7 Shifts

JANUARY 20, 2023

This means big business for restaurants, and a surge in customers and sales. While some restaurants may see a decrease in business on Super Bowl Sunday due to the game being televised, many others see it as an opportunity to bring in more customers. It's hard enough to manage a higher workload without delivery.

Specials 195

Specials 2023 Social Media Email Marketing 195

Modern Restaurant Management

SEPTEMBER 21, 2023

When it comes to attracting customers to restaurants, local SEO is crucial and can optimize their online presence to attract more local customers. ” The idea behind local SEO is to ensure that your business appears in search results when people are looking for products or services related to your company in your area.

SEO 198

SEO Website Management Email Marketing Online Ordering 198

Modern Restaurant Management

JUNE 24, 2021

Creating and deliver engaging content, maintaining customer communications, establishing an online presence, reviewing data-driven analytics, setting up paid advertising initiatives…all of these important steps take time. This often means marketing and advertising efforts are done on-the-fly or simply 86’d.

Marketing 199

Marketing Social Media Mobile Ordering Website Management 199

7 Shifts

NOVEMBER 1, 2022

They're people leaders, customer service providers, line cooks, inventory managers, occasional bartenders, public relations reps, number crunchers, and even marketers. It is your roadmap to attracting and retaining customers. Identify Target Customers. Restaurant owners and operators wear a lot of hats.

Seating 221

Seating Email Marketing Marketing SEO 221

Indoor Media

OCTOBER 4, 2021

Google My Business (GMB) is a free Google service intended for local businesses. Here are the best ways to take full advantage of your Google My Business account, increase web traffic, attract potential customers, and boost lead conversions. You must be the business owner or an authorized manager or representative.

Advertising 78

Advertising Social Media Website Management Email Marketing 78

Indoor Media

APRIL 9, 2018

Digital advertising has become a practically mandatory element of marketing. Measuring the success of advertising relies heavily on your expectations. Advertising itself can’t build your business if you have poor customer service or failed to acquire the right permits or licenses.

Advertising 78

Advertising Social Media Website Management Email Marketing 78

7 Shifts

JULY 10, 2020

: A seating capacity goal (such as 100% of the allowed seating capacity) or a reservation booking goal A revenue goal—such as a volume number or percentage compared to pre-COVID A follower goal on social media from gaining new interest in your restaurant A return visit goal for diners who return to your restaurant after the grand opening 2.

Events 351

Events Social Media Kitchen Safety Seating 351

7 Shifts

OCTOBER 22, 2019

In a social media-heavy world, the visual appeal of a restaurant has become more important than ever. With social media, we're able to reach people around the globe—it's so important. It's also important that what you put on social media is the same product you get [in person].

Marketing 284

Marketing Social Media SEO Consumer Goods 284

Modern Restaurant Management

SEPTEMBER 16, 2020

Modern Restaurant Management (MRM) magazine surveyed marketing experts to find out the best ways restaurants can market themselves now. Customers are going to be hesitant to dine indoors. Keegan Brown, Marketing Manager Easy On Hold & Brand Music. Here are their insights. Basant Baruah, Senior Content Marketer, Beaconstac.

Marketing 233

Marketing Social Media Food Safety Email Marketing 233

Modern Restaurant Management

NOVEMBER 1, 2022

Restaurant guests in cost-saving mode are eating out less and more conscious of menu prices, according to Restaurants: Consumer Trends Fall 2022/Winter 2023 a report produced by Provoke Insights in collaboration with Modern Restaurant Management (MRM) magazine. “Unique offerings to help separate from the competition may be helpful.

Fine Dining 185

Fine Dining Seasonal Menu Social Media 2022 185

Modern Restaurant Management

OCTOBER 22, 2021

Seventy-two percent of people choose a restaurant based on comments and images shared by others on Facebook, according to a study by Social Media Monthly. Those stats demonstrate the power and influence of social media. This article will explore seven tips on using Facebook Ads to increase your market share of customers.

Social Media 193

Social Media Advertising Events Customer Experience 193

7 Shifts

FEBRUARY 15, 2022

Your smartphone is your restaurant's media center. It's a full-on media company. Shawn is the host of not one but two podcasts— Digital Hospitality and Restaurant Influencers —and he stopped by ours to talk about creating a media brand out of your restaurant. That smartphone is your media center.

