7 Shifts

OCTOBER 9, 2020

Diners are turning to online ordering in increasing numbers because of COVID-19 pandemic restrictions on on-premise dining. According to a survey conducted by S&P Global Market Intelligence, 40% of Americans are ordering more food for takeout and delivery now than they were before the pandemic.

Design 398

Design Social Media Mobile Ordering Online Ordering 398

7 Shifts

NOVEMBER 9, 2022

A great email newsletter. When done right, email marketing works wonders—you stay top of mind and increase order values. of customers make a monthly purchase based on marketing emails. Benefits of Having an Engaging Newsletter for Your Restaurant Business. It helps in business promotion.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

JUNE 3, 2024

By the time I’ve purchased enough to get me to the $100 threshold (which for me, doesn’t take long), the long-forgotten punch card has already made its way to a trash can or is making friends with the gum wrappers at the bottom of my purse. It’s not just about points; it’s about building lasting relationships.

Loyalty Program 198

Loyalty Program Coupons Customer Experience Seasonal Menu 198

Modern Restaurant Management

JANUARY 31, 2024

To delve more into the results, Modern Restaurant Management (MRM) magazine reached out to Matt Zibell, VP Technology at TouchBistro. So, to me, finding out that over a quarter of restaurants don’t have a website was a bit surprising. What can restaurateurs take away from the responses of their fellow operators?

2024 198

2024 Online Ordering Website Management 2023 198

7 Shifts

MARCH 10, 2021

These may be traits that come naturally to the best restaurateurs, but they can also learn some valuable habits to help them efficiently and effectively run a business and meet their goals. A successful business plan covers everything from the food you’ll serve to how your restaurant will look and how you want your customers to feel.

Management 370

Management Management Small Business Email Marketing 370

Lavu

MAY 27, 2020

Khatri, CEO of Lavu and MenuDrive, wrote that the National Restaurant Association 2019 State of the Industry report indicated that nearly half of adults were more likely to order food delivery online than just two years prior. While, on the other hand, restaurants adjust to curbside delivery and takeout orders.

Online Ordering 78

Online Ordering Ordering Loyalty Program Mobile Ordering 78

7 Shifts

AUGUST 12, 2020

So far, 2020 has thrown marketing plans, advertising budgets, and restaurant growth out of the window. But as restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan too. Which is where your restaurant marketing plan comes in. So, where do you start?

Marketing 420

Marketing 2020 SEO Loyalty Program 420

ChowNow

FEBRUARY 27, 2024

Effective restaurant marketing means reaching diners wherever they are. To gain more diners and drive more orders, restaurants need to optimize their mobile marketing and make it easier to order. What’s mobile marketing? Why mobile marketing for restaurants? Where to start? Not sure where to start?

Marketing 78

Marketing Mobile Ordering Email Marketing Online Ordering 78

ChowNow

NOVEMBER 13, 2019

Saturdays in December are statistically the busiest days for all types of independent restaurants across the country, and pizzerias see their largest order sizes on key dates between Thanksgiving and New Year’s. Here are five reasons why online ordering should be a part of your restaurant’s holiday strategy.

Online Ordering 60

Online Ordering Ordering Email Marketing Seasonal Menu 60

Modern Restaurant Management

FEBRUARY 9, 2021

Valentine’s Day is often a busy time for restaurants, but many are now dealing with various challenges amid the pandemic, like no indoor dining or limited capacity as well as more customers opting for carry out. With the Marketing Rule of 7 , it takes an average of seven interactions with a brand before a purchase takes place.

Marketing 219

Marketing Email Marketing Website Management Social Media 219

RGU

JANUARY 1, 2020

Debra Murphy As I was working on my content audit , I came across a couple of posts on small business marketing trends for the years 2013 and 2014. Each trend became a marketing must-have for small businesses. 8 small business marketing trends essentials1.

Small Business 52

Small Business Marketing Email Marketing Mobile Ordering 52

Modern Restaurant Management

DECEMBER 30, 2020

The late October survey found that a majority of consumers (74 percent) said they would continue to eat out “about the same as now” or “more frequently” over the next three months. Marketing Moves to Make Now. Restaurants must ensure that they have claimed their business profiles on Google.

