Building a New Customer Base for Your Restaurant

Operating a successful restaurant is no easy task, and the fruits of your labor are dependent on a variety of factors. Quality food and top tier service with the incentivization of loyalty programs and a good location should be enough to get a good share of local customers. But what happens when you hit your local ceiling? Society Insurance has compiled three tips to help find new customers for your restaurant and bar.

Prioritize Alternate Audience Locations Opening up a new location may not always be feasible, but there are opportunities to target prospective customers in select geographic areas. Begin by researching a group of locations and identifying the potential size of the audience and competition in those areas. Once you’ve identified your priority locations, consider the following tips: 

Create Landing PagesCreating specific landing pages with a map, call to action, and copy tailored to the respective locations can help your website rank for those related keywords…