Sat.Jul 29, 2017 - Fri.Aug 04, 2017

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The Biggest Misconceptions About Coupon Advertising

Indoor Media

Think that user-generated reviews on social media platforms such as Facebook and Yelp are the top factor behind consumers’ restaurant selections? Think again. Despite the fact that you operate a restaurant in a hyperconnected, digitally driven society, recent research shows that deals and special offers still drive more than one-third of the conversation on where to eat out.

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Dawn Before the Darkness: What the Upcoming Solar Eclipse Means for Food Service Operators

Sustainability Beyond the Plate

On the morning of August 21 st the sun over California will dim by about 70% as America experiences its first coast-to-coast solar eclipse since 1979. Back in the 70’s, solar was a futuristic technology, but now we are living in that future and on some days, California meets as much as 40% of its electric demand with solar power 1. No one knows exactly what effect the loss of solar radiation will have on the State’s electric grid but best guesses put the loss of peak generation at about 6000 Meg

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3 Things That Keep Restaurant Owners up at Night and How to Fix Them

Indoor Media

From closing your doors late at night to being on call at all times of the day, running a restaurant is the ultimate full-time job. Even when you do find time for sleep, some things will inevitably keep you tossing and turning before you drift off. The most common among late-night worries, is, “How can I be sure we become (or continue to be) a profitable restaurant?

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