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Sling
AUGUST 9, 2023
March 2023 13 Expert Tips for Effective Employee Communication March 2023 11 Types of Job Shifts Managers Should Know March 2023 What Is Incentive Pay and How Does it Work?
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Digital Marketing Tips to Attract More Valentine’s Day Diners
Modern Restaurant Management
FEBRUARY 9, 2021
Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.
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How to Manage Multiple Restaurants and Locations
7 Shifts
SEPTEMBER 16, 2021
It means guests love the food you serve so much that one location simply won’t cut it — and you get to serve more customers, generate more revenue , and expand your business. Expanding your place in the food service industry happens in one of two ways — developing a new restaurant concept or replicating an existing one.
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7shifts Employee Resources Hub
7 Shifts
SEPTEMBER 20, 2022
Here you'll find links to our favorite blog and support articles, information about 7shifts Academy, our social media profiles, and more. How to Serve in a Fine Dining Restaurant : Fine dining restaurants tend to offer elaborate food at higher price points, with attentive, often formal service. Restaurant Marketing Course.
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How to Handle Temporary Restaurant Closure during COVID-19
7 Shifts
MARCH 27, 2020
However, many states that are forcing restaurants to stop their dine-in services are allowing them to operate as takeout and delivery-only establishments. Read through our article on how to pivot your restaurant to takeout & delivery to see if leveraging these revenue channels is an option for your business.
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6 Ways Chatbots Can Help Restaurant Businesses
Social Hospitality
AUGUST 25, 2019
When it comes to digital marketing for restaurants , there are various avenues to explore. Restaurant Chatbots can converse with customers without the need for human labor. Most large F&B brands know the power of messaging apps to respond to customer queries. It can be difficult to employ a great customer service team.
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5 Marketing Hacks To Promote The Reopening Of Your Restaurant
The Restaurant Times
AUGUST 29, 2020
However, customers are still wary of venturing out, and restaurants can no longer rely on word of mouth or offline mediums to keep their businesses top of mind. One of the biggest challenges restaurateurs are facing today is marketing during the reopening. How To Market Your Restaurant During Reopening.
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What does loyalty mean for restaurants? A complete guide to creating lifelong regulars
Open for Business
APRIL 9, 2024
In this article, we explore the meaning of loyalty for restaurants, discuss its benefits, and share tips for creating loyalty rewards programs that work. Four examples of customer loyalty programs When it comes to customer loyalty programs, what works for one restaurant might not work for the next.
Restaurant Loyalty & Omnichannel Marketing Can Scale Your Business
Squirrel Systems
OCTOBER 2, 2023
Omnichannel marketing is a strategy for restaurants that can drive greater customer loyalty, brand awareness, and repeat visits from guests. Omnichannel marketing is a common strategy in many industries, including retail, entertainment, and eCommerce. Returning guests don’t want to be treated as if they were a new customer.
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4 Proven Reopening Marketing Strategies for Restaurants
Cheetah
OCTOBER 22, 2020
As businesses are gradually reopening in California , restaurants are coming up with reopening marketing strategies to fit a COVID-19 world. Now we’re here to share with you 4 proven marketing tips and techniques to help you keep loyal customers and get some new ones. In this article. Create Irresistible LTOs.
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7 Proven Marketing Strategies for Cloud Kitchen To Attract and Retain Customers in Saudi Arabia
The Restaurant Times
JUNE 29, 2020
Despite the favorable dynamics, a proper cloud kitchen marketing plan is integral for ensuring business longevity. Your cloud kitchen brand might be serving top-quality food, but effective marketing is necessary to amplify your brand’s reach. How To Market Your Cloud Kitchen In Saudi Arabia.
What is a Ghost Kitchen? Winning Models, Trends, and Opportunities
Apicbase
MAY 29, 2024
Every few months, a media article declares the death of ghost kitchens as a viable business model. Market data, however, tells a different story. Indeed, they have been around for over a decade: a NYT article from 2019 dates them back at least to 2013. That is not too bad for a dying sector. Commissary kitchen.
Retail Management 101: 20 Skills You Need To Have
Sling
SEPTEMBER 13, 2022
For example, your point-of-sale software is cumbersome for your employees and customers and needs to be replaced. In addition, your front door is broken making it difficult for your customers to enter. Your employees can come to you with minor issues that can distract you from the larger business issues, like marketing and sales.
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6 Ways to Future Proof Your Restaurant
Next Restaurants
SEPTEMBER 24, 2019
In order to stay competitive in an ever-increasing tighter market, restaurants need to ensure they stay relevant, engaging and consistently interesting to their guests. Put simply, restaurants need to future-proof their marketing strategy to guarantee lasting success. Take the Time to Build a Brilliant Email List for Your Restaurant.
7 Pop-Up Restaurant Marketing Ideas: How to Successfully Market a Pop-Up in 2023
The Restaurant Times
NOVEMBER 17, 2022
When it comes to restaurants, especially, guests search for locations that offer unique food, a comfortable ambiance, and only the best customer service. Additionally , 20% of customers who shop at pop-ups decide to do so to share experiences. . The market has changed regarding what people spend their money on in recent years.
