Ken Burgin

Regional Cafe

Podcast 3: How a Regional Cafe Gets Big-City Sales with Modern Systems & Equipment

It was great to talk with Matt Lucas from The Coffee Pedaler cafes, in the towns of Gundagai and Tumut, about halfway between Sydney and Melbourne in Australia. With a focus on quality coffee and efficient systems, Matt has built a business that generates a high return and is easy to manage across multiple sites. It’s the place that discerning travellers head to when they’re on the freeway and need a break. – and they often find Coffee Pedaler through Matt’s clever use of Google mobile location advertising.

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Questions we discussed on the podcast:

  • Tell us about your setup with the two cafes and van, and how you got started in the business
  • What’s the equipment and technology stack you’re using now:
  • Coffee machines, grinders, cooking and kitchen equipment – what’s working, what have you replaced and what’s on your wish list
  • POS system and Online Sales app – why did you choose these brands?
  • Social Media and Online Marketing – what works best? The highway billboards.
  • Managing ordering and cost control
  • Rosters, recruitment and staff management
  • Financial management and bookkeeping – anything outsourced?
  • Impact of the 2019 bushfire in the area and how he has recovered
  • Community activism and lobbying, what you do in the area, what do you recommend for others? Plus other regional issues to consider.
  • Making time for family and bike riding with two busy cafes and a van – how do you do that?

Enjoy and subscribe to more Hospo Reset Podcasts.

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