‘Broad, One-Size-Fits-All Messaging Has Been Replaced by Tailored Campaigns that Resonate with Specific Audiences’

Marketing agency Thought For Food & Son has been doing a lot more than just think about food for 20 years. While the family-owned and operated firm has evolved from a public relations boutique into a full-service digital and design agency, their main vision has remained: helping food companies tell their stories and connect with the right audiences.

“The past 20 years have been an incredible journey, and I’m so proud of how our family business has grown and evolved,” said Alan A. Casucci, Founder & CEO at Thought For Food & Son. “As we celebrate this milestone, it’s inspiring to see the next generation bring fresh energy and innovative ideas to the table, ensuring we remain a leader in food marketing for years to come.”

To discuss the firm's growth, the evolution of food marketing and its future, Modern Restaurant Management (MRM) magazine reached out to Alan A. Casucci.

Alan A. Casucci, Founder & CEO at Thought For Food & SonIn what ways has food marketing…