How to Market Your Restaurant During and After COVID-19
5 Min Read By Dew Smith
With dining rooms having been shut down for the majority of 2020, the only option for people to visit their favorite restaurants has been through takeout or delivery. COVID-19 has transformed the restaurant and hospitality industry, which means that restaurants need a new approach to promoting and marketing their business to health and safety-conscious diners.
As a restaurant owner, social media is one of the cheapest and most-accessible ways to connect and engage with your diners—and drive more business through your virtual or real-life doors. You need to adapt your restaurant’s social media marketing approach in the “new normal” of COVID-19.
The Power of Social Media for RestaurantsSocial media is an incredibly powerful tool—especially for such a universally loved (and needed) category like food and drink. Across all social media platforms, from Facebook to Instagram, food and restaurant brands are some of the best-performing companies on the web.
On Twitter, food…
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