, but you’ll need tried-and-true human interaction to round out your customer outreach strategies for dry cleaners. Obviously, you’re doing something right, so find out why those regulars keep coming back. If that seems too easy, take it up a notch.

Coupons 78

Coupons Loyalty Program Advertising Tip Distribution 78

Indoor Media

SEPTEMBER 26, 2017

No one, not a single person, prepared you for how much work it takes to run a successful restaurant. Besides the obvious daily concerns, like cooking, hiring and firing, managing the books, and ordering food, is advertising. Fortunately, we’ve spent 30 years helping restaurant owners like yourself increase profits through advertising.

Fast Casual 78

Fast Casual Advertising Casual Social Media 78

Modern Restaurant Management

JULY 6, 2022

Substantial price hikes on restaurant menus are causing consumers to choose other options aside from eating or taking out, and a ‘tipping point’ is on the horizon where inflation will depress overall demand. Eating out and ordering less : As part of this overall cut in spending, consumers are simply dining out less.

Consumer Goods 193

Consumer Goods Coupons Loyalty Program Pricing 193

Modern Restaurant Management

FEBRUARY 5, 2024

In this edition of MRM Research Roundup, we feature pizza predictions, Valentine's Day menu trends and lots about loyalty. However, the best available coupon and fastest delivery time tied in second place. If you’re a pizza restaurant, plan on stocking up so you don’t run out of key ingredients in the rush!

2024 193

2024 Loyalty Program Food Order 2030 193

Indoor Media

SEPTEMBER 26, 2017

What is the best restaurant advertising campaign you can run? Traditional advertising tends to have a broad reach. What can you do to influence those people the most when they’re considering where to dine out? Here are 5 restaurant advertising ideas you can use locally for a higher return on investment. Learn more.

Advertising 78

Advertising Coupons Email Marketing Social Media 78

7 Shifts

NOVEMBER 1, 2022

There are more options for eating out than ever before. And the big restaurant brands are only getting bigger , making it even harder to stand out. Your plan should be comprehensive, well thought out, achievable, and consistent. Before you get any ideas for a cheesy radio spot, take a step back and look at the bigger picture.

Seating 222

Seating Email Marketing Marketing SEO 222

Indoor Media

AUGUST 26, 2020

One of the great things about email marketing services is that you’ll be able to take customer information from your shop management software and import it right into their platform to personalize the emails based on the categories mentioned below. Introduce a Loyalty Program. Know and Segment Your Customers.

Email Marketing 113

Email Marketing Marketing Loyalty Program Coupons 113

Indoor Media

SEPTEMBER 9, 2020

While there are many ways to encourage customer loyalty, we’re going to discuss a simple, yet significant tactic – putting offers on the back of your auto repair receipts. Those little white rolls placed in your POS system can be transformed from a trash can filler into a branded customer loyalty tool. Offer Coupons.

Coupons 78

Coupons Loyalty Program Customer Service Advertising 78

Open for Business

APRIL 3, 2023

Think about what makes your restaurant stand out from the competition. Promotion This P covers anything you do to attract guests, including: Digital marketing Paid advertising PR campaigns Organic marketing Promotion is how you reach your potential guests to let them know about your restaurant and why they must book a reservation.

Marketing 78

Marketing Email Marketing Social Media Loyalty Program 78

Indoor Media

NOVEMBER 23, 2017

Restaurant advertising is no different. The question is: what is the best restaurant advertising campaign that you know will generate more profit? While nothing in life is a guarantee, here are 6 restaurant advertising tactics that are proven to increase sales when done consistently. Coupon Advertising for Restaurants.

Loyalty Program 78

Loyalty Program Social Media Advertising Coupons 78

Restaurant365

APRIL 20, 2022

Building a customer retention program is important for improving the lifetime value of current customers, which can make up a large portion of your restaurant’s revenue. And as an added bonus, customer loyalty helps bring in new customers since happy customers are more likely to recommend your product or service to others.

Loyalty Program 78

Loyalty Program Customer Service Employee Relations Customer Experience 78

Indoor Media

NOVEMBER 8, 2021

Creating the right content for each QR code takes time and effort. Figure out the type of QR code Not all QR codes are the same; the type of QR you should incorporate into your marketing plan depends on the style of advertising campaign you’re running. Mailers can also feature QR codes for coupons.

Email Marketing 78

Email Marketing Coupons Healthcare Loyalty Program 78

Indoor Media

MAY 3, 2021

You’ve done what you can to build out your social media platforms, and you’re starting to see some serious merchandise sales. A recent study found that most customers who return to restaurants to cash in on their loyalty programs prefer to be rewarded with free items.

Coupons 78

Coupons Advertising Loyalty Program Social Media 78

Indoor Media

MAY 10, 2021

If you’ve ever been in an advertising meeting, the team probably identified a “ buyer persona.” Just as it’s important to flesh out your brand identity, you want to make sure to understand and define your buyer persona. It would be difficult to keep track of the two hundred users in your loyalty rewards program.

Advertising 78

Advertising Email Marketing Loyalty Program Coupons 78

7 Shifts

JANUARY 31, 2023

In fact, as many as 35% of people plan to have a romantic night out on this day. So you’ll want to do your best to stand out online. Consider designing an email campaign that sends out automated emails to regular customers. If you have a coupon book, be sure to include this message in the book as well.

Specials 195

Specials Online Ordering Email Marketing Loyalty Program 195

Restaurant Engine

SEPTEMBER 13, 2023

Take this chance to understand what the negative reviewer is saying and take positive action on it. Nearly 95% of people check out a diner’s reviews before ever walking in the door, so we can’t emphasize reviews enough to help build your reputation on social media. The goal is to build loyalty through special deals.

