Going Old School: Print Solutions for Restaurant Marketing

It’s a new world for restaurant owners and managers. Having already adjusted to the rise of takeout and delivery, now restaurants are figuring out how to reopen for dine-in service while navigating social distancing and other health guidelines. Marketing and communications has never been more important, but it has shifted: It’s no longer just about marketing your establishment, but also communicating how your business is changing operations to help protect customers and employees. 

With the demanding day-to-day of the industry, marketing can sometimes be passed over for more pressing needs – especially by smaller restaurants with tighter budgets. But we have already seen how signs and banners have helped communicate take out services over the past few months. As restaurants start welcoming back customers, print communications can play an important role in attracting customers, conveying new safety guidelines and the all-important menu options.

Here are a few options for…