Loyalty Program 205

Loyalty Program Email Marketing Online Ordering Employee Relations 205

SpotOn

MARCH 5, 2024

Kim Dieu knows marketing. Before she opened the modern Vietnamese concept Mi' N Tea , alongside her brother, Troy, and parents, Kim Tran and Dan Dieu, she worked in product marketing and graphic design, helping build brands. A small slip of paper made a huge impact—she converted 60% of customers.

Email Marketing 52

Email Marketing Loyalty Program Online Ordering Front of House 52

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Basant Baruah, Senior Content Marketer, Beaconstac. Below are a few examples of small and big F&B chains applying unique marketing techniques. Here are their insights.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

Modern Restaurant Management

MAY 20, 2020

This is especially true in terms of how we do business, as the pandemic is already having a negative impact on restaurants in particular across the board. First, create a page dedicated to your unique response to COVID-19 as a business. Email Marketing: Keep People Informed. But thankfully, all hope is not lost.

Mobile Ordering 233

Mobile Ordering Email Marketing Online Ordering Point of Sale 233

ChowNow

JANUARY 6, 2021

Read on for 5 tips that will help you run a successful and profitable business this year. . Invest in the right online ordering platform. Online ordering became a vital lifeline for restaurants at the peak of the COVID-19 pandemic. How to: Find the Best Online Ordering System for Your Restaurant.

2021 148

2021 Mobile Ordering Online Ordering Download 148

Modern Restaurant Management

APRIL 14, 2020

To add resources to these guides, reach out to Modern Restaurant Management (MRM) magazine Executive Editor Barbara Castiglia at bcastiglia@modernrestaurantmanagement.com with news. The National Restaurant Association launched an industry grassroots education and engagement resource available online at RestaurantsAct.com.

Online Ordering 207

Online Ordering Back of House Customer Service Small Business 207

Next Restaurants

JUNE 30, 2020

Owners are faced with the challenge of keeping their business alive even amidst limited gatherings, quarantines, curfews, and the fear of infection. According to a report by marketing research firm Nielsen, there has been a 15% increase in social media app usage since the pandemic. Connect with Your Guests Online.

Social Media 160

Social Media Email Marketing Online Ordering Food Safety 160

7 Shifts

JANUARY 7, 2021

As restaurants reopen and business starts to pick up again, it’s important you pick up your marketing plan, too. To help, we’ve created the ultimate restaurant marketing guide, covering strategy, creative, branding, marketing channels, paid and unpaid advertising, and so much more. What are they ordering?

Marketing 195

Marketing 2021 SEO Loyalty Program 195

Chowly

APRIL 17, 2024

Introduction In the dynamic realm of restaurant marketing, two industry leaders, Targetable and Chowly, are forging a united path forward. Their recent insights, shared on a Hospitality Hangout podcast episode, shed light on innovative strategies tailored to improve digital marketing for SMBs. The journey begins with discoverability.

Marketing 52

Marketing Social Media Email Marketing Online Ordering 52

Cheetah

APRIL 23, 2021

In this fourth and final chapter of the Ghost Kitchen 101 series we look at the marketing strategies that empower ghost kitchen brands, help increase their online visibility and enable them to crush the competition. The only arena where virtual restaurant brands can compete over visibility is online. Reading Time: 6 minutes.

Email Marketing 148

Email Marketing Social Media Online Ordering Customer Experience 148

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing, the business can’t receive its greatest rewards. More info is here.

Delivery 98

Delivery Social Media Marketing Online Ordering 98

Open for Business

JANUARY 26, 2023

And if restaurant owners don’t put restaurant marketing efforts behind a promotion, the best concepts can stall. Look at shift occupancy reports to find the less busy times. Online ordering People are so crazy about online ordering that it makes sense to promote heavily if you have it. What is the goal?

2023 122

2023 Loyalty Program Social Media Seasonal Menu 122

Modern Restaurant Management

AUGUST 17, 2020

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features consumers' dining desires, the power of personalization and the untapped opportunity in localized marketing. The survey found that 59 percent of US and 47 percent of UK consumers plan to dine-out as soon as they are able. Mixed take-out bag.

2020 192

2020 Loyalty Program Mobile Ordering Fast Casual 192

SpotOn

APRIL 8, 2024

The National Restaurant Association says 45% of consumers plan to eat out or order online that day, making it the busiest and most profitable holiday of the year for restaurants everywhere. 💡 4 in 10 consumers will eat out or order online on Mother's Day. Check it out, then call your mother.

