Goliath Consulting

SEPTEMBER 7, 2023

In this post, we’ll outline top digital marketing strategies that every restaurant should consider to stay competitive in the current digital landscape. Local SEO: Claim Your Territory When “best restaurants near me” is searched, your restaurant should be the top recommendation. Collecting and responding to reviews.

Marketing 78

Marketing SEO Email Marketing Mobile Ordering 78

7 Shifts

OCTOBER 9, 2020

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic. Online ordering - Ditto.

Design 398

Design Social Media Mobile Ordering Online Ordering 398

Cheetah

JANUARY 27, 2022

As 2022 kicks off, operators that wish to stay competitive must upgrade their website and social media presence to keep up with the changing restaurant world. The time and skill set required to keep all your social media channels, website, POS and scheduling systems and other tech tools up to date and effective is becoming harder.

Social Media 78

Social Media 2022 Website Management Online Ordering 78

7 Shifts

OCTOBER 9, 2019

That’s why digital marketing is so important. Read on to learn more about creative digital marketing ideas you can get started on today. A mobile app in particular allows customers to create a profile, track their rewards, get exposed to the brand more frequently, and, most importantly, receive new offers.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

ChowNow

FEBRUARY 14, 2024

More and more restaurants are launching their own websites, mobile apps, and online ordering channels. So much so that diners go out of their way to order directly from restaurants they love. We’re always looking for new ways to help restaurants get more from their online ordering and boost their revenue streams.

Website Management 78

Website Management SEO Mobile Ordering Online Ordering 78

7 Shifts

OCTOBER 23, 2020

In an era when enabling online ordering is essential to running a restaurant, having an online presence for your restaurant is critical. These social networks don't have the capabilities your restaurant needs to become an online business. Squarespace has e-commerce capabilities that can help you sell products and fulfill orders online.

Website Management 370

Website Management Online Ordering SEO Hiring 370

Restaurant365

APRIL 9, 2020

Marketing for restaurants has never been more critical. Your online presence is a key component of a successful marketing effort for your restaurant business. When considering starting a marketing campaign, it’s first essential to understand your target audience. Prioritize local SEO.

Marketing 88

Marketing Social Media SEO Email Marketing 88

Modern Restaurant Management

MAY 28, 2021

While we do live in a mobile world where smartphone pictures have become the norm, professional photography is still needed for restaurants. Making the Most of Your Marketing. Food photography should be a crucial component of your marketing strategy. Researching current marketing trends. Managing SEO.

Social Media 216

Social Media Website Management Mobile Ordering Food Order 216

ChowNow

FEBRUARY 20, 2024

In fact, 77% of diners visit a restaurant’s website before dining in or ordering out. To really bring in sales, you’ll need one that’s optimized for orders. Here’s all you need to know about building a great site that drives online orders. But not all sites are created equal.

Ordering 78

Ordering Mobile Ordering SEO Front of House 78

Lavu

MARCH 6, 2020

At the heart of restaurant technology for marketing is customer analytics. The three important aspects of improving customer service include customer engagement, digital marketing channels, and customer relationship management (CRM) integration. . Email marketing or reaching out to customers via email. Customer Engagement.

Technology 78

Technology Marketing Loyalty Program Social Media 78

7 Shifts

AUGUST 26, 2021

Walchef, founder of Cali BBQ and Cali BBQ Media. Join host Jeremy Julian as he covers a variety of topics, such as trade shows, POS systems, scheduling apps, marketing, social media, mobile payment, EVG, and much more! The Restaurant Technology Guys. podcast website. Restaurant Rockstars Podcast. Secret Sauce.

Coaching 195

Coaching Website Management Email Marketing Retail 195

The Restaurant Times

JANUARY 18, 2022

In recent years, restaurant marketing has gotten considerably more sophisticated. Every company needs a marketing plan that addresses the “Four Ps” of product, pricing, place, and promotion. Those in charge of restaurant marketing and the new business generation encounter intriguing challenges. Social Media .

