7 Shifts

OCTOBER 9, 2020

After all, intuitive design and up-to-date information can turn a website visitor into a paying customer. Restaurant website design: Taking a DIY approach vs. hiring a web development team Consider whether you want to build your restaurant's website or hire someone to do it for you. How to build your restaurant’s website.

Design 397

Design Online Ordering Website Management Social Media 397

7 Shifts

OCTOBER 23, 2020

Did you know that three in four customers will visit a restaurant's website before dining at that restaurant? Here are a few things to consider: The pros and cons of the DIY approach to restaurant website design Pros: Making your own website for your restaurant is much more affordable than hiring professional help.

Website Management 370

Website Management Online Ordering Hiring SEO 370

Modern Restaurant Management

SEPTEMBER 16, 2020

Customers are going to be hesitant to dine indoors. By providing a safe, pleasant and healthy indoor dining experience, and promoting and marketing it to your new and past customers, restaurants can help to hasten the return of customers and keep everyone safe. Blaze Bullock, SEO Strategist, Blaze Digital Marketing.

Marketing 585

Marketing Social Media Food Safety Email Marketing 585

7 Shifts

AUGUST 18, 2024

This could be a good choice if you find a business that is already established and has a loyal customer base. Choosing Your Concept & Bar Type Defining your concept Your concept is the main idea or theme and includes service style, cuisine, menu, and music. This will give you a good idea of their product and service.

Bar 370

Bar License Email Marketing Customer Service 370

Modern Restaurant Management

AUGUST 17, 2020

Execution will play a pivotal role in building customer trust and ensuring today's diners remain loyal." Both sides agreed that a negative take-out experience – ranging from a reduced menu to poor service – was a deal-breaker. Restaurants vs. delivery services. Can't touch this.

2020 493

2020 Mobile Ordering Loyalty Program Food Safety 493

7 Shifts

JANUARY 7, 2021

We’ve also included a restaurant marketing plan PDF with all the questions you need to ask (and answer) to get into the minds of your customers and create a marketing recipe for success. But would a first-time customer know what your restaurant is made of by sitting at a table? Which is where your restaurant marketing plan comes in.

Marketing 195

Marketing 2021 SEO Loyalty Program 195

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats. Table of Contents.

Seating 221

Seating Email Marketing Marketing SEO 221

Modern Restaurant Management

OCTOBER 9, 2024

To learn more about how restaurants can optimize and create craveworthy catering menus, Modern Restaurant Management (MRM) magazine reached out to Michelle Smart, Chief Customer Care Officer at ezCater, for real-world examples and tips. Engaging content on social media platforms and can whet customer appetites and create a sense of community.

Catering 221

Catering Dietary Restrictions Seasonal Menu Tip Distribution 221

7 Shifts

MAY 23, 2024

This proves that any restaurant business owner who wants to survive in this economy should be open to trying unconventional sales strategies to attract customers and continue making a profit. Once in your customers' hands, this piece of paper can directly influence what your diners order and how much they spend in one sitting.

Social Media 195

Social Media Loyalty Program Email Marketing SEO 195

7 Shifts

OCTOBER 9, 2019

Having an online presence that’s consistent, accessible, and engaging is one of the best ways for your restaurant to make a great first impression to prospective customers. Engage your Customers with Loyalty Programs Restaurant loyalty programs have come a long way from the days of the “10 stamps on a business card = 1 free beverage” system.

Loyalty Program 284

Loyalty Program Marketing Social Media Mobile Ordering 284

The Restaurant Group

JULY 25, 2024

In the bustling and dynamic food service industry, you always try to provide a pleasant guest experience while ensuring a positive cash flow after all expenses have been accounted for. As the average customer studies the menu for only 109 seconds (Gallup), you must make the most of it with menu engineering.

Hiring 78

Hiring Loyalty Program Website Management Cash Management 78

7 Shifts

AUGUST 26, 2021

The Restaurant Growth Podcast by 7shifts brings together restaurant leaders from all corners of our industry: full-service, quick-service, tech, and everyone who helps push hospitality forward. Begin your podcast listening with this episode on staff hiring and culture. 7shifts Restaurant Growth Podcast. iHeart Radio.

Coaching 195

Coaching Website Management Email Marketing Retail 195

7 Shifts

AUGUST 26, 2024

Google remains the top platform to search for local businesses and services. However, SEO is no longer enough due to high competition in the food industry. Google Ads can help restaurants reach hungry customers who are ready to spend. Include Google Ads in your restaurant marketing plan to reach more potential customers.