Social Media 59

Social Media Loyalty Program Email Marketing Website Management 59

Lavu

APRIL 15, 2020

Show Loyalty to Your Loyalty Members. Most clients consistently shop at a specific store, eat at one particular eatery, or apply for a charge card to acquire points and be rewarded for their loyalty. Restaurant loyalty programs help businesses to meet their objectives by offering motivating forces to the correct clients.

Dine-in 91

Dine-in Loyalty Program Point of Sale Mobile Ordering 91

Lavu

DECEMBER 16, 2019

While it may seem like just another trend it’s really the next best thing for expanding your customer base and building customer loyalty. How to Build a Loyalty Program. If you don’t already have a loyalty program started, you’ll need to think about the following while considering an app: know your customer base.

Loyalty Program 78

Loyalty Program Customer Service Point of Sale Mobile Ordering 78

Restaurant Engine

FEBRUARY 28, 2024

There’s plenty of room in the market for more trucks because people are eating out like never before. Consider the following: Check out the competition. Take this a step further and research the restaurants in your area. 3: Take Care of Licenses and Banking Next, it’s time for some business legwork. This is the key!

Food Truck 52

Food Truck Food License Website Management 52

Modern Restaurant Management

MAY 8, 2020

Marketing messaging must shift to encouraging already loyal customers to come out for contactless access to food, drive-through speediness or free delivery charges. Moving beyond one-upmanship competitive marketing for consumer traffic, QSR brands must figure out creative ways to up the frequency that consumers will choose them.

Marketing 160

Marketing Franchise Franchising Social Media 160

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. Elevate Your Food Photography. Update Your Online Menu.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Modern Restaurant Management

AUGUST 17, 2020

The survey found that 59 percent of US and 47 percent of UK consumers plan to dine-out as soon as they are able. But while limited dining options are available, people have shown an increased desire to help out independent restaurants. Mixed take-out bag. Can't touch this.

2020 193

2020 Loyalty Program Mobile Ordering Fast Casual 193

Cheetah

FEBRUARY 20, 2020

There are plenty of bakeries out there offering delicious baked goods of all sorts. One way to give yourself an edge is to research your region and customer demographics to find out where the opportunity for introducing specialty foods or ingredients lies. Reading Time: 3 minutes. Find Your Niche.

Social Media 78

Social Media Advertising Loyalty Program Online Ordering 78

Cheetah

FEBRUARY 20, 2020

Find Your Niche There are plenty of bakeries out there offering delicious baked goods of all sorts. One way to give yourself an edge is to research your region and customer demographics to find out where the opportunity for introducing specialty foods or ingredients lies. Another way is to draw on your own experience and life story.

Social Media 78

Social Media Advertising Loyalty Program Online Ordering 78

Sling

JULY 4, 2021

Set out a table tent that offers a free dessert if the customer texts a certain word (like “dessert”) to your number. Use that contact information to send out weekly specials to keep customers coming back. Operating a food truck can be a pricey restaurant marketing road to take, but the results can be amazing.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

The Rail

AUGUST 4, 2022

Despite the emergence of social media advertising, email marketing remains every business’s best friend. You can even throw in some coupons as incentives for both new and existing customers to visit your restaurant. Here are some email marketing ideas for your restaurant’s promotional emails: Updates on deals, discounts, coupons, etc.

Email Marketing 52

Email Marketing Marketing Loyalty Program Online Ordering 52

Gourmet Marketing

SEPTEMBER 23, 2021

As such, it’s important to use unique marketing ideas in order to truly stand out from other restaurants. Establish a loyalty program to offer your customers rewards. A loyalty program is a fantastic way to get your customers to come back again and again. Let your staff shine and stand out.

Marketing 61

Marketing 2021 Social Media Website Management 61

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other food delivering business, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Be easy to find out by your local audience, register your business on Google my business, and increase your searchability on Google.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Bingage

JULY 18, 2020

For online food businesses like cloud kitchen or ghost kitchen or any other delivering online food, digital advertising may be a remarkable useful resource in promoting, in addition to operating the business. Be easy to find out by your local audience, register your business on Google my business, and increase your searchability on Google.

Delivery 98

Delivery Marketing Social Media SEO 98

Touch Bistro

MAY 26, 2021

With so many people out in a sea of stars and stripes on the 4th of July, how do you get them to come to your restaurant? The right 4th of July specials will drive traffic to your restaurant, helping you take advantage of one of the biggest celebrations of the year. The short answer is offering enticing 4th of July specials.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

Restaurant365

JULY 8, 2021

Ordering meals online and taking advantage of online food delivery was perceived as safer for many guests during social distancing restrictions. Famous Dave’s, IHOP, and Firehouse Subs have also rolled out smaller format stores in response to the growth of takeout and delivery. Many guests are eager to dine in restaurants again.

Point of Sale 78

Point of Sale FOH Fine Dining Online Ordering 78

Modern Restaurant Management

APRIL 2, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. ” The platform includes tools like email marketing, coupons, and a loyalty program that are built-in and ready to go.

Healthcare 189

Healthcare Employee Relations Online Ordering Customer Service 189

Modern Restaurant Management

DECEMBER 31, 2019

Traditional restaurants are already seeing profit losses between eight and 25 percent when using food delivery services such as Uber Eats, we expect more restaurants to prioritize finding solutions that allow them to incorporate delivery methods and meet demand, without losing out on revenue. Dark kitchens gain more real estate.

2020 136

2020 Kitchen Safety Consumer Goods Point of Sale 136