SpotOn

MARCH 12, 2024

In her role, Cohen sets the restaurant marketing strategy, develops social media ads, and tracks the success of their online advertising and email marketing. Bambuu Asian Eatery has even seen over $2,500 in deal redemptions from their advertising efforts. Restaurant advertising is more than social media contests and digital billboards.

Email Marketing 98

Email Marketing Social Media Advertising Online Ordering 98

7 Shifts

OCTOBER 9, 2019

Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system. There are a few things you can do to take your loyalty program to the next level.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

7 Shifts

NOVEMBER 1, 2022

Many local restaurants have never touched advertising or social media; they've been the neighborhood's go-to spot for decades. This could be as simple as paid social advertising, great signage, an ad in the local paper, or a television appearance. What is a restaurant marketing plan, and why do you need one?

Seating 222

Seating Email Marketing Marketing SEO 222

Modern Restaurant Management

DECEMBER 28, 2020

With fewer front-line staff available for customer interactions we’re bound to see digital signage utilized to communicate instructions and order status as well. That also applies to the event space itself. This extends into every facet of event planning and preparation. Jonathan Morse CEO & Co-founder of Tripleseat.

2021 229

2021 Mobile Ordering Loyalty Program Kitchen Safety 229

Modern Restaurant Management

JUNE 15, 2021

By improving customer loyalty and increasing revenue through the smart use of technology from the public-facing part of the business all the way to the back-of-house prep, sourcing, and staffing. But one of the biggest digital investments restaurants can make is in advertising. One precedes the other.

Technology 199

Technology Loyalty Program Front of House Online Ordering 199

7 Shifts

DECEMBER 18, 2019

For those who forgot to pack a lunch but are too time-poor to have a sit-down meal, advertising pre-packaged, nutritious grab-and-go options makes you a viable option for people on the move. Marketing promotions like these offline (distributing flyers around campus, for example) will drum up added excitement about upcoming events.

Specials 362

Specials Food Truck Seasonal Menu Social Media 362

Modern Restaurant Management

JANUARY 9, 2020

Here are three top places to advertise: Online. Or, you can invest in social advertising, which places your ads on target users’ Facebook or Instagram newsfeed. Besides digital marketing, it’s smart to invest in some forms of traditional advertising. Loyalty Program. Out-Of-Home. Social Media.

Marketing 175

Marketing Email Marketing Loyalty Program Social Media 175

Bingage

JULY 21, 2022

Offer Loyalty Rewards to your Customers – Here’s how. Restaurant loyalty program not only helps to reward customer but it increases repeat purchase because when you give purchase rewards customers tend to make another visit to use the reward and to redeem it for the next order.

Marketing 98

Marketing Loyalty Program Social Media Seasonal Menu 98

7 Shifts

JANUARY 31, 2023

You can also use this idea for other holidays and events that you might have like New Year's Eve or the Fourth of July. If you have these events coming up, it makes sense to offer up something free as well. Before Valentine’s Day, host a single’s night or a speed dating event where people can get to know each other.

Specials 195

Specials Online Ordering Email Marketing Loyalty Program 195

Modern Restaurant Management

FEBRUARY 10, 2023

In a survey of millennial buying and communication behaviors, researchers found that almost 20 percent of Americans in the 23-39 age group prefer to buy things online rather than talk to a human being. Catering and event reservations For restaurants with a bigger operation, catering and events become added revenue streams.

Social Media 191

Social Media Mobile Ordering Email Marketing Online Ordering 191

The Restaurant Times

DECEMBER 17, 2021

Social media marketing software is a smart tool to enhance customer loyalty and engage with your regular clients while giving them information about timings, new flavours or combos, exciting discounts, and community events. So, build a great hype around product advertisements. Showcase Customer Loyalty Programs.

Social Media 98

Social Media Loyalty Program Merchandise Point of Sale 98

Bingage

NOVEMBER 11, 2022

WhatsApp was launched as an application for personal communication, but the growing popularity of the app, its ease of use, and the great responsiveness of customers make it useful for marketing purposes. Whatsapp offers direct communication between customers and and business representatives. Types of WhatsApp Marketing Messages.

Marketing 98

Marketing Coupons Point of Sale Advertising 98

The Rail

APRIL 11, 2024

By Eric Tress, Contributor If you are looking for an excellent tool to increase your restaurant’s reservations, email marketing is an effective advertising tool you should consider. According to research by Sopro, over 75% percent of consumers prefer to communicate with brands through email. or "Get 15% Off Appetizers - Sign Up Today!"