Seasonal Menu 195

Seasonal Menu Website Management Customer Service Online Ordering 195

Indoor Media

AUGUST 5, 2020

Whichever route you choose to take, be it build your own or hire a professional, here’s a checklist to help you create an effective, traffic-driving auto shop website. But if you’re just looking for a host, here’s a list of web hosting providers that we found to provide excellent service and affordability. Before You Build.

SEO 117

SEO Website Management Customer Service Advertising 117

Indoor Media

MAY 13, 2021

While you may be able to buy the domain and upload a few images and text boxes, do you know how to implement SEO? Where you may not have thought your business had the budget to hire an entire digital team, you can afford a few builds, assets, or brainstorms from a freelancer. Take creating a website, for example.

Small Business 78

Small Business Hiring Advertising Website Management 78

The Rail

AUGUST 8, 2024

A typical restaurant’s revenue is influenced by several factors, including location, menu pricing, and customer turnover. A payment processor with advanced features like customer profiles, integrations, and loyalty program functionality can help you build stronger, and more profitable, relationships with your patrons.

Loyalty Program 130

Loyalty Program Website Management Social Media Online Ordering 130

7 Shifts

JUNE 16, 2024

After analyzing the latest industry trends, viral content, and successful campaigns, we have developed an all-in-one marketing guide to help you craft your strategy to attract new customers and keep your previous diners coming back. Customers today strongly believe in the importance of social responsibility.

Marketing 195

Marketing 2024 Email Marketing Social Media 195

Indoor Media

APRIL 5, 2018

Your website is as important to the success of your business as the employees you hire and the product or service you offer. Hiring a freelance designer gives business owners a greater degree of control over their design while spending less time on the process. You need one. What are my options for building a website?

SEO 78

SEO Mobile Ordering Social Media Small Business 78

Aaron Allen & Associates

MARCH 3, 2022

The best restaurant POS systems also come with features like inventory management, customer relationship management (CRM), menu management , and omnichannel ordering capabilities. Inventory management is one of the most important, but challenging, aspects of running a food service business. Restaurant Inventory Management.

Management 120

Management Management Mobile Ordering Point of Sale 120

Lavu

DECEMBER 4, 2019

Setting up a single location and drawing return crowds, while providing consistently great service and food—these are the basics for brick and mortar dining establishments. With a reliable Food Truck POS , you have the luxury of putting your food truck in front of new customers in different neighborhoods every day. Content Updates.

Food Truck 78

Food Truck Catering Book Social Media 78

Restaurant Clicks

NOVEMBER 5, 2017

Whether your restaurant is opening soon or has been open for some time, you’ll need to make some decisions on hiring an internal marketing team. How do you hire the right person to help your business grow? Remember, the most important thing is hiring someone for your restaurant who knows what to do and how to do it.

Marketing 64

Marketing Email Marketing SEO Social Media 64

Gourmet Marketing

SEPTEMBER 23, 2021

Establish a loyalty program to offer your customers rewards. A loyalty program is a fantastic way to get your customers to come back again and again. For example, the most simple loyalty program could be a card system that is stamped every time your customers make a purchase. Work with food delivery services.

Marketing 77

Marketing 2021 Social Media Website Management 77

Restaurant Clicks

JANUARY 9, 2020

If you have a passion for food, food service, or bringing people together over a meal, the restaurant business might just be for you. . Statistics show that the number of Americans dining out continues to increase, however, so there are plenty of potential customers to go around. Hire Restaurant Staff. Create a Marketing Plan.

License 78

License Website Management Equipment Hiring 78

Indoor Media

SEPTEMBER 9, 2021

It’s a way for your customers (your audience) to find information like your most up-to-date hours, your location, any special deals or promotions, new products, and so on. Understand your audience A business is nothing without customers — without an audience. This is a specialized service that can run into thousands of dollars.

Small Business 78

Small Business Marketing Social Media Advertising 78

Restaurant365

NOVEMBER 19, 2019

Employees determine the customer service experience in a restaurant. To optimize labor hiring and training costs, restaurant operators can turn to restaurant operations tools to reduce costs over time. With customers demanding more accountability and transparency, flexibility in making menu updates has become a necessity.