2024 98

2024 Seasonal Menu Social Media Loyalty Program 98

Apicbase

MAY 29, 2024

Every few months, a media article declares the death of ghost kitchens as a viable business model. Market data, however, tells a different story. This definition allows us to include all the different types we see on the market today. Starting from this definition, we can describe four types of cloud kitchen business models.

Kitchen Safety 52

Kitchen Safety Front of House Online Ordering Food Order 52

SpotOn

FEBRUARY 27, 2024

Preparing for major events and holidays, like Easter weekend, can help save your restaurant from chaos and make the most out of a holiday synonymous with the brunch rush. Luckily, all it takes is a few strategically placed chocolate eggs or paper egg cut-outs. Think beneath tables, behind curtains, underneath chairs.

Social Media 52

Social Media Seasonal Menu Email Marketing Online Ordering 52

ChowNow

JANUARY 6, 2022

Read on for 5 tips that will help you run a successful and profitable business this year. . Invest in the right online ordering platform. Online ordering became a vital lifeline for restaurants at the peak of the COVID-19 pandemic. How to: Find the Best Online Ordering System for Your Restaurant.

2022 78

2022 Mobile Ordering Online Ordering Download 78

Next Restaurants

MARCH 8, 2022

These signs are great for attracting the attention of passersby, but you can take it even further and amplify their marketing power by using your restaurant chalkboard signs as a form of social media marketing. Chalkboard marketing is a cost-effective way to energize your advertising.

Social Media 122

Social Media Seasonal Menu Email Marketing Online Ordering 122

Perfect Daily Grind

APRIL 17, 2023

However, thanks to the growing prevalence of technology and online platforms in the coffee industry, it is now easier and more streamlined than ever to buy green coffee. This is true for small and medium-sized coffee businesses, too. You may also like our article on what a green coffee trader does.

Technology 114

Technology Transportation Online Ordering Small Business 114

Restaurant Engine

SEPTEMBER 23, 2020

This is a common problem for both new and established restaurants, and it all comes down to marketing. In this article, let’s look at 2020 restaurant marketing trends for your best year yet, and so you don’t have to ask, “Where are my diners?”. Have Someone Dedicated to Marketing. Offer a Wi-Fi Exchange. Offer Packages.

2020 95

2020 Marketing Email Marketing Social Media 95

Bingage

JULY 18, 2020

Digital marketing is not a new term now, but with the consistent appearance of new patterns and innovations, it is developing continually. Everybody knows about its significance, yet without fusing the latest trends & strategies in digital marketing business can’t receive its greatest rewards. Let’s start – .

Delivery 98

Delivery Marketing Social Media SEO 98

Open for Business

NOVEMBER 21, 2022

Others need an all-in-one platform that helps with every area of the hospitality business. And it usually takes the form of apps on their iPhones. It can take a lot of mistakes, miscommunications, data entry, and drudgery out of running a small business. Restaurant365. Agorapulse.

Food Safety 78

Food Safety Email Marketing Mobile Ordering Website Management 78

Modern Restaurant Management

MAY 21, 2020

Though expecting business as usual to be ‘usual’ is a little far fetched, many restaurants are opting for innovative ways to counter the virus – some even becoming part of the solution. Here’s a quick checklist to help you make safe choices while ensuring business continuity: Redesign Your Offerings.

Social Media 197

Social Media Food Safety Cash Management Kitchen Safety 197

Modern Restaurant Management

MARCH 19, 2020

Food bloggers and influencers are modern-day critics that can wield enough persuasive power to make or break a hospitality business. Any restaurant or F&B business can leverage this form of marketing to their benefit, it just requires a little know-how in the realm of digital networking.

Influencer 194

Influencer Marketing Social Media Online Ordering 194

ChowNow

DECEMBER 16, 2020

The restaurant delivery business has grown enormously in recent years, and it shows no signs of fading. Since the start of the COVID-19 pandemic, roughly half of all consumers have ordered delivery from a restaurant, and delivery sales have increased by 120 percent. Keep an eye on delivery hours and order volume, too.

Delivery 78

Delivery Email Marketing Mobile Ordering Online Ordering 78

Open for Business

MAY 19, 2023

Still, staying on top of what’s new can help your restaurant stand out from the pack. As guest preferences change and new developments in technology come out, keeping up to date can help you in several key ways. Instead, they show orders on a screen and can even help manage how meals are coursed out.

2023 78

2023 Hospitality Loyalty Program Email Marketing 78