Marketing 52

Marketing Social Media SEO Email Marketing 52

Restaurant Engine

NOVEMBER 11, 2020

According to one email service provider , email marketing outranks popular marketing tools like social media, SEO, and PPC advertising. This means email marketing for your restaurant is more important than ever. Let’s look at the most effective email marketing subject lines for restaurants.

Email Marketing 97

Email Marketing Marketing Coupons Mobile Ordering 97

Touch Bistro

MAY 18, 2021

Few marketing channels are as effective as restaurant email marketing. A whopping 59% of people say that marketing emails influence their purchase decisions. And, email has proven to generate the highest return on investment of any marketing channel at $38 for every $1 spent. The Ultimate Guide to Restaurant Marketing.

Email Marketing 97

Email Marketing Marketing Loyalty Program Mobile Ordering 97

The Restaurant Times

SEPTEMBER 2, 2020

As the competition among restaurants is exceptionally stiff, they need to do the right marketing to succeed. While offline marketing strategies are necessary for restaurants, it is digital marketing strategies that have become the need of the hour. Digital Marketing Strategies That Restaurants In Saudi Arabia Must Follow.

Marketing 52

Marketing Social Media Email Marketing Mobile Ordering 52

Modern Restaurant Management

MAY 18, 2021

We bought gift cards for future use, donated to employee relief funds, and shared our favorite spots on social media. By August 2020, Americans reported ordering takeout 2.4 By August 2020, Americans reported ordering takeout 2.4 times a week, spending a total of $67 weekly since the start of the pandemic.

Delivery 154

Delivery Kitchen Safety Social Media Online Ordering 154

Aaron Allen & Associates

MARCH 3, 2022

The POS simplifies record keeping and cash flow accountability as well as operations by sending the orders to the kitchen directly. The best restaurant POS systems also come with features like inventory management, customer relationship management (CRM), menu management , and omnichannel ordering capabilities. Kitchen Display Systems.

Management 120

Management Management Mobile Ordering Point of Sale 120

Next Restaurants

AUGUST 22, 2019

Because of this, a large part of modern marketing is SEO : improving your website’s chances of appearing at the most useful times in relevant search results. Younger people don’t just search in Google, they also search in other channels, such as their preferred social media platforms and forum-like areas such as Reddit.

Loyalty Program 60

Loyalty Program SEO Social Media Dietary Restrictions 60

7 Shifts

MAY 23, 2024

Once in your customers' hands, this piece of paper can directly influence what your diners order and how much they spend in one sitting. Categorize your dishes in order of consumption, starting from the appetizers, then the main course, side dishes, desserts, and beverages. or "Do you want your drink upsized?"

Social Media 195

Social Media Loyalty Program SEO Email Marketing 195

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. Ninety-five percent of Americans and 87 percent of those in the UK noted they often ordered take-out before stay-at-home orders began.

2020 193

2020 Loyalty Program Mobile Ordering Fast Casual 193

Restaurant Engine

OCTOBER 28, 2020

Whether you’re just starting your food truck, or you’ve been around awhile a website is a pivotal piece in your marketing arsenal. It’s the central hub for all your food truck marketing, and not only does your food truck website need to be mobile friendly, it also must be user friendly and provide all the necessary information.

Food Truck 78

Food Truck Social Media Food Mobile Ordering 78

Restaurant365

NOVEMBER 19, 2019

Tools like cloud-based scheduling and centralized mobile apps for employees can help make labor scheduling more efficient. Tools based on accurate inventory, like smart ordering, suggested purchasing amounts, or smart receiving (tracking when vendor ingredient costs are above normal), help maintain the profit margin of individual menu items.

Operations 92

Operations 2020 Mobile Ordering Social Media 92

Lavu

NOVEMBER 27, 2019

A Mobile Point-of-Sale System. Mobility is central to a food truck business, and your point of sale should support that. Using a handheld device like an iPad to run credit cards, manage inventory, and place orders streamline operations and fit into the limited space of a food truck. Where are you now?

Food Truck 78

Food Truck Technology Food Mobile Ordering 78

Restaurant365

DECEMBER 4, 2020

In addition to addressing customer concerns about dine-in in general, you may want to consider implementing technology changes that allow for social distancing protocols. For example, using QR codes for menus or adding contactless payment options follows customer expectations for a socially-distanced dining experience.

