MRM Research Roundup: End-of-February 2020 Edition

This edition of Modern Restaurant Management (MRM) magazine's Research Roundup features the National Restaurant Association's State of the Industry Report, food industry pressures, foodservice opportunities, influencer marketing, foot traffic analysis and the dining-out dollar.2020 State of the Restaurant IndustryThe National Restaurant Association released its 2020 State of the Restaurant Industry Report which examines key factors impacting the restaurant industry including the current state of the economy, operations, workforce, and food and menu trends across segments from quickservice to fine dining. The report is an authoritative look at the industry and its challenges and opportunities based on a range of national surveys of restaurant owners, operators, chefs and consumers.

Key findings regarding economic conditions include:

Restaurant industry sales are projected to reach a record $899 billion in 2020, with the moderate four percent growth rate mirroring general…