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How a Customer Loyalty Program Helps Restaurants Keep in Touch with Customers

Focus POS

With a loyalty program that resonates with what your customers value, you open the doors to greater communication with your customer base that translates to much more than just increased revenue. How loyalty programs have evolved. Modern loyalty programs add a lot more than a free item after so many purchases.

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How to Get Started With Restaurant Email Marketing

Touch Bistro

Few marketing channels are as effective as restaurant email marketing. A whopping 59% of people say that marketing emails influence their purchase decisions. And, email has proven to generate the highest return on investment of any marketing channel at $38 for every $1 spent. Download Now.

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Gamification Prompts Restaurant Engagement and Loyalty

Modern Restaurant Management

. “Much of restaurant industry marketing is mired in a sea of sameness,” states Lobliner. “Most loyalty programs are largely transactional, and many brands still heavily rely on discounts and coupons to drive sales. The program resulted in 35K new loyalty sign-ups during this single campaign.

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How to write a restaurant marketing plan that puts butts in seats [Ideas and Strategies]

7 Shifts

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It all starts with a great marketing plan. Your marketing plan is the cornerstone of your restaurant's success and business plan. Marketing Plan Template.

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MRM Research Roundup: End-of-April 2021 Edition

Modern Restaurant Management

In this edition of MRM Research Roundup, we have news on understanding customer loyalty, beverage insights, restaurant supply loyalty, the influence of discounts, the state of payments and the evolution of gift cards. Customer satisfaction has traditionally been the main driver of loyalty. The Value of Trust.

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10 Effective Uses for QR Codes

Indoor Media

Businesses can learn how to create free QR codes for their QR code marketing campaigns and what they need to create them. You can then download the generated QR code as an image file to use for your marketing. They are useful in one-time, special marketing campaigns. Mailers can also feature QR codes for coupons.

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Ditching the Marketplace: Getting Diners to Use Your Restaurant Ordering System

ChowNow

Half of women and 44 percent of men said they would try a new restaurant if they had a coupon, according to Publishers Clearing House. Make sure to post your discount code on your social media page, in an email, and on your website. This makes it easier for you to market to them again. Start a restaurant loyalty program. .

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