2021 78

2021 Operations Mobile Ordering Social Media 78

RGU

JANUARY 1, 2020

Debra Murphy As I was working on my content audit , I came across a couple of posts on small business marketing trends for the years 2013 and 2014. Each trend became a marketing must-have for small businesses. I’ve consolidated the content and updated the small business marketing trends to reflect the value they provide today.

Small Business 52

Small Business Marketing Email Marketing Mobile Ordering 52

Touch Bistro

MAY 26, 2021

With orders expected to surge on July 4th, make sure you have the right equipment and restaurant technology to safely accommodate big groups or process more online orders. A mobile POS that you can take tableside to capture customer orders. . Marketing and Promotions. Equipment and Technology. Download Now.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

Goliath Consulting

SEPTEMBER 28, 2021

1 It also allows you to use Google My Business listings and advanced SEO tools. When you optimize your Google My Business account, you can greatly improve your local SEO ranking on Google. Google My Business makes it easier for customers to find your business on mobile maps such as Apple, Google Maps, Waze, etc.

SEO 78

SEO Website Management Food Safety Customer Service 78

The Restaurant Times

MAY 27, 2021

In the digital era, just having an account or a page on social media platforms like Facebook and Instagram is not enough. To Create Social Presence. In this technologically advanced era, people who do not leverage social media tend to be left behind in terms of creating brand awareness. To Create Social Presence.

Social Media 52

Social Media Online Ordering Mobile Ordering Customer Service 52

Gourmet Marketing

FEBRUARY 24, 2021

This man sued the successful pizza chain due to the fact that he was unable to order food from their website or mobile app, despite using screen-reading software. For restaurants, these issues can be viewing a menu, ordering online, or making a reservation. We are your hotel’s digital marketing specialists.

SEO 52

SEO Online Ordering Mobile Ordering Customer Experience 52

Gourmet Marketing

FEBRUARY 24, 2021

This man sued the successful pizza chain due to the fact that he was unable to order food from their website or mobile app, despite using screen-reading software. For restaurants, these issues can be viewing a menu, ordering online, or making a reservation. We are your hotel’s digital marketing specialists.

SEO 52

SEO Online Ordering Mobile Ordering Customer Experience 52

Social Hospitality

FEBRUARY 25, 2021

For most of its existence, restaurant marketing focused on a single goal: getting more people through the door. Technological advancements and changes to the industry brought on by COVID-19 flipped the focus of restaurant marketing on its head. Mobile Menus. Pull up an online order form. Pay the bill on a mobile device.

2021 434

2021 Social Media Mobile Ordering Online Ordering 434

Modern Restaurant Management

JULY 20, 2021

“The market’s recovered a lot quicker than we thought… I think we’re in for a really good summer.” “We’ll see a polarized market—people going for luxury brands, but value brands doing well too,” Crompton said. Older people coming back to the market. People want printed menus.

2021 186

2021 Guest Recovery Online Ordering Point of Sale 186

24/7 Waiter

MAY 5, 2017

However, getting into the food truck business and being successful at it takes work and planning, particularly when it comes to marketing and management. Whatever it is that makes you unique needs to be a major part of your marketing message. The website should be easy to navigate, and it should be easy to use from mobile devices.

Food Truck 28

Food Truck Marketing Management Management 28

Touch Bistro

JULY 15, 2021

The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Open for Business

MAY 2, 2023

Restaurant marketing attracts new customers, keeps regulars coming back, and sets one restaurant apart from the crowd. It’s more important than ever to make savvy marketing central to your business. Quick links What is restaurant marketing? Quick links What is restaurant marketing?

Marketing 78

Marketing Email Marketing Social Media SEO 78

Restaurant Engine

APRIL 24, 2024

Marketing is the key to growing your restaurant and increasing your brand awareness. To do those things, you need a strong, well-developed marketing strategy. In this article, we look at the eight most frequently asked marketing questions for restaurants. 1: What is the “Marketing Mix?” 2: Why Do I Need a Website? . #2:

Marketing 52

Marketing Social Media Mobile Ordering SEO 52