Social Media 448

Social Media Hiring Website Management Hospitality 448

Modern Restaurant Management

DECEMBER 10, 2021

While your restaurant may feature a diverse menu, delicious food, a great ambiance, and excellent customer service, you will still struggle to build a customer base without promoting it. The fact is that running a successful restaurant is more than just offering good food and good service. Emphasize Best-Selling Items.

Marketing 225

Marketing SEO Front of House Website Management 225

7 Shifts

NOVEMBER 9, 2022

As a restaurant owner, you know how difficult it is to win a customer's attention and make them keep coming back to your restaurant. Consumer-facing industries like food & beverage see more short-term purchases based on emotional triggers—which means maintaining a healthy bottom line becomes a challenge without a dedicated customer base.

Email Marketing 195

Email Marketing Loyalty Program Social Media Point of Sale 195

Modern Restaurant Management

MAY 14, 2020

Ensuring a positive digital customer experience entails optimizing various channels and technological infrastructure to improve how customers navigate a restaurant’s online persona. Creating Digital Customer Experiences: Three Best Practices. This isn’t just about ensuring a website looks nice.

Customer Experience 221

Customer Experience Online Ordering Social Media Mobile Ordering 221

Indoor Media

JULY 29, 2020

Groupon is a website that allows businesses to promote coupons through their website and email list. This coupon advertising program is available for all types of businesses – big and small. So whether you’re a small auto repair shop or a national auto dealership, Groupon can connect you with their customer base of 41.8

Coupons 154

Coupons Advertising Website Management Small Business 154

MBB Hospitality

JUNE 30, 2022

The best way to market your business is to provide your potential customers with as much information as possible about the business. Mobile billboards offer a large viewing platform for many potential customers to see all of the information relating to your business. You also want to give them information about your business.

Advertising 52

Advertising Food Truck Social Media Customer Service 52

Open for Business

MARCH 21, 2023

Both terms refer to the same thing: getting people to talk about your business and growing your customer base. Because word-of-mouth marketing is an unpaid form of advertising, you can use this important tool no matter your restaurant’s marketing budget. Word-of-mouth marketing is a form of organic advertising.

Marketing 78

Marketing Social Media Email Marketing Customer Experience 78

Next Restaurants

DECEMBER 18, 2019

It’s no secret that excellent food and service are the cornerstones of a successful restaurant business. That being said, there are many other things you can do to foster more customer loyalty and realize restaurant success. No doubt, your guests are online, and it only makes sense that your restaurant should be too.

Social Media 103

Social Media 2020 Influencer Website Management 103

Indoor Media

JULY 22, 2021

Do you have any social media accounts for your business? For most businesses, it’s worth maintaining at least one social media account. However, depending on what your business does and sells, different social media platforms offer specific benefits and uses. Which ones do you use? Instagram is fifth.

Small Business 78

Small Business Social Media Advertising 2002 78

Indoor Media

JULY 19, 2021

So you’ve decided to start creating advertisements for your business. You have a firm understanding of your customer persona. You know exactly what channels you’re going to leverage — maybe Yelp, Cartvertising, billboard advertising, and some Facebook ads. Luckily for you, creating advertising materials is much simpler today.

Marketing 78

Marketing Management Management Advertising 78

Restaurant365

APRIL 9, 2020

Marketing your restaurant in a constantly changing digital world can be challenging, but digital marketing is essential both for converting former dine-in customers into takeout and delivery customers, and bringing in new and existing customers when restaurant restrictions are lifted. Promote user-generated content (UGC).

Marketing 88

Marketing Social Media SEO Email Marketing 88

Open for Business

MARCH 23, 2023

In 2020, the pandemic reduced demand in the food service sector by more than 30%. Your brand is everything, so it makes sense to have a dedicated team member managing it. One sign that it’s time to hire marketing staff is that you, your general manager, or current team members handling marketing feel overwhelmed.

2023 78

2023 Marketing Social Media Email Marketing 78

Indoor Media

JULY 15, 2021

They also continuously evolved their services to meet demand. ” It wasn’t until 2005 that Yelp launched the first website version that looked somewhat like the Yelp of today. In addition, 503,000 different businesses are paying for advertisements on the platform. Receive and respond to direct customer messages.

Advertising 78

Advertising Website Management Email Marketing Social Media 78

Modern Restaurant Management

MAY 21, 2020

The news may raise concerns for both customers and operators alike because it’s no secret just how contagious COVID-19 can be in public places. With less inventory and even fewer customers coming in, we recommend that you widen your margins and revamp your offerings. Offer Safe and Contact-Free Services.