2020 92

2020 Operations Mobile Ordering Social Media 92

The Restaurant Times

OCTOBER 5, 2021

As a result, today, customers are more comfortable in searching and ordering food online. This is where digital marketing plays a pivotal role in building a solid customer base. Good digital marketing strategy harnessing various channels enables the customers to discover your outlet and order from it. . Source: Compete Themes.

Email Marketing 64

Email Marketing Marketing Social Media SEO 64

Takeaway Solutions

FEBRUARY 17, 2019

Every restaurant is constantly looking for new ways to increase profits and expand their customer base. One of the most effective ways to expand is to add an easy online menu/ordering system and delivery options for your customers. Restricted Diet Alternatives Finally, remember to have a few options for diet-restricted customers.

Delivery 62

Delivery Online Ordering Dietary Restrictions Catering 62

Restaurant365

DECEMBER 4, 2020

This includes enforcing health requirements with your employees, and also making sure to communicate your policies to customers. Customer behavior isn’t something that will likely change overnight, so a challenge in 2021 will be to instill customer confidence in your business while still maintaining healthy operations.

2021 78

2021 Operations Mobile Ordering Social Media 78

Touch Bistro

JULY 15, 2021

Everything you need to know about social media, digital marketing, SEO, and more! In order to make sure customers remember your restaurant long after they’ve dined with you, it’s important to define your brand identity. This refers to the tone and language you use when communicating with customers. Download Now.

Marketing 77

Marketing 2021 Email Marketing Social Media 77

Sling

JULY 4, 2021

There’s nothing like high-quality photos of food to whet your customers’ appetites and get them in the door. Hire a professional photographer to snap some mouth-watering images of your food. 3) Keep Customers Happy With Text Message Restaurant Marketing. 3) Keep Customers Happy With Text Message Restaurant Marketing.

Marketing 78

Marketing Social Media Loyalty Program Food Truck 78

Touch Bistro

MAY 26, 2021

A mobile POS that you can take tableside to capture customer orders. . For example, customers will typically hover their card or phone over the card reader when paying for seamless payment. This gives you enough time to prepare and customers time to make plans around visiting your restaurant. Download Now. Take Things Outside.

Specials 111

Specials 2021 Merchandise Mobile Ordering 111

Ken Burgin

AUGUST 6, 2023

The FAQ (Frequently Asked Questions) list on a restaurant or cafe website helps the business and the customers. It also improves the customer experience, with clear, concise answers to customers’ most common questions, making their website browsing experience smoother – it saves time and phone calls.

Dietary Restrictions 60

Dietary Restrictions Book Customer Service Events 60

The Restaurant Times

FEBRUARY 7, 2021

However, hiring a PR agency can be an expensive affair if you are already working on a tight budget. Restaurant PR or restaurant publicity unlike word-of-mouth marketing is dependent upon media outlets and not upon individual customers. This will help in leveraging each others’ assets, which can help in expanding the customer base.

Social Media 52

Social Media Tip Distribution Influencer SEO 52

Ordyx

OCTOBER 23, 2019

Photo by Marek Rucinski It t urns out that customer loyalty is an essential ingredient for any thriving business. Increase customer retention rates by… following these 6 steps! There is no downside to customer loyalty. Perfect, so the next step is you get your customers to become more loyal. This also counts as PR.

Loyalty Program 52

Loyalty Program Email Marketing Social Media Customer Service 52

Restaurant Engine

AUGUST 9, 2023

Once you put these into practice, you just may notice an upward swing in diners, customer satisfaction, and revenue. Happy, satisfied customers are in direct relation to how happy your employees are. It seems that employee well-being and customer satisfaction are tightly linked. All it takes is one bad meal to lose a customer.

Compost 52

Compost Recycling Website Management Employee Relations 52

Lavu

MARCH 11, 2020

At the center of this technology lies a POS system in which a transaction between a merchant and a customer takes place. If you want your POS system to benefit management, employees, and customers, you should have a restaurant POS system that streamlines the process for all three groups.

Management 78

Management Management Cash Management Mobile Ordering 78

The Restaurant Times

OCTOBER 27, 2021

If you’re a restaurateur and looking to open a new bar, you must first aim to provide your customers with the experience that they are looking for. Secondly, you need to think about maximizing your profits in a way that you do not compromise the quality of the products and services that your bar offers. Retain Your Customers.

Bar 52

Bar Loyalty Program Point of Sale Social Media 52