Email Marketing 52

Email Marketing Reservations Marketing Loyalty Program 52

Open for Business

MARCH 21, 2023

Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising. Referral programs: One way to encourage positive word-of-mouth is referral marketing.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Social Hospitality

OCTOBER 21, 2019

Restaurant loyalty programs can also be supercharged with psychological techniques, developing engaged customers that last. Offer free meals to the first 50 customers at only one event. For example, develop targeted local advertising with posters, ads, and billboards to push and promote your brand to local customers.

Marketing 150

Marketing Social Media Loyalty Program Email Marketing 150

Social Hospitality

SEPTEMBER 3, 2019

Restaurant loyalty programs can also be supercharged with psychological techniques, developing engaged customers that last. Offer free meals to the first 50 customers at only one event. For example, develop targeted local advertising with posters, ads, and billboards to push and promote your brand to local customers.

Marketing 150

Marketing Social Media Loyalty Program Email Marketing 150

Bingage

JULY 21, 2022

Offer Loyalty Rewards to your Customers – Here’s how. Restaurant loyalty program not only helps to reward customer but it increases repeat purchase because when you give purchase rewards customers tend to make another visit to use the reward and to redeem it for the next order.

Marketing 52

Marketing Loyalty Program Social Media Seasonal Menu 52

Cheetah

AUGUST 17, 2021

Promo merchandise has a longer lasting impact (recall, recognition, awareness…) than online, print and television advertising. These lead to higher engagement with your brand and ultimately, customer loyalty. Especially in face of the current restaurant staff labor crisis , staff loyalty is an important asset.

Merchandise 78

Merchandise Marketing Loyalty Program Cash Management 78

Sling

JULY 4, 2021

8) Invite Local Media To A Special Event. Organize a VIPs-only special event and invite local media to attend. People love to party and if you make the event fun and memorable, attendees will remember your restaurant for some time to come. If you’re hosting a special event, invite a radio station to do a remote broadcast.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Indoor Media

NOVEMBER 8, 2021

Figure out the type of QR code Not all QR codes are the same; the type of QR you should incorporate into your marketing plan depends on the style of advertising campaign you’re running. You can also add a familiar logo to the QR code to visually communicate to customers where to take action.

Email Marketing 78

Email Marketing Coupons Healthcare Loyalty Program 78

Indoor Media

OCTOBER 2, 2017

Whether your restaurant is primed for business breakfasts, ladies who lunch, family dinners, or late night eats, here are six keys to increase loyalty to your restaurant. Reward Programs That Don’t Suck. When it comes to reward (or loyalty) programs, you can go old school or get techy. You’ve Got to Communicate.

Loyalty Program 78

Loyalty Program Email Marketing Social Media Customer Service 78

Touch Bistro

JULY 15, 2021

This refers to the tone and language you use when communicating with customers. Though every company is a bit different, most offer easy advertising options for your restaurant. Be sure to schedule ‘Special Hours’ if your hours change on public holidays or during special events. Step 3: Develop your brand voice.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Modern Restaurant Management

AUGUST 17, 2020

A consumer's brand loyalty was also impacted during recent events, with 33 percent of overall respondents citing an increase in loyalty to the brands they frequented during stay-at-home-orders. This sentiment was most prevalent with millennials, with 43 percent reporting an increase in loyalty.

2020 193

2020 Loyalty Program Mobile Ordering Fast Casual 193

Modern Restaurant Management

APRIL 14, 2020

In addition to the latest resources on COVID-19 restaurant and employee recovery programs, RestaurantsAct.com offers a brand new, industry-first interactive map of each state, District of Columbia and Puerto Rico. This new site is a one-stop hub of critical information for restaurants, employees, customers and industry partners.

Online Ordering 208

Online Ordering Back of House Customer Service Small Business 208

Modern Restaurant Management

APRIL 20, 2021

Event Planning Is Back. With summer around the corner, and an imminent surge of demand for experiences and events in the months ahead, Tripleseat and SevenRooms partnered to survey 1,000 U.S. consumers to better understand their feelings about planning events in 2021.