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29 Restaurant Marketing Tips To Win Your Market
Sling
JULY 4, 2021
Restaurant marketing has changed dramatically over the past 20 years. With the rise of the internet and the ubiquity of smartphones and tablets, the vast majority of marketing efforts are concentrated online. But there are still effective marketing channels available offline too. 1) Produce A Food-Prep Video.
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How can technology support the future of coffee production?
Perfect Daily Grind
SEPTEMBER 27, 2022
You may also like our article on how technology has changed in the coffee industry over the last few years. Streamlining logistics and market analysis. Tran Dao is the Shared Service Team Leader for Sucafina. Cargoo is a new platform that facilitates communication about a specific shipment between all stakeholders,” she says.
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4 tips to win back customers and keep them coming back
Tableo
JUNE 26, 2023
This article explores the value of customer retention and the techniques that can successfully recoup unhappy clients. Here’s how you can accomplish it successfully: Listen attentively: When customers provide feedback or voice their dissatisfaction, listen carefully. So let’s get started!
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7 Best Digital Marketing Tactics for Delivery-Only Restaurant Business Owners.
Bingage
JULY 18, 2020
Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. Let’s start – 1.
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7 Best Digital Marketing Tactics for Delivery-Only Restaurant Business Owners.
Bingage
JULY 18, 2020
Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Let’s start – .
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6 Tips to Improve Your Commissary or Shared Kitchen Digital Marketing
The Food Corridor
NOVEMBER 3, 2021
How Essential is Commercial Kitchen Marketing? When it comes to building your brand, creating awareness about your business, and ultimately getting new customers into your shared kitchen or commissary, a small investment of time and effort can pay off massively. There are many approaches to marketing online.
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Different Types of POS Systems
BNG Point of Sale
OCTOBER 13, 2021
In this article, we take a closer look at each type of device and software and explain which features are helpful for a range of business types. Real-time, easy-to-change readings of stock, pricing and customers and employee statistics improve sales performance. There are a wide array of options on the market today.
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The Foodservice Industry’s Guide for Surviving COVID-19
Transact
APRIL 2, 2020
At this point, most restaurants and food service establishments have closed their dining areas either by choice or by mandate and have limited service to takeout and delivery. Remove condiment containers, tissue dispensers and other objects that could be handled by customers and pass along contagions.
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Why You Need A Restaurant Operation Manual In 2022
The Restaurant Times
MARCH 10, 2022
The UK’s multi-billion pound full-service restaurant industry, which stood at around £23 billion in 2020, is expected to witness a significant dip in sales in the year 2021. It will intensify the competition among the 42,070 industry players to capture market share in a steeply recuperating market.
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Increasing Your Restaurant Delivery Profits
Restaurant Engine
JUNE 23, 2021
The pandemic presented an opportunity for restaurant delivery services. For most of your restaurant customers, delivery is an expected service. Doing this lets you find more customers near you and reach a larger audience. Using delivery sites exposes you to more potential customers by increasing your visibility.
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The Top Benefits Of POS Ordering Systems For Restaurants
BNG Point of Sale
NOVEMBER 20, 2020
POS systems are devices used by waiters and managers to place orders at tables, online, and communicate them to the kitchen. Getting an order wrong damages your profit and customer retention. This new online ordering system allows waiters, managers, and customers to send orders directly to the kitchen.
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5 Effective Restaurant Loyalty Programs, Plus Tips For Success
Sling
MAY 9, 2021
One of the best ways to keep customers coming back to sample your fare is to implement restaurant loyalty programs into your workflow. In this article, the restaurant-management experts at Sling discuss some of the best ideas and give you tips for making your restaurant loyalty program great. What Is Customer Loyalty?
7 Ways To Improve Customer Loyalty | A Guide For Businesses
Sling
DECEMBER 2, 2020
Cultivating customer loyalty is an essential part of making your business a success in the 21st century. But what is customer loyalty, and why is it so important? And how can you improve customer loyalty in your business? What Is Customer Loyalty? Why Is Customer Loyalty Important? How To Improve Customer Loyalty.
Restaurant Branding 101: How to Brand Your Restaurant with Power Marketing Tools
The Restaurant Times
OCTOBER 11, 2021
The art of successful branding is a challenge for any business, but it’s even more vital for those of us in food services. Restaurants are often dependent on a mix of quality, uniqueness, and good service in order to sustain and grow their business. Good branding is the art of communicating those values to the diner.
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Which Restaurant Reservation System Is Best for Me: Resy vs OpenTable vs Yelp vs Tock
Cheetah
SEPTEMBER 23, 2020
Restaurant reservation systems help solve one of the biggest challenges of the foodservice industry – managing the constant influx of reservations and customers. In this article, we compare 4 of the best reservation systems out there to help you make the right choice for your restaurant. Reading Time: 5 minutes.
