Heading in the Right Direction on the Road to Restaurant Recovery

2 Min Read By Penni Tsavaris

This year, Tork wanted to provide restaurants with even more insights, tools and resources through its Take Back the Lunch Break effort to help during this critical period of recovery. As such, Tork conducted research to understand the consumer mindset when it comes to lunchtime behavior during the workweek and through these insights, created key tips to help improve business operations.

Here are some of the most impactful pieces of advice:

Reach Out to Your DinersAccording to Tork research, 44 percent of people say they feel good knowing they are supporting local restaurants when they order takeout or delivery. Restaurants can benefit from reaching out to diners on social media or via email to let them know their support is appreciated.

For example, in 2019, a Cincinnati-based restaurant, Buffalo Wings & Rings, a franchise with 60 locations across the U.S, leveraged Tork resources to promote Take Back the Lunch Break in stores and on social media. As a result, the restaurant saw…