Four Ways QSRs MUST Innovate to Outlast the Pandemic

Extraordinary times always seem to lead to extraordinary innovations, and the restaurant industry is currently in the midst of perhaps the greatest time of upheaval, ever. And yet, despite the high unemployment, Quick Service Restaurants are one of the few sectors still hiring in massive numbers.

So, what are the big brands doing right that they are not only surviving, but thriving during the COVID-19 pandemic? A large part of their success are the innovations that are reinventing their restaurants to accommodate a changed consumer base. Let’s take a look at four ways your QSR should innovate, that have already shown success elsewhere.

1. Open Up More 'Ghost Kitchens'Restaurant locations are having a hard time keeping up with all the mandated restrictions to dining in. We’ve seen entire states reopen and re-close in short order due to spikes in cases. It’s a giant expense to gear up to reopen, invest in perishable supplies, rehire staff, upgrade safety measures ... all…