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5 Best Restaurant Reservation Systems Compared: Resy, OpenTable, Yelp, Tock, Toast
Cheetah
SEPTEMBER 23, 2020
Restaurant reservation systems help solve one of the biggest challenges of the foodservice industry – managing the constant influx of reservations and customers. In this article, we compare 4 of the best reservation systems out there to help you make the right choice for your restaurant. Reading Time: 5 minutes.
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Create the Perfect Restaurant Rewards System
Ordyx
FEBRUARY 10, 2020
Loyalty programs are a way for business owners to recognize customers’ purchasing behavior and increase the chances of them coming back through the use of rewards. The numbers spiked with a total of 64 percent of brands reporting an increase in customer accounts. Is it to improve customer retention? Establish your goals.
The Top Benefits Of POS Ordering Systems For Restaurants
BNG Point of Sale
NOVEMBER 20, 2020
POS systems are devices used by waiters and managers to place orders at tables, online, and communicate them to the kitchen. Getting an order wrong damages your profit and customer retention. This new online ordering system allows waiters, managers, and customers to send orders directly to the kitchen.
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POS System Vs Cash Register: What’s The Difference?
BNG Point of Sale
SEPTEMBER 8, 2021
The major distinction between a cash register and a POS system is in terms of the convenience of use and in how well people can communicate with one another. . In this article, we discuss what a POS system and a cash register are, as well as highlight the differences between a POS system and a cash register. Touchscreen device .
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PPP Funding – Ideas for Maximizing Impact
Margin Edge
APRIL 27, 2020
We have been tracking closures across our data set and even though we know they are impacted differently in terms of operating status and model, we actually saw the closure percentage in full-service vs non-full service track almost identically around 40%. Full service places have had to rapidly convert to take out and deliver only.
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7 Issues that Threaten the Franchisor and Franchisee Relationship
7 Shifts
DECEMBER 11, 2019
Clever marketing and strong branding from a restaurant’s corporate offices can boost sales for franchised restaurants. A lack of trust and communication between both parties worsens this cycle, with franchisees of worldwide restaurants like McDonald’s, Dominos, and Subway having very public disputes with their franchisors.
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How to choose a restaurant marketing agency
Clover - Restaurants
MAY 10, 2024
Digital marketing efforts like social media, email marketing, pay-per-click advertising, and search engine optimization can help you build a strong presence online. Digital marketing also helps you build stronger relationships with your current customers. 57% of consumers looked at restaurant reviews.
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The Top 24 Restaurant Management Apps for Owners and Operators
7 Shifts
MARCH 10, 2022
7shifts provides a cloud-based team management and scheduling solution, allowing owners and managers to schedule restaurant employees , approve shift trades, and communicate with staff from one easy-to-use mobile app. Team Communication. Most managers are familiar (and frustrated) with traditional paper scheduling techniques.
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The Benefits of Guest Feedback in the Hospitality Industry
Social Hospitality
OCTOBER 28, 2020
The hospitality industry is the poster child of customer-centricity and always putting the customers’ needs first. Customers are now accustomed to a new level of customer care. Thus, those in the world of hospitality need to, again, elevate their own service and boost the experience they provide to guests.
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The Benefits of Guest Feedback in the Hospitality Industry
Social Hospitality
OCTOBER 28, 2020
The hospitality industry is the poster child of customer-centricity and always putting the customers’ needs first. Customers are now accustomed to a new level of customer care. Thus, those in the world of hospitality need to, again, elevate their own service and boost the experience they provide to guests.
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31 Restaurant Marketing Ideas for 2021
Touch Bistro
JULY 15, 2021
The restaurant industry is a competitive space, and you need unique restaurant marketing ideas if you want your venue to stand out. The challenge is, restaurant marketing and promotions can take many forms, and not every strategy will resonate with every diner. The Ultimate Guide to Restaurant Marketing. Download Now.
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What’s Next?: MRM Restaurant Survival Guide Updates
Modern Restaurant Management
APRIL 2, 2020
Rally for Restaurants is a grassroots movement built to support local restaurants and stimulate cash flow by encouraging consumers to order takeout and delivery so the foodservice community can count on the income to keep their businesses running. ” NCR wants to help its restaurant customers during this difficult time.
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Content Marketing Strategies for Attracting More Customers to Your Bar
The Rail
AUGUST 18, 2023
By Sergey Solonenko, Contributor Creating an actionable inbound marketing strategy is never easy. Despite having the best modern tools at your disposal, it's still hard to create a converting marketing funnel and increase brand awareness in an ideal customer. What Are the Best Channels for Promoting Your Bar?
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5 Psychological Theories to Boost Restaurant Marketing
Social Hospitality
OCTOBER 21, 2019
Want to boost your restaurant marketing? Psychological techniques can give your restaurant marketing an effective boost. Restaurant loyalty programs can also be supercharged with psychological techniques, developing engaged customers that last. It can be a constant challenge to get customers through the door of your restaurant.
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