2021 185

2021 Online Ordering Mobile Ordering Guest Recovery 185

Modern Restaurant Management

DECEMBER 16, 2021

With more options to work outside of the hospitality industry, operators must offer employees more scheduling flexibility, facilitate transparent communication between management and team members, and avoid overworking staff. We also anticipate restaurants will be more cautionary when it comes to menu offerings. Kari Hensien, RizePoint CEO.

2022 177

2022 Food Supply Back of House Kitchen Safety 177

Modern Restaurant Management

AUGUST 19, 2020

Restaurants may compete by creating more and more elaborate experiential dining, whether it's adventuresome, like dining in the dark, or communal, where our social media habits organize dining events with like-minded individuals. This helps build a level of loyalty and trust that will be key to emerging stronger from the pandemic.

Kitchen Safety 225

Kitchen Safety Food Safety Loyalty Program Technology 225

Apicbase

JUNE 20, 2022

Once someone is interested in your concept, you need to understand what type of info they are looking for and how to communicate with them. You need to know that every good working relationship starts with transparent communication, a consistent and regular feedback flow, and mutual respect. Industry events.

Recruiting 52

Recruiting Franchise Franchising Loyalty Program 52

The Restaurant Times

DECEMBER 6, 2021

Creating a distinctive and memorable restaurant brand is one of the most efficient methods to increase customer loyalty. Your brand’s ‘tone and voice’ is evident from your website, social media, marketing materials, live events, etc. . In that situation, you may soon become the go-to spot for business lunches and networking events. .

Social Media 52

Social Media Loyalty Program Customer Service Customer Experience 52

Modern Restaurant Management

DECEMBER 28, 2020

Technology moves from a tool of convenience, to a safety requirement in stadiums and arenas – In the past, technologies that analyzed and reported the length of lines at restrooms and concessions stands were a convenience – a nice perk to keep fans from missing too much of the event. Jerry Abiog, Co-Founder/CMO Standard Insights.

2021 186

2021 Kitchen Safety Food Safety Mobile Ordering 186

The Restaurant Times

SEPTEMBER 22, 2021

As early as 2018, an estimated 84% of all branded communication was visual. Be consistent with your social media management and tell the customers about special promotions or events, loyalty programs, gift cards, and other restaurant news. . Moreover, visual marketing is on an upward trajectory.

Social Media 59

Social Media SEO Website Management Online Ordering 59

Open for Business

OCTOBER 20, 2023

Don’t forget to detail marketing strategies, which could range from social media advertising to partnerships with local businesses. Whether it’s a detailed orientation program or ongoing training sessions, make sure your staff knows what to do and how to do it in a way that aligns with your brand and core values.

License 78

License Email Marketing Seasonal Menu Front of House 78

Modern Restaurant Management

SEPTEMBER 30, 2020

Restaurants that aren't already offering some kind of loyalty program should consider creating one, especially as consumers' grip on their wallets have tightened. Restaurants with a loyalty program should also highlight the benefits while remarketing to guests. Small Business Recovery. percent, which is 16.7

2020 185

2020 Mobile Ordering Guest Recovery Customer Service 185

Modern Restaurant Management

DECEMBER 21, 2020

With restaurant dining rooms closing unexpectedly and inconsistently from market to market, the industry realized the ability to communicate frequently and rapidly to their customers is critical. When you give back to the community, the community takes care of you. Dennis Becker, CEO, Mobivity.

2020 154

2020 Online Ordering Point of Sale Fast Casual 154

Black Box Intelligence

AUGUST 5, 2021

The shift to digital communications has also changed the way businesses recruit, making social media, online job boards and employer branding more important than ever. From social media to online advertising, the most successful recruiters are reaching candidates with messages that resonate on the platforms they use the most.

Recruiting 98

Recruiting 2021 Management Management 98

Restaurant Clicks

NOVEMBER 5, 2017

Private dining, event & catering lead generation optimization. Marketing automations – birthday email program, loyalty systems, and more. PPC – Pay per click (advertising). Which social media platforms should our restaurant business choose to use for marketing and customer communications?

Marketing 61

Marketing Email Marketing SEO Social Media 61

Modern Restaurant Management

FEBRUARY 18, 2020

Fourth, the Internet and its many apps, online reviews, and socially viral communication speeds will continue to disrupt restaurant industry traffic, revenues, brands, and survivability even more over the next decade. This is already creating major shifts in customer discovery, loyalty, and relationship. Reduce theft.

Mobile Ordering 212

Mobile Ordering Front of House Fast Casual Customer Service 212