Social Media 206

Social Media Food Safety Cash Management Kitchen Safety 206

Modern Restaurant Management

DECEMBER 28, 2020

Modern Restaurant Management (MRM) magazine asked restaurant industry experts for their opinions on what we can expect in 2021. Britt Mills, Senior Director of Customer Experience at Mobiquity. In 2021, we will see a dip in customer satisfaction. Change management needs to be a top priority. Here are their responses.

2021 229

2021 Mobile Ordering Loyalty Program Kitchen Safety 229

Restaurant Engine

OCTOBER 5, 2022

It used to be that restaurants decorated their interiors with a thought to their ambiance, the type of restaurant and service, and their customer’s comfort. Restaurant owners and managers realize the importance of making their restaurant and their food shine on Instagram. tweet this). Let’s go there tonight.”.

Social Media 72

Social Media Food Website Management Consumer Goods 72

Sling

NOVEMBER 24, 2021

1) Build Buzz With Social Media. Social media is one of the best ways to reach a large audience for your grand opening. Spread the word via mainstays like Twitter, Facebook, Pinterest, and Snapchat, but don’t forget local social media apps as well. 5) Don’t Neglect Traditional Media Channels.

Small Business 148

Small Business Social Media Advertising Events 148

Modern Restaurant Management

JUNE 15, 2021

The ingrained customer behavior over the past year, delivery, mobile orders, curbside pick-up, will likely continue. The pandemic effectively accelerated trends in how restaurants interact with customers. Lavu, the restaurant technology services company, estimates 42 percent of food purchases are made online.

Technology 199

Technology Loyalty Program Front of House Online Ordering 199

Apicbase

JANUARY 12, 2023

Why email marketing works for food service operations. It consistently drives customer retention. To gain repeat customers, your interaction shouldn’t end once they’ve paid the bill. It opens the way to direct customer communication. It takes fewer resources than social media. Service protocols.

Email Marketing 52

Email Marketing Marketing Tip Distribution Social Media 52

Indoor Media

JUNE 7, 2021

Though word of mouth remains a significant way to acquire new customers for businesses of all kinds, modern businesses require more. Today we’ll explore how salon owners specifically can harness Yelp and other contemporary advertising methods to drive customer acquisition. How is the service? Is the product good?

Advertising 78

Advertising Customer Service Website Management Email Marketing 78

Indoor Media

JULY 22, 2020

Potential customers will decide whether or not to give you their business based on what others are saying about you. To boost confidence in potential customers, here are some things you can do to get positive Yelp reviews for your auto repair shop. Happy customers are the easiest way to get online reviews. Ask for Reviews.

Consumer Goods 146

Consumer Goods Customer Service Advertising Email Marketing 146

The Restaurant Times

SEPTEMBER 22, 2021

In a pandemic-affected world, a restaurant website is critical for your restaurant. A website is a tool for branding, expanding business opportunities, effectively engaging customers, and other stakeholders. Your restaurant website acts as an online storefront and defines your online identity. . Social Media Integration

Social Media 59

Social Media SEO Website Management Online Ordering 59

The Restaurant Times

OCTOBER 5, 2021

As a result, today, customers are more comfortable in searching and ordering food online. This is where digital marketing plays a pivotal role in building a solid customer base. Good digital marketing strategy harnessing various channels enables the customers to discover your outlet and order from it. . Do you have your website?

Email Marketing 64

Email Marketing Marketing Social Media SEO 64

Lavu

NOVEMBER 18, 2022

Service Style : Explain how you will serve customers. Will you have servers or will customers order at a counter? Can customers use a self-serving kiosk or order from their phone? Target Customer: Explain who the restaurant is for. Outline the details of your ideal customer. How much seating do you need?

Loyalty Program 78

Loyalty Program Download Document Point of Sale 78

The Restaurant Times

MAY 31, 2020

Restaurant brands with a stellar online presence also have the potential to attract more customers and receive more orders. Building an online brand for your restaurant gives stellar opportunities to create likability, elevate credibility, and gain the trust of customers that is crucial to foster the growth of your business.

Social Media 91

Social Media Online Ordering Mobile Ordering Website Management 91

Indoor Media

AUGUST 5, 2020

While few would argue that an auto shop website isn’t necessary, the range of what qualifies as a “website” is pretty broad. Whichever route you choose to take, be it build your own or hire a professional, here’s a checklist to help you create an effective, traffic-driving auto shop website. Choose a Website Builder.

SEO 117

SEO Website Management Customer